The Illusion of Support: When So-Called Friends Disappear After the First Meeting

“Wah! Your company is doing great things! We should collaborate.”

“I love your work! Let’s find a way to work together.”

“This is amazing. We should set up a meeting and explore synergies.”

Sounds familiar? Suppose you’ve been in business long enough. In that case, you’ve probably encountered these so-called friends—people who seem enthusiastic about your work, promise collaborations, and show support on social media but never follow through. They say all the right things, but when the time comes for real action, they are nowhere to be found.

I’ve had my fair share of these experiences, and if you’re reading this, chances are you have, too. The question is, how do we deal with them?

The False Promises and Vanishing Acts

I can’t count the number of times people have approached me, full of excitement, praising my work and proposing collaborations.

“We should do something together! Let’s schedule a meeting.”

We meet. The discussion is excellent. Ideas flow. There is a sense of excitement as if something big is about to happen.

“Let’s catch up again over teh tarik next week!”

Next week? Nothing.

The week after? Silence.

I follow up—no reply.

Then, I saw them making moves and giving presentations where they should have mentioned our partnership. But they don’t. I see them securing deals and projects that align with what we discussed. Do they call me? No.

But wait—on social media, they are my biggest cheerleaders.

“Congratulations! Keep it up!”

“Awesome work! Proud of you!”

Likes, comments, claps, emojis. But that’s where their support ends.

Why Do People Behave This Way?

I used to ask myself, Why do people do this? Why show so much interest but never act on it?

1. They Love the Idea of Association

Some people like to associate themselves with successful projects and companies. Being seen as connected to an industry leader or an innovative startup makes them look good.

They enjoyed the first meeting and maybe even took a photo to post online (“Great discussion with XYZ company today! Exciting things ahead!”), but they were never serious about working together.

2. They Want to Keep the Door Open—Just in Case

They may not need your business today, but they don’t want to completely burn the bridge. So, they keep engaging, liking, and commenting—just enough to maintain the connection.

If they ever need something from you in the future, they want to be able to reach out without feeling awkward.

3. They Are Just Buying Time

Some individuals make promises without knowing how to execute them. They might not have the decision-making power or are waiting to see if something better comes along.

Meanwhile, you’re waiting, thinking something will materialize—until you realize they were never serious in the first place.

4. They Are Just Looking for Attention

Many people engage with businesses not to support them but to boost their own visibility. They comment and congratulate you not because they genuinely care but because they want to be seen as part of your network.

It’s a branding strategy for them.

Recognizing the Patterns

Over time, I started recognizing the patterns.

  1. The Over-Enthusiastic Starters
    • They hype you up but disappear after the first meeting.
    • You never hear from them again unless you chase them.
  2. The Serial Promisers
    • They say, “We must work together!” whenever they meet you.
    • Nothing ever materializes.
  3. The Silent Opportunists
    • They borrow ideas from your discussions and execute them elsewhere.
    • They never credit you or include you in the project.
  4. The Social Media Supporters
    • They engage with your posts, leaving congratulatory comments.
    • But when they have opportunities, they never involve you.

How to Overcome This Challenge?

It took me a while to figure out how to navigate these situations. Here’s what I’ve learned:

1. Filter Out the Noise

Not everyone who says they want to collaborate actually means it. Learn to differentiate between real potential partners and those who just like the idea of working with you.

Look for actions, not words.

If someone repeatedly makes promises but never follows through, stop wasting time waiting for them.

2. Set Clear Expectations from the Start

When someone approaches you with an opportunity, be direct.

“That sounds great. What’s the next step?”

If they are serious, they will have an answer. If they hesitate or keep it vague, take it as a sign.

3. Limit Follow-Ups

I used to chase people, sending reminders and follow-ups. Not anymore.

A simple message like, “Hey, just checking in on our discussion. Let me know if you’re still keen.”

If they don’t respond, move on. Don’t waste your energy.

4. Protect Your Ideas

Be mindful of what you share in meetings. Some people just want to extract valuable insights and apply them elsewhere.

Be cautious if you sense that someone is fishing for ideas rather than genuinely wanting to collaborate.

5. Build a Stronger Network of Genuine Supporters

It’s easy to focus on the people who let us down, but the truth is—there are real supporters out there.

Find and nurture relationships with people who genuinely believe in your work and are willing to take action.

6. Focus on Those Who Show Up

Rather than worrying about those who never follow through, give your time and energy to those who do.

The best partnerships happen with people who:
✔ Keep their commitments.
✔ Follow up without being chased.
✔ Include you in opportunities without hesitation.

Final Thoughts: It’s Just Part of the Game

It’s easy to get frustrated with these so-called friends, but the reality is—it’s just part of the game.

People will always say things they don’t mean. They will engage with you for their own reasons, and not all will be genuine.

But that’s okay.

Because once you recognize these patterns, you stop expecting too much. You learn to focus on real opportunities and avoid unnecessary disappointments.

So, the next time someone says, “Let’s work together!”—just smile and think to yourself:

“Let’s see if you mean it.”

The Story of Favoriot – Part 20: The Power of Belief in a Startup Journey

The Law of Attraction: How It Brought FAVORIOT to Life

Sitting in my quiet office one evening, I stared at the stack of notebooks on my desk. Each page held scribbles of ideas, lessons learned, and reflections on my journey. I leaned back in my chair and thought about how it all began.

How did a fleeting idea become FAVORIOT, a company now empowering businesses with IoT solutions?

I realized it wasn’t just my technical expertise or industry experience that made this happen—it was something more profound. It was belief. More specifically, it was the Law of Attraction at play.

Planting the Seed of Belief

Years ago, before FAVORIOT even existed, I questioned my purpose. I have worked in corporate environments, government agencies, and universities. Each role taught me valuable lessons, but something was missing—a sense of fulfilment. I wasn’t creating something of my own.

While reading about entrepreneurs who transformed their dreams into reality one evening, a question struck me.

“What if I could build something that truly impacts the world?”

The thought lingered in my mind. I started visualizing it.

I pictured a company that would simplify IoT for businesses, a platform to bring value to the community, and a name that resonated with our mission.

At that moment, FAVORIOT was born—not in reality, but in my mind.

