The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform

I never planned for Favoriot to be more than just an internal tool.

Back when we first started developing the platform, it was purely out of necessity. We weren’t thinking about commercializing it. We just needed a reliable way to manage IoT data, and the existing platforms? They just didn’t cut it. Too rigid, too limited, and definitely not built with our specific needs in mind.

So, we decided to build our own.

I still remember that moment vividly—one of those late-night discussions with my team, fueled by frustration and too much coffee.

“Why are we wasting time forcing a square peg into a round hole?” I said. “Let’s just create something that actually works for us.”

And just like that, Favoriot was born.

At first, it was just for us—a solution to our own headaches. We never imagined it would one day be used by universities, students, or businesses. That wasn’t even on our radar. But then, something kept bothering me.

The Eye-Opener: Why Are We Using Foreign Platforms?

Every time I gave an IoT lecture at a university, I saw the same thing. Students were using foreign platforms like ThingSpeak and Blynk.

At first, I brushed it off. But then, it hit me—why were we relying so much on platforms from outside Malaysia? Didn’t we have something just as good, if not better?

That thought gnawed at me for weeks.

“We have this amazing platform,” I told my team. “Why aren’t we making it available to students and researchers here?”

The more I thought about it, the more sense it made. If we could offer Favoriot as a local alternative, students wouldn’t have to rely on foreign tools. So, I started introducing it in my lectures, offering free access to encourage students to use it in their projects.

I was optimistic. Maybe a little too optimistic.

The Harsh Reality: No One Was Interested

Despite our efforts, students weren’t biting. They continued using ThingSpeak and Blynk. I couldn’t figure it out.

“What are we doing wrong?” I asked myself.

Then it hit me—content.

Those platforms had an overwhelming amount of learning resources. Tutorials, YouTube videos, step-by-step guides. Everything a beginner needed was right at their fingertips.

Favoriot? Not so much.

It wasn’t that students didn’t want to use our platform; they just didn’t know how. Without accessible tutorials, they naturally gravitated toward platforms with a smoother learning curve.

That realization stung.

Taking Matters Into My Own Hands

At first, I thought, Maybe I can get students to create tutorial videos.

Wrong.

Most weren’t comfortable putting themselves out there as content creators. And honestly, I understood. It’s not easy to create educational content, especially when you’re just starting.

So, I made a decision.

“If no one else is going to do it, then I will.”

We started producing our own YouTube tutorials, pushing Favoriot on TikTok, and making the platform more accessible. It wasn’t easy, and it took time, but I knew it was the only way forward.

At first, progress was slow.

I had my doubts.

Is this even worth it? Are we just shouting into the void?

But I held on. If I’ve learned anything from this journey, it’s that persistence pays off.

The Turning Point: From Struggle to Recognition

Bit by bit, Favoriot started gaining traction. More students began using it, and word started to spread. But the real breakthrough? That came when external organizations started noticing us.

Suddenly, Favoriot wasn’t just an educational tool—it was being used in agriculture, industry, smart cities, and security systems.

I remember watching it all unfold, feeling both humbled and proud.

“Alhamdulillah,” I whispered. But deep down, I knew—this was just the beginning.

We didn’t stop there. We worked on differentiating Favoriot, adding unique features that platforms like ThingSpeak and Blynk didn’t offer. We weren’t just another IoT platform anymore. We were a better IoT platform.

What’s Next?

The journey hasn’t been easy. We’ve faced rejection, setbacks, and moments of self-doubt. But every challenge has taught us something valuable.

And this story? It’s far from over.

In Part 5, I’ll dive deeper into the specific challenges we faced, the roadblocks we overcame, and the key moments that shaped Favoriot into what it is today.

The best is yet to come.

More Stories About Entrepreneurship

  1. The Story Behind Favoriot – Part 6: Expanding The Business Models
  2. The Story Behind Favoriot – Part 5: Finding the Right Fit
  3. The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform
  4. The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around
  5. The Story Behind Favoriot – Part 2: Turning Failures into Milestones
  6. The Story Behind Favoriot – Part I: The Humble Beginnings of Favoriot
  7. Building My Personal Brand: The Stepping Stone to Favoriot’s Success
  8. From Research Lab Critiques to Startup Pitches: My Slide Story
  9. The Illusion of RFPs in the IoT World: Managing Expectations as a Startup
  10. Favoriot’s Odyssey: Navigating the Rough Waters of Early Revenue

Why Building AI and IoT Products Locally Can Save a Country

The appearance of DeepSeek, which shook the world, taught us an important lesson — technology sovereignty.