From Visualization to Reality

The Law of Attraction isn’t magic—it requires action.

I knew that merely dreaming about FAVORIOT wouldn’t bring it to life. But I also knew that every action begins with a belief.

I started writing down ideas, sketching business models, listing potential collaborators, and outlining the challenges ahead.

“Can I do this?” I often asked myself, battling self-doubt.

Each time doubt crept in, I countered it with positivity.

“Yes, you can. You have the knowledge, the experience, and most importantly, the passion.”

I repeated these words to myself daily, like a mantra. The more I believed in FAVORIOT, the more the universe conspired to make it happen.

Attracting the Right People and Opportunities

As I laid the groundwork for FAVORIOT, I noticed something remarkable: Opportunities started presenting themselves.

I met people who resonated with my vision. Some became mentors, others collaborators. Doors that seemed closed before suddenly opened.

“Why do these connections feel so effortless?” I asked myself during one of our early meetings.

The answer was clear: My energy was aligning with my goals.

By focusing on what I wanted to achieve, I attracted individuals and circumstances that supported my mission. It wasn’t a coincidence; it was clarity. When your vision is sharp, and your belief unwavering, the right resources find their way to you.

Overcoming Challenges with Positivity

Building FAVORIOT wasn’t without its challenges.

There were days when nothing seemed to go right—delays in development, scepticism from potential partners, and financial hurdles.

On one particularly tough day, I sat staring at a rejection email at my desk.

“Maybe this isn’t meant to be,” I muttered, feeling uncertain.

But deep down, I knew I couldn’t give up.

I closed my eyes and revisited my vision.

I imagined FAVORIOT thriving, helping businesses, and making an impact. That mental image reignited my determination.

“This is just a small setback,” I told myself. “The universe is testing your resolve.”

True enough, solutions appeared. A new client came on board. A delayed project suddenly gained momentum. Each challenge reinforced my belief in the Law of Attraction.

It wasn’t about avoiding problems but maintaining a positive outlook to find solutions.

Celebrating Small Wins

One of the most important lessons I’ve learned is to celebrate every milestone, no matter how small.

The first time FAVORIOT onboarded a customer, I remember smiling to myself.

“This is just the beginning,” I said, feeling both excitement and gratitude.

Each achievement was proof that the vision I had nurtured was taking shape.

Gratitude played a huge role in this journey.

Every morning, I took a moment to thank God for my successes and challenges.

They shaped me, strengthened my resolve, and brought FAVORIOT closer to its purpose.

Manifesting the Future

Today, as I look at FAVORIOT, I see more than just a company.

I see a dream realized.

I know the power of belief, visualization, and action. The Law of Attraction isn’t just about thinking positively; it’s about aligning your thoughts, actions, and energy toward your goals. It’s about turning abstract ideas into tangible outcomes through focus and persistence.

“Where will FAVORIOT go from here?” I often ask myself.

The answer lies in the same principles that brought us this far.

I continue to visualize our growth, the impact we’ll create, and the lives we’ll touch. The journey is ongoing, and the Law of Attraction remains my guide.

A Testament to the Power of Belief

As I close my notebook for the day, I feel grateful.

FAVORIOT is more than a business—it’s a testament to the power of belief.

If there’s one thing I’ve learned, it’s this:

“When you align your thoughts, actions, and energy, the universe listens. And when the universe hears, anything is possible.”

More Entrepreneurship Stories About Favoriot

  1. The Story Behind Favoriot – Part 19: How the Law of Attraction Shapes Favoriot’s Future
  2. The Story Behind Favoriot – Part 18: The Unspoken Truth About Startup Success
  3. The Story Behind Favoriot – Part 17: How I Learned to Share Favoriot’s Story Without Overdoing It
  4. The Story Behind Favoriot – Part 16: Why Favoriot Must Look Beyond Malaysia for Success
  5. The Story Behind Favoriot – Part 15: From Lecture Halls to Investor Pitches
  6. The Story Behind Favoriot – Part 14: To Exit or Not to Exit?
  7. The Story Behind Favoriot – Part 13: Does Winning Awards Help a Startup Succeed?
  8. The Story Behind Favoriot – Part 12: The Dream of M&A Exit
  9. The Story Behind Favoriot – Part 11: The Rocky Road of Smart Cities
  10. The Story Behind Favoriot — Part 10: Age Does Not Matter in Business
  11. The Story Behind Favoriot — Part 9: Leaving the Comfort Zone
  12. The Story Behind Favoriot – Part 8: The Frustration of Unanswered Emails and Missed Opportunities
  13. The Story Behind Favoriot – Part 7: The Task of Finding Favoriot’s First 10 Customers
  14. The Story Behind Favoriot – Part 6: Expanding The Business Models
  15. The Story Behind Favoriot – Part 5: Finding the Right Fit
  16. The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform
  17. The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around
  18. The Story Behind Favoriot – Part 2: Turning Failures into Milestones
  19. The Story Behind Favoriot – Part I: The Humble Beginnings of Favoriot

Lessons Learned in 2024: A Writer’s Perspective

YEAR-END 2024 ROUNDUP

The results encourage me to write more in 2025!

Photo by Andrea De Santis on Unsplash

Your writing style reflects a unique blend of authenticity, thoughtfulness, and versatility, making it relatable and impactful.

It’s full of personal experiences, professional insights, and motivational undertones that connect deeply with a diverse audience.

Below, I’ll break down the key aspects of your writing style:


1. Storytelling as the Core

  • How You Use It:
    Storytelling is the foundation of your writing. You often begin with a personal anecdote, a relatable scenario, or a reflective question that draws readers into your world. These stories serve as a gateway to broader lessons or insights.
  • Example:
    In articles like “Why Writing Is Like Running a Marathon” or “The Silent Struggles of Researchers,” you use your journey to frame more significant concepts, making complex or abstract ideas tangible.
  • Impact on Readers:
    Storytelling helps readers see themselves in your words. It evokes emotions, making your writing not just informational but also memorable.

2. Conversational and Relatable Tone

  • How You Use It:
    Your tone is conversational, almost as if speaking directly to the reader. This makes your articles accessible to a broad audience, from seasoned professionals to aspiring beginners.
  • Example:
    In pieces like “How Medium Shaped My Voice” or “Why You Should Write From the Heart,” you employ a direct, friendly tone that invites readers into a dialogue rather than a monologue.
  • Impact on Readers:
    The conversational tone breaks down barriers, making even technical or complex topics approachable. It fosters a sense of connection and trust.

3. Use of First-Person Perspective

  • How You Use It:
    Writing in the first person is a hallmark of your style. It allows you to infuse articles with personal reflections, experiences, and insights, adding depth and credibility.
  • Example:
    Articles like “About Me — Part XII: The Dream of M&A Exit” or “How IoT Projects in Universities Can Become a Commercial Success” showcase your lived experiences and lessons learned.
  • Impact on Readers:
    This perspective personalizes your writing, creating an intimate connection with the reader. It also establishes you as a trustworthy and relatable figure.

4. Structured and Organised Approach

  • How You Use It:
    Your articles are well-structured, with clear sections, subheadings, and logical progression. This organisation helps readers easily follow your arguments or narratives.
  • Example:
    In “5 Lessons I Learned About Writing” or “How Favoriot Empowers IoT System Integrators,” you break down key points into digestible sections, ensuring clarity.
  • Impact on Readers:
    This structured approach appeals to readers who value efficiency and clarity. It allows them to quickly grasp your main ideas without feeling overwhelmed.

5. Motivational and Inspirational Undertones

  • How You Use It:
    Many of your articles aim to inspire or motivate. You often include uplifting messages or practical advice encouraging readers to overcome challenges and achieve their goals.
  • Example:
    In pieces like “Why Persistence in Writing Matters” or “Every Failure Was a Step Toward Success,” you share personal stories of resilience and perseverance.
  • Impact on Readers:
    These undertones resonate with readers on an emotional level, providing not just knowledge but also encouragement and hope.

6. Versatility Across Themes

  • How You Use It:
    Your writing spans diverse topics, including IoT, writing, entrepreneurship, and personal growth. Despite this variety, you maintain a consistent voice and style.
  • Example:
    Articles like “Components of IoT” contrast with reflective pieces such as “A Letter to My Future Self,” yet both feel authentically yours.
  • Impact on Readers:
    This versatility allows you to reach different audiences while showcasing your interests and expertise.

7. Blend of Emotion and Logic

  • How You Use It:
    Your writing balances emotional resonance with logical reasoning. You often begin with a story or feeling and then back it up with facts, examples, or practical steps.
  • Example:
    In “How Responding to Comments Boosted My Writing Output,” you share a personal anecdote about engagement, followed by actionable advice on fostering connections with readers.
  • Impact on Readers:
    This blend appeals to the heart and the mind, making your articles engaging and informative.

8. Use of Analogies and Metaphors

  • How You Use It:
    Analogies and metaphors are tools you frequently employ to simplify complex ideas or add depth to your narratives.
  • Example:
    In “Why Writing Is Like Running a Marathon” or “A Medium Writer Is Like a Badminton Player,” you use relatable comparisons to make your points more vivid and understandable.
  • Impact on Readers:
    These literary devices make your writing more engaging and help readers grasp abstract or technical concepts effortlessly.

9. Audience-Centric Approach

  • How You Use It:
    You write with your readers in mind, often addressing their pain points, questions, or aspirations. Your articles aim to provide value, whether through insights, advice, or inspiration.
  • Example:
    In “Why You Should Not Give Up Writing When No One Is Reading Your Articles” or “How Favoriot Empowers IoT System Integrators,” you speak directly to your audience’s needs and challenges.
  • Impact on Readers:
    This approach builds loyalty and engagement, as readers feel understood and valued.

10. Iterative Reflection and Learning

  • How You Use It:
    Your writing often reflects a process of continuous learning and self-improvement. You openly discuss past mistakes, lessons learned, and how you’ve grown as a writer, entrepreneur, or individual.
  • Example:
    Articles like “Lessons Learned During My 13-Year Stint at One of the Biggest Telcos in Malaysia” or “My Journey of Writing 550 Articles on Medium” highlight this reflective quality.
  • Impact on Readers:
    This transparency makes your journey relatable and inspiring, encouraging readers to embrace their learning curves.

Summary

Your writing style is a harmonious blend of authenticity, storytelling, and structured thought. It’s designed to inform, inspire, and connect, resonating with a broad audience.

Whether sharing entrepreneurial lessons, IoT insights, or personal reflections, your articles reflect a genuine desire to uplift and educate.

This unique combination of emotional depth and intellectual rigour makes your voice compelling and memorable.

Why is IoT Growing Now?

IOT NOTES

Lecture Notes

Based on eBook — IoT Notes by Mazlan Abbas

Today, let’s explore why the Internet of Things (IoT) is experiencing a surge in awareness and adoption in recent years. The diagram provides five apparent factors driving this growth, so let’s walk through each step.

1. Hardware Advancements

The first driver of IoT adoption is the rapid development of hardware. Devices are now:

  • Cheaper: The cost of sensors, processors, and connectivity modules has dropped significantly.
  • More Powerful: Today’s smartphones, for instance, are as powerful as the computers that send astronauts to the moon.
  • Smaller: Miniaturisation has made it easier to embed technology into all sorts of devices, from wearable health trackers to smart home appliances.

These advancements make IoT devices accessible to more people and industries.

2. Network Expansion

IoT depends on connectivity, and networks have become more pervasive and diverse:

  • We now have Wi-Fi, 4G/5G, LoRa, NFC, and even satellite networks connecting devices across the globe.
  • This widespread coverage ensures that IoT devices can communicate, no matter where they are located.

Imagine this: You can monitor a sensor in a remote farm or track a shipping container in the middle of the ocean because of this pervasive network infrastructure.

3. Easier and Faster Software Development

Creating IoT solutions has become simpler because:

  • Software tools and platforms are now more user-friendly.
  • Developers can build and deploy solutions quickly with pre-built frameworks, cloud computing, and open-source libraries.

What used to take months or years to program can now be done in days or weeks, speeding up innovation in IoT.