Have you ever wondered why some countries have more control over their technology and future? It’s not magic.

They’ve invested time and effort in developing their technologies, especially in Artificial Intelligence (AI) and the Internet of Things (IoT).

These two areas are no longer just fancy buzzwords – they are the backbone of modern nations.

Let me explain why building these technologies locally is essential and could be a real game-changer for any country.

Keeping Our Data Safe

Think about how much data is collected daily – from your smartwatches, smartphones, traffic cameras, and building sensors. All of this data tells a story about us, about our country.

If this data goes to foreign companies, they control it, not us. That’s scary, right?

When we build AI and IoT products locally, we keep our data within our borders. We don’t have to rely on someone else to store or protect it.

This means we reduce the chances of our information falling into the wrong hands. It’s like having your valuables locked in your safe rather than someone else’s.

Protecting Our Security

Imagine if someone could hack into your country’s power grid or water supply.

What happens then? Chaos.

That’s why it’s essential to have secure technologies. When we depend on foreign-made systems, we give our critical infrastructure to them.

Local AI and IoT solutions can protect public transportation, hospitals, and defence systems. It’s like building a strong fortress – we control who gets in and out.

Creating Jobs and Boosting the Economy

Here’s the fun part – when we make our own AI and IoT products, we create jobs.

Think about all the engineers, researchers, factory workers, and even marketers involved in these projects.

Big companies like Google invest billions in countries like Malaysia to help build these technologies locally.

Google’s recent investment is expected to create over 26,000 jobs in Malaysia alone. Imagine what we can do if we take the lead ourselves!

Making Technology That Fits Us

Sometimes imported technology doesn’t work well for us because it wasn’t designed with our needs in mind.

For example, an IoT system designed for a cold country might not work perfectly in Malaysia’s tropical climate, or an AI chatbot might not understand our local languages or culture.

When we create our products, we can ensure they are right for us. We can design innovative farming tools for our crops, smart city systems for our traffic, and AI systems that understand Malay and other local languages.

Staying Strong During Global Tensions

Let’s be honest – the world is full of political tensions. Trade wars and sanctions can disrupt access to foreign technologies. I

f we rely too much on others, what happens when they suddenly pull the plug?

By building our own AI and IoT, we ensure that our systems continue running no matter what happens in the rest of the world. It’s like growing your food instead of relying on someone else’s farm.

Saving Money in the Long Run

When we use foreign technologies, we often have to pay licensing fees or deal with high costs.

Local solutions cut out the middleman, making things cheaper for businesses and citizens.

Plus, the money stays in the country, helping our economy grow further.

Empowering Our People

One of the most inspiring parts of building local technologies is how they empower our people. It gives our youth opportunities to work on cutting-edge projects without having to leave the country.

It also encourages entrepreneurship, where anyone with a good idea can start their own business.

We’ve seen how tech-savvy countries like China and India are building their systems and becoming global leaders.

Why can’t we do the same? We have the talent; we need the vision and support.

Keeping Control Over Our Culture

AI and IoT shape how we live, work, and even think. If these technologies come from other countries, they might not reflect our values and culture.

Building our systems means ensuring they align with what’s important to us as a nation.

For example, we can develop AI systems that promote our local heritage, preserve our languages, and respect our cultural norms.

It’s about staying true to who we are while moving forward.

A Future We Control

Building AI and IoT products locally is about one thing – control. It’s about taking charge of our future rather than leaving it in someone else’s hands. It’s about ensuring that our technology serves us and not vice versa.

Countries like Malaysia are already taking steps in this direction with investments in AI parks and national AI offices. But this is just the beginning. With the right mindset, resources, and determination, we can become leaders in this space.

So, the next time someone asks why local AI and IoT matter, remember – it’s not just about technology.

It’s about independence, security, and building a future we can be proud of.

Why IoT and AI Are the Backbone of a Nation’s Technological Sovereignty

I often wonder what truly defines a nation’s strength in today’s digital world. Is it the size of its economy, its military prowess, or the natural resources it possesses? While all these play a role, I believe that a country’s real power lies in its ability to control and innovate its own technology. At the heart of this technological sovereignty are two game-changing forces: the Internet of Things (IoT) and Artificial Intelligence (AI).