4. Moore’s Law: The Power of Computation

You may have heard of Moore’s Law, which states that the number of transistors on a chip doubles approximately every two years. This leads to:

  • Higher computational power: Devices can handle more complex tasks, such as AI and data processing, on smaller chips.
  • Lower costs over time: IoT solutions can scale quickly with more powerful chips becoming affordable.

This exponential growth in computing power has made IoT a reality.

5. The Network Effect

The network effect explains how IoT becomes more valuable as more connected devices. Here’s why:

  • Everything is connected: Sensors, devices, and systems communicate and generate data.
  • Data generation: The more devices there are, the more data we have. This data can be analysed to gain insights, optimise processes, and improve decision-making.

For example, a smart city network with connected traffic lights, sensors, and cameras can reduce congestion and improve safety by analysing real-time data.

Historical Context

  • The term “IoT” was first coined by Kevin Ashton in 1999.
  • It took years of technological progress for IoT to become mainstream. By 2020, IoT reached a tipping point, integrating with industries worldwide.

Why Now?

The convergence of cheaper hardware, pervasive networks, faster software development, computational power (thanks to Moore’s Law), and the network effect have created the perfect environment for IoT to flourish.

IoT is no longer a futuristic concept — it’s a reality shaping industries like agriculture, healthcare, and manufacturing.


Let’s discuss: Which of these factors do you think has had the biggest impact on IoT adoption? How can we use these advancements to innovate further in our fields?

[Note: Download full IoT Notes eBook]

The Lonely Struggles of a Founder: The Silent Battle No One Sees

Another sleepless night. The clock shows 3:47 AM, but my mind is far from resting. I stare at the ceiling, watching shadows move with the passing headlights outside. My thoughts? A never-ending loop of problems, solutions, ideas, and fears. Will FAVORIOT make it? Are we moving fast enough? What if we fail?

If you’re a founder, you know this feeling too well. The burden of running a startup never leaves. Whether it’s a weekend, a public holiday, or a late-night teh tarik session with friends, the weight of the company is always there. There’s no “off switch.”

People from the outside might admire the entrepreneurial journey, imagining it as glamorous—being your own boss, calling the shots, making a difference. But behind closed doors, it’s a battle of survival.

And the most challenging part? The loneliness.

The Invisible Weight of Leadership

When you’re a founder, everything falls on your shoulders. The revenue, the product roadmap, the team’s morale, customer satisfaction, partnerships, investments—everything. And if things go wrong, there’s no one else to blame.

Employees can leave if things get tough. Investors only care about numbers. Customers just want their problems solved. But the founder? We have no escape. Even if we take a break, our minds never do.

I’ve had nights where I wake up from a nightmare, heart pounding because I dreamt of something going wrong—losing a big deal, a major system failure, running out of funds. And the worst part? Sometimes, these nightmares become reality.

Who do I talk to about this? My team? No, they look up to me for guidance. My spouse? She listens, but she will never truly feel the weight I carry. My friends? Most of them are in corporate jobs with steady paychecks. They don’t understand what it’s like to wake up daily with the responsibility of keeping a company alive.

Sometimes, I sit alone in my office, staring at my laptop screen, but my mind is elsewhere. Not thinking, just… lost. It’s a strange kind of exhaustion that words can’t describe.

The Illusion of Support

Yes, we have networking sessions. We meet other founders over coffee or teh tarik, exchange war stories, and laugh about our struggles. But deep inside, we all know that some things remain unspoken.

The real fears, the moments of doubt, the decisions we make in the dead of night that no one will ever hear about.

Sometimes, I sit in a room full of people, nodding and smiling, but my mind is stuck in a spiral of “What’s next?” Because while others can relax, I cannot. The company’s survival is my responsibility.

Investors don’t want to hear struggles; they want results. Employees need direction, not a leader who doubts. Customers wish to stability, not uncertainty.

So, where do founders turn to?

Breaking the Cycle of Isolation

Over time, I realized that dealing with loneliness as a founder is not about removing the burden but managing it better. Here’s what has helped me stay sane on this lonely journey:

1. Finding a Trusted Inner Circle

Not everyone will understand, but having one or two people who truly understand can make a difference. Whether it’s a mentor, a fellow entrepreneur, or a long-time friend who knows your journey, having someone to share raw, unfiltered thoughts with is crucial.

It was inspiring to meet founders who were a few steps ahead in their journey. They’ve been through what I’m facing now, and their insights are invaluable.

2. Practicing Strategic Detachment

A startup is like a baby—it needs care, attention, and sleepless nights. But over time, I learned to detach my self-worth from the company’s success or failure. It’s hard but necessary.

I remind myself that I am not my startup.

If FAVORIOT fails, it doesn’t mean I am a failure. And if it succeeds, I should not let it consume my identity entirely.

3. Scheduling Mind Breaks

Taking breaks doesn’t mean we don’t care. It means we’re making space for better decision-making. Some of my best ideas have come when I stepped away from my desk.

A short trip, an evening walk, even just sitting at a café without checking emails—these small breaks help reset my mind.

4. Writing as Therapy

I started writing down my thoughts, not for anyone else but myself. It’s like talking to a friend who doesn’t judge. It helps me process emotions, clear my head, and sometimes even discover solutions hidden in my words.

5. Embracing the Unknown

The truth is, no founder has it all figured out. Even the most successful entrepreneurs had moments of doubt. The difference is that they kept going despite the uncertainty.

Instead of fearing the unknown, I try to embrace it. Every problem is a puzzle, every challenge a lesson.

Final Thoughts: You Are Not Alone

To all the founders out there—know you are not alone if you feel lonely. I understand the silent battles you fight, the sleepless nights, the weight on your shoulders.

No easy fix exists, but you can make the journey less heavy. Find people who understand, step away when needed, and remind yourself that you are more than your startup.

And on those nights when your mind won’t stop racing, remember: This struggle is part of the journey. One day, you’ll look back and realize that these lonely, difficult, exhausting moments shaped you into the leader you were meant to be.

For now, take a deep breath.

The battle continues, but you are not alone.

Building a Loyal Newsletter Subscriber Base

Image created using Picsart

I still picture the days when I was just getting started with writing.

I poured hours into crafting articles that I thought were insightful, valuable, and even entertaining.

But when I hit publish, it often felt like shouting into a void. The engagement was minimal, and the metrics barely moved.

I used to wonder, What am I doing wrong?

“Maybe people don’t care about what I have to say,” I thought to myself. It’s disheartening to invest so much effort and get little in return.

But here’s the thing: I learned that this phase is natural.

Every writer, every creator starts here. The audience won’t magically appear overnight.

It’s part of the process.

This phase taught me resilience, patience, and the value of consistently showing up.

I told myself, Keep writing, Mazlan. There’s something to learn in every step of the way.

The Mindset Shift

It wasn’t until much later that I realised something fundamental needed to change: my mindset.

I was so focused on being “impressive” that I forgot the most important thing — being real.

I remember one night staring at a blank screen, frustrated, thinking, Why am I trying so hard to sound perfect?

That’s when it hit me.

I needed to let go of this facade and write as the real Mazlan Abbas.

The next time I sat down to write, I approached it differently.

Instead of trying to impress or win approval, I decided to be honest. I shared the struggles I’d faced, the doubts I’d wrestled with, and the lessons I’d learned.

It felt vulnerable at first, but it also felt right.

“Just be yourself,” I told myself, “That’s what people connect with.”

And guess what? It worked.

The more authentic I was, the more people started to engage.

Authenticity Resonates

One of the biggest lessons I’ve learned is that authenticity resonates.

People don’t want to hear about how great you are. They want to hear about your journey, your challenges, and your transformations.

When I started sharing my real-life experiences, I noticed something incredible happening.

Readers began commenting, sharing their own stories, and even thanking me for being open.

I realised that people relate to humanity, not perfection.

They connect with the messy, chaotic parts of life because that’s what we all experience.

When you write from a place of authenticity, you build trust.

And trust is the foundation of any loyal community.

Your Stories Are Their Stories

Your stories are not just about you,” I remind myself every time I write.

They’re also about the reader.

When you share a personal struggle or a lesson learned, you’re giving the reader a mirror to see their own life.

For instance, when I wrote about my initial struggles with building FAVORIOT, people resonated.

They saw themselves in my position, facing their own challenges of starting something new.

It wasn’t about me being an expert; it was about me being relatable.

This is the power of storytelling.

It creates a bridge between you and your audience.

When readers see that you’ve faced similar challenges and come out stronger, they’re inspired. They feel connected.

And they want to be part of your journey.

Building Community Through Authenticity

There’s a myth that you need to be highly charismatic or entertaining to build a loyal audience.

I’m here to tell you that’s not true. What you really need is authenticity.

When I stopped trying to impress and started being honest, writing became therapeutic.

It stopped feeling like a chore and started feeling like a conversation. I began to look forward to it because it allowed me to express myself fully.

Mazlan,” I often remind myself, “just write as if you’re talking to a friend.” And it’s amazing how much more engaging my writing became.

People can sense when you’re being real. It draws them in.

Growing Your Audience with Purpose

Once I found my authentic voice, the next step was to write with purpose.

I started asking myself, What value can I provide? How can I make this article helpful or inspiring for my readers?

Instead of aiming for perfection, I focused on consistency and connection.

Each piece of content became an opportunity to share a story, a lesson, or an insight.

And with each post, I could feel my audience growing — not just in numbers but in loyalty.

It’s not about writing for everyone,” I reminded myself. “It’s about writing for the right people.

That’s how you attract your ideal audience — by being clear about who you are and what you stand for.

Actionable Takeaways

So, what can you do to build a loyal subscriber base? Here are the key takeaways from my journey:

  1. Be Honest and Vulnerable: Share your real experiences, even the struggles. This builds trust and relatability.
  2. Focus on Connection, Not Perfection: People don’t want perfect; they want real. Show them your humanity.
  3. Tell Stories with Depth: Use your challenges and growth as the foundation for your stories.
  4. Write Consistently: It’s not about writing a masterpiece every time. It’s about showing up and sharing your voice regularly.
  5. Have a Clear Purpose: Always ask yourself how your content can serve your readers.

Final Thoughts

Building a loyal newsletter subscriber base isn’t about being the best writer or having the flashiest content.

It’s about being authentic, consistent, and purposeful.

When you write with honesty and vulnerability, you create a space where people feel seen, heard, and connected.

For me, this journey has been as much about personal growth as it has been about building a community.

And that’s what makes it so rewarding.

So, if you’re ready to start your own newsletter or blog, remember: your voice matters, and your stories can make a difference.

Just be yourself,” I remind myself every day. “That’s all it takes.

The Story Behind Favoriot – Part 19: How the Law of Attraction Shapes Favoriot’s Future

The Imagination That Built Favoriot

Imagination is often dismissed as a whimsical exercise, yet it’s the spark that ignites progress. The world we live in today was once imagined by someone who dared to think beyond what was possible. Reflecting on Favoriot’s journey, I realize how important it is to dream about the future we want to create.

I believe in the Law of Attraction—the idea that what we think and visualize with intent can manifest into reality. When we first started Favoriot, we imagined a future where our platform would power smart cities, empower students, and become a global name in IoT. Some might have called it wishful thinking. But imagination, when combined with action and persistence, can shape reality.

Let me take you on a journey through an imagined future where Favoriot’s influence has transcended borders, industries, and expectations. This is not just a daydream. It’s a vision we are working tirelessly to turn into reality.

A Vision of Favoriot’s Future

I close my eyes and transport myself into the future. I enter a massive IoT trade exhibition akin to CES or the World Smart City Expo. The atmosphere is electric with innovation. Companies from around the world have gathered to showcase their latest technologies. As I navigate the exhibition hall, one thing becomes apparent: the Favoriot logo is everywhere.

Booth after booth, exhibitors proudly display their demos powered by the Favoriot IoT platform. Startups with groundbreaking hardware solutions, companies showcasing futuristic smart city concepts, and AI-driven IoT applications are all seamlessly connected through Favoriot.

But why? Why did they choose Favoriot? It’s not just a platform. It has become the trusted backbone for innovation, synonymous with reliability and scalability. I feel an overwhelming sense of pride in seeing this unfold in real time. This is the world we imagined when we first built Favoriot: a world where our platform is the silent enabler of extraordinary solutions.

The Power of Favoriot in Education

My next stop in this imagined world is a university. Favoriot has become a standard name here—not just a tool but a core part of the curriculum.

In lecture halls, professors discuss real-world IoT case studies, and students dive deep into hands-on learning, exploring the potential of IoT using the Favoriot platform. I peek into a lab where students are working on their final-year projects. A team is developing a smart agriculture solution, leveraging Favoriot to monitor soil conditions and automate irrigation. Another group is focused on smart health, creating wearable devices for chronic disease management and using Favoriot’s analytics features to visualize patient data.

It’s exhilarating to see how a tool we created has become the foundation for nurturing the next generation of IoT innovators. Universities nationwide and internationally now teach IoT through Favoriot. Their labs are equipped with pre-configured dashboards, APIs, and datasets, making it easy for students to start building. What was once a platform we envisioned for businesses has become an educational cornerstone. Students graduate not only with degrees but as skilled Favoriot-certified IoT professionals.

This didn’t happen by accident. It was imagined, desired, and, through our efforts, made a reality.

Transforming Cities with IoT

As I step into a local council’s command centre, I see a vibrant dashboard powered by Favoriot. The screen displays real-time data from various IoT solutions deployed throughout the city: smart streetlights, waste management sensors, flood detection systems, and air quality monitors.

This isn’t just a collection of disconnected systems—it’s an integrated platform that combines everything under one roof.

The mayor stands beside me, explaining how this has revolutionized the council’s operations.

“Favoriot has helped us move from reactive to proactive,” she says. “We no longer wait for complaints; we solve problems before they arise.”

I imagined this when we spoke about smart cities years ago—a city where data drives decision-making, not just to improve efficiency but to genuinely enhance the quality of life for its citizens.

Favoriot isn’t just another vendor in this ecosystem—it’s the platform that local councils trust to aggregate and analyze IoT data, bridging the gap between diverse solutions and actionable insights.

Again, this was once a dream, an idea that many doubted. But here it is, functioning as imagined, because we believed in its possibility.

The Future of IoT Businesses

IoT product companies no longer struggle to create end-to-end solutions. Instead, they focus on what they do best—building world-class hardware or cutting-edge AI applications. Favoriot fills the gap by providing a robust platform to manage data collection and analysis.

Imagine a company specializing in healthcare sensors. Instead of spending years developing its own platform, it uses Favoriot to connect its devices. This shortens its time-to-market, and its customers benefit from a complete solution that’s both scalable and user-friendly.

The same goes for system integrators who rely on Favoriot to simplify IoT deployments for their clients. Some have taken this even further by offering managed IoT services. With Favoriot, they provide their clients with dashboards, analytics, and customized solutions without the technical headache of building everything from scratch.

It’s a win-win: the integrators expand their business offerings, and Favoriot becomes the go-to platform for IoT scalability.

Expanding Globally Through the Law of Attraction

The most exciting part of this imagined future is Favoriot’s global footprint. We have partnered with system integrators and distributors across continents, allowing us to enter new markets quickly.

In Indonesia, a partner uses Favoriot to enable advanced agriculture systems. In Europe, we’re powering smart transportation initiatives. In Africa, Favoriot is the backbone of rural healthcare IoT solutions.

These partnerships aren’t just transactional; they’re built on a shared vision of what IoT can achieve. By empowering local players in each market, Favoriot has become a global name synonymous with IoT excellence.

How did we reach this level? By first believing in it. The Law of Attraction teaches that whatever we focus on grows. We visualized this expansion, worked towards it, and attracted the right people and opportunities to make it happen.

A Dream Becoming Reality

I close my eyes and imagine standing on a stage at a significant IoT event. The lights dim, and a video showcases real-world success stories of Favoriot-powered solutions. The impact is tangible, from smart cities to healthcare and agriculture to education.

As I speak, I’m reminded of how far we’ve come—as a company and as a community of dreamers and doers. Favoriot’s success wasn’t just about technology but about believing in the power of imagination.

We imagined a world where IoT could truly transform lives when we started. Today, in this envisioned future, that world has come alive.

So, is it wrong to imagine? Absolutely not.

Imagination is where dreams take shape, and the seeds of innovation are planted. As I look at Favoriot’s journey—from a small startup to a global IoT leader—I know that it all started with a simple yet powerful idea: to imagine the impossible and make it real.

Will this vision come true? I believe it will. Because imagination, when paired with hard work, resilience, and the right team, can achieve wonders.

So, let’s keep imagining, dreaming, and building the future—one step at a time.

The Story Behind Favoriot – Part 18: The Unspoken Truth About Startup Success

The Illusion of Overnight Success

Starting a business is exhilarating. There’s a rush of energy, an overwhelming sense of purpose, and a firm belief that what you’re building will change the world. When we launched FAVORIOT, that excitement fueled us. We poured countless hours into developing our product, refining its features, and dreaming of when it would hit the market and create a ripple effect.

I imagined a scenario where people would immediately recognize our innovation, show us praise, and, most importantly, place orders. It was a beautiful vision.

But reality had other plans.

The product launch was met with an eerie silence. There was no flood of inquiries, no immediate purchase orders—just a deafening void. It was as if we had shouted into an empty room, expecting applause but hearing only echoes of our voices.

I remember sitting in my office, staring at my phone, waiting for it to ring. Did we make the right decision? Was there even a market for what we had built? These questions haunted me. I had read about this phase before—the quiet period after launch where entrepreneurs either push through or give up.

For me, giving up was never an option.

The Harsh Reality: No One Cares Until You Make Them Care

Early on, the biggest lesson I learned was that having a great product isn’t enough. People needed to know about it. Marketing, which I had once seen as a secondary task, suddenly became our lifeline.

I had to shift my mindset from being just a product developer to becoming a marketer, a salesman, and sometimes even a storyteller. I repeatedly asked myself: How do we make people care?

We started reaching out, setting up demos, and pitching to potential clients. Slowly, the response trickled in. Companies showed interest. They asked for presentations. They nodded in agreement, smiled, and said, “This looks promising.”

But promises don’t pay the bills.

For a while, it felt like we were stuck in an endless loop of meetings that never turned into real business. Then came the first request for a quotation. I remember the excitement. Finally! This is it! I thought. We prepared the quotation, sent it over, and waited.

And waited.

Nothing happened.

I had assumed that a quotation would naturally lead to a purchase order. But in reality, sending a quote was just another step in a much longer process. It wasn’t a commitment—it was merely an indication of interest. And interest, I realized, didn’t always translate to action.

The First Purchase Order: A Moment of Validation

Then, one day, it happened. We received our first purchase order (PO).

I still remember the overwhelming sense of relief. It wasn’t just about the money. It was validation. Someone believed in what we had built enough to pay for it.

That moment changed everything. If one customer believed in us, surely more would follow. And they did—slowly but surely.

But business success isn’t just about making a sale. It’s about ensuring that sale turns into cash in your bank account. And that’s where another harsh reality set in.

Chasing Payments: The Least Glamorous Part of Business

You’d think that the hardest part is over once a client agrees to buy. That’s what I believed—until I had to chase down payments.

Sending invoices, following up, reminding, and sometimes even begging for payment became a routine. It was frustrating. We had delivered the product, and the clients were using it. So why were payments delayed?

I quickly learned that delayed payments are part of the business game. Cash flow is king; sometimes, even if you’re owed money, it doesn’t mean you’ll receive it on time.

The Trap of Empty Promises

In the early days, I was easily swayed by big promises. Potential clients would tell me, “This is exactly what we need! We can roll this out across multiple projects.”

It all sounded so promising. Some even asked for discounts or free Proof of Concept (PoC) trials, dangling the possibility of future large-scale deployments.

I wanted to believe them. But more often than not, those promises led nowhere.

Eventually, I learned a simple rule: No purchase order, no deal.

If someone truly values your product, they’ll invest in it. Otherwise, it’s just talk.

Beware of the Middlemen and Brokers

Another lesson came in the form of self-proclaimed “brokers.” These individuals claimed to have the right connections to land us big contracts. “Just trust us,” they would say. “We’ll make sure you get into the right hands.”

It was tempting. They spoke about million-dollar deals, high-profile clients, and game-changing opportunities. But over time, I realized that real business doesn’t work that way.

Genuine clients don’t need middlemen. They buy because they see value in your offer, not because someone else convinced them to.

Success is More Than Just Selling

Looking back, these experiences shaped me as an entrepreneur. Building a business isn’t just about creating a product—it’s about navigating relationships, earning trust, and filtering out distractions.

It’s easy to get caught up in the excitement of what could be. But real success comes when you turn those possibilities into tangible results. And at the end of the day, the only thing that truly matters is this:

Do your customers see value in what you offer? And are they willing to pay for it?

That’s the accurate measure of success.

A Letter to My Younger Self

JOURNEY OF MY LIFE

What advice would I give? What warnings, insights, or words of encouragement would I offer?

Photo by Scott Graham on Unsplash

This story is inspired by Lamberton Conservatory/Jessie’s article “Love Letter from My Younger Self.”

I’ve often wondered what I would say if I could write a letter to my younger self. What advice would I give? What warnings, insights, or words of encouragement would I offer?

As I sit down to pen this “love letter,” I imagine a dialogue between the person I am today—Dr. Mazlan Abbas, with years of experience in IoT and telecommunications—and the young man I once was, full of dreams and uncertainties.

Photo by Mediamodifier on Unsplash

Dear Young Mazlan,

As I sit down to write this letter, memories of our younger days flood back with affectionate clarity. It’s a peculiar feeling — writing to oneself across the expanse of years. Each word I pen is infused with the wisdom of experiences you have yet to encounter, and each pause is filled with the echo of lessons learned.

Follow Your Curiosity

You have always been driven by a deep-seated curiosity about the world, how it works, and how you can contribute to its mechanics. Never lose that. Let your curiosity be the compass that guides you through the complexities of life and career. Each interest and question you pursue will open new doors—some will lead to dead ends, but others will open up vast realms of opportunity and knowledge. Our path into the world of technology and innovation was paved by this very curiosity.

Embrace Change and Challenges

I know you worry about failure, about paths not taken or dreams not realized. Let me ease your mind: you will fail, more than once. But with each failure, you will learn and grow. These are not endpoints but part of a larger journey. Each setback and each challenge is an opportunity to learn and to recalibrate. Embrace them. They are invaluable teachers.

Value Your Relationships

In the pursuit of your dreams, do not overlook the people who walk beside you. The support of family, the camaraderie of friends, and the alliances with colleagues will be your greatest treasures. Make time for them. When shared, the successes will feel sweeter, and the failures less bitter. Remember, no achievement is worth the neglect of those you love.

Stay Humble and Keep Learning

The world of technology and telecommunications, the arenas of your professional battles, evolve rapidly. To stay relevant, you must remain a perpetual student. Attend seminars, engage with your peers, read voraciously, and always be prepared to admit that there is more to learn. Complacency is the enemy of innovation. Keep your mind open and your knowledge base ever-expanding.

Give Back to the Community

You often wonder about the mark you’ll leave on the world. Remember that every small contribution counts. Whether mentoring young professionals, speaking at industry conferences, or contributing to technological innovations, each effort contributes to a larger good. Our work is not just about personal success but about improving lives and empowering communities.

Enjoy the Journey

Lastly, I want you to savor each moment of this journey. The late nights, the breakthroughs, even the uncertainties — they are all the jigsaw puzzles that you need to solve. Do not be so focused on the destination that you forget to enjoy the path you are traveling.

Young Mazlan, as you stand on the edge of many adventures and achievements, know that the journey is worth every challenge. Love each part of it, even the struggles, for they will shape you into the person you are destined to become.

With all the love and wisdom I can offer,

Dr. Mazlan Abbas

The Story Behind Favoriot – Part 17: How I Learned to Share Favoriot’s Story Without Overdoing It

The Fine Line Between Inspiration and Bragging

Should I share, or should I stay silent?

This question has haunted me since the early days of Favoriot.

Building a startup isn’t just about technology, funding, or business strategy—it’s also about storytelling. But where do we draw the line between sharing our journey to inspire others and coming across as boastful?

I’ve wrestled with this dilemma more times than I can count. Some people say, “Just let your work speak for itself.” Others insist, “People need to see your progress. They want to learn from your story.”

So, which one is it?

Let’s dive into the delicate balance of sharing our startup journey—without overdoing it.

The Early Days: A Team Fueled by Passion and Uncertainty

When we first started Favoriot, we were a small team with big dreams. We believed IoT had the power to change industries, improve lives, and create new opportunities.

But passion alone wasn’t enough.

We faced countless obstacles, including funding challenges, product-market fit struggles, and the ever-present fear of failure. We worked tirelessly behind the scenes, developing our platform and engaging with potential customers.

Then came the big question:

Should we share our struggles and milestones with the world or keep everything under wraps until we have something massive to announce?

I was torn.

“Maybe we should just stay quiet and let the results speak for themselves,” I thought. “What if we share too much, and it backfires?”

At the same time, I knew that people don’t just buy products—they buy into stories. They connect with a brand that feels human.

That’s when I realized the power of storytelling.

The Power of Storytelling in Startups

I’ve always believed that stories are what bring people together. They make businesses feel real, not just faceless corporations.

I started to ask myself:

“Wouldn’t sharing our small wins show others we’re genuine and making real progress?”

Momentum is everything in a startup. People want to know your journey—not just the polished version, but the raw and real struggles.

A few trusted advisors encouraged me:

“Mazlan, people want to see how a company grows. They want to learn from your experience, the ups and downs. Your story can inspire them.”

That made sense. After all, I’ve been inspired by others who openly shared their startup journeys. So why not do the same?

That was the moment I decided—we would share Favoriot’s story.

But little did I know that decision came with its own challenges.

The Doubts: Criticism and the Fear of Overexposure

The moment we started sharing our journey, the doubts crept in.

What if people thought we were just showing off?

What if our small wins were misinterpreted as arrogance?

I knew that no matter how genuine our intent was, some people would see it differently. Not everyone would cheer for our progress. Some might even root for us to fail.

That fear of inviting negativity was real.

A friend cautioned me, “Mazlan if you keep celebrating every little milestone, people might think you’re just making noise. Be careful.”

That struck a chord. I didn’t want Favoriot to be seen as all talk with no substance.

I had to find the right balance—sharing enough to inspire but not so much that it felt forced or unnecessary.

Finding the Right Balance: Authenticity Over Hype

I came to a realization:

It’s not about choosing between complete silence or constant broadcasting. The key is authenticity.

People can tell when a story is real. They can sense when you share because it’s meaningful, not because you want attention.

So, instead of treating every minor update as a big achievement, we focused on:

  1. Telling the whole story – Not just the victories but the challenges, failures, and lessons learned.
  2. Showing our human side – The sleepless nights, the difficult decisions, and the little moments that keep us going.
  3. Engaging, not boasting – Encouraging discussions rather than just making announcements.

The goal wasn’t to impress but to connect.

Emotion vs. Success Stories: Striking the Right Mix

So, how do we balance sharing emotions with business success?

I realized that while people love to hear about wins, they also appreciate honesty.

It wouldn’t be relatable if all we did was talk about how great we were doing. But if we only focused on struggles, it might seem like we were always in crisis mode.

We had to share both our progress and the hard lessons we were learning along the way.

A startup journey isn’t just about achievements. It’s about persistence, the small breakthroughs that lead to bigger ones, and the human experience behind the business.

Dealing with Criticism: Staying True to Our Mission

No matter how carefully we shared our story, there would always be critics.

Some would call it bragging. Others would question our decisions.

At first, this got to me. I second-guessed whether we should continue sharing at all.

But then I reminded myself:

Not everyone will root for you, and that’s okay.

The key is how you share. If you want to genuinely document your journey and help others, the right people will appreciate it.

It’s not about boasting—it’s about showing what it takes to build something from the ground up.

If someone sees that as bragging, that’s their perspective. But that shouldn’t stop us from telling our story.

Lessons Learned from Sharing the FAVORIOT Journey

Looking back, I’m glad we shared parts of our journey.

It helped us:

✅ Build a community that believes in our mission.
✅ Establish trust with partners and customers.
✅ Inspire other entrepreneurs who are going through the same struggles.

But we also learned to be mindful of how we share.

We don’t need to post every minor update. We don’t need to be overly polished. But we also don’t need to stay silent.

It’s all about balance—giving people a window into our world while staying true to our values.

The Importance of Authenticity in Business

At the end of the day, what matters most is staying authentic.

Favoriot isn’t just a company—we’re a team with a vision.

And that vision isn’t just about technology. It’s about building relationships, creating impact, and helping others understand the potential of IoT.

That’s why we continue sharing our story—not to show off but to invite others to share in our journey.

If there’s one lesson I’ve learned, it’s this:

People don’t connect with success. They connect with the story behind it.

And as long as we stay true to that, we’ll always have something meaningful to share.

Favoriot Entrepreneurship Stories

  1. The Story Behind Favoriot – Part 16: Why Favoriot Must Look Beyond Malaysia for Success
  2. The Story Behind Favoriot – Part 15: From Lecture Halls to Investor Pitches
  3. The Story Behind Favoriot – Part 14: To Exit or Not to Exit?
  4. The Story Behind Favoriot – Part 13: Does Winning Awards Help a Startup Succeed?
  5. The Story Behind Favoriot – Part 12: The Dream of M&A Exit
  6. The Story Behind Favoriot – Part 11: The Rocky Road of Smart Cities
  7. The Story Behind Favoriot — Part 10: Age Does Not Matter in Business
  8. The Story Behind Favoriot — Part 9: Leaving the Comfort Zone
  9. The Story Behind Favoriot – Part 8: The Frustration of Unanswered Emails and Missed Opportunities
  10. The Story Behind Favoriot – Part 7: The Task of Finding Favoriot’s First 10 Customers
  11. The Story Behind Favoriot – Part 6: Expanding The Business Models
  12. The Story Behind Favoriot – Part 5: Finding the Right Fit
  13. The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform
  14. The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around
  15. The Story Behind Favoriot – Part 2: Turning Failures into Milestones
  16. The Story Behind Favoriot – Part I: The Humble Beginnings of Favoriot