We are entering an era where data is the new oil and intelligence is the new currency. Nations that fail to embrace AI and IoT risk becoming mere consumers rather than leaders in the global tech race. The question is: Will we take charge of our technological destiny, or will we remain dependent on foreign players for our critical infrastructure? Let’s explore why IoT and AI are not just smart devices and automation but also securing our future.

1. The Battle for Data Control and National Security

Technology is no longer just about convenience; it’s about sovereignty. The more we rely on foreign AI models and IoT infrastructures, the more we expose our data, businesses, and government operations to external threats.

Owning Our Data: The First Step to Sovereignty

I’ve always believed that data is a nation’s most valuable resource. Just like oil fueled the Industrial Revolution, data is fueling the digital revolution. But imagine if a country had to depend on foreign companies to extract, refine, and distribute its oil. It would be at the mercy of external forces. The same applies to data.

With AI and IoT, we can take charge of our data. Local data centres, secure cloud computing infrastructures, and homegrown AI models ensure that our national data stays within our borders and is protected from cyber threats and foreign surveillance.

Preventing Foreign Surveillance and Cyber Threats

Cybersecurity threats are real. We risk exposing sensitive information to external parties whenever we use a foreign AI-powered application or cloud-based IoT system. Governments, businesses, and even individuals can become targets of cyber espionage. Malaysia’s Cyber Security Act 2024 is a step in the right direction, ensuring our digital assets remain protected. But laws alone are insufficient—we need the technological infrastructure to support these policies.

Investing in sovereign AI and IoT solutions ensures that our government, military, and critical industries are shielded from external interference.

2. Economic Growth and Global Competitiveness

Technological sovereignty is not just about security—it’s about economic independence. The nations that control their AI and IoT ecosystems will shape the future of global industries.

Job Creation and Economic Empowerment

One of the most inspiring developments in Malaysia has been the influx of tech investments to build local AI and IoT capabilities. Companies like Google and Oracle are pumping billions into Malaysia’s digital economy. Google’s $2 billion investment in a new cloud and AI region will create over 26,500 jobs and contribute $3.2 billion to the country’s GDP by 2030. On the other hand, Oracle is investing $6.5 billion to establish its cloud region in Malaysia.

These aren’t just numbers. They represent real opportunities—high-paying jobs for our youth, local innovation hubs, and a digital economy that doesn’t rely on foreign tech dominance.

Building Our Own Technology Ecosystem

Relying on foreign technologies means giving control of our economic future to external entities. But when we develop our AI-powered IoT systems, we create an ecosystem that is resilient, self-sustaining, and globally competitive.

Take the example of Malaysia’s AI Park—a $1 billion investment by India’s Eros Investments. It’s not just about developing AI models; it’s about setting up an entire industry that will support local entrepreneurs, researchers, and businesses in the AI and IoT space.

3. AI-Driven National Decision-Making

AI isn’t just about robots and automation—it’s about making intelligent decisions at a national level. From predicting economic trends to managing city infrastructures, AI allows governments to plan with precision.

Smart Governance and Public Services

Imagine a government where AI can predict and manage traffic congestion, optimize public transport, and even analyze healthcare trends to prevent disease outbreaks before they happen. With IoT sensors collecting real-time data and AI models processing it, governments can make data-driven, efficient, and responsive policies.

Malaysia’s National AI Office is a significant step in this direction. By creating an AI-first policy framework, we are moving towards an intelligent, proactive, and future-ready governance model.

4. Strategic Autonomy in Emerging Technologies

AI and IoT in Smart Cities and Agriculture

One of the most exciting applications of IoT and AI is in smart cities and agriculture. A self-reliant nation must feed itself, sustain itself, and protect itself. IoT-driven precision farming can help Malaysia ensure food security by monitoring soil quality, automating irrigation, and predicting weather patterns to maximize crop yields.

Smart city projects powered by AI can reduce energy consumption, improve waste management, and even prevent crime through intelligent surveillance systems. The less we depend on foreign companies to build these infrastructures, the more control we have over our cities and resources.

5. Resilience Against Geopolitical Risks

Avoiding Foreign Tech Restrictions

What happens when a country suddenly loses access to a critical technology because of geopolitical tensions? We’ve seen how trade restrictions can cripple industries overnight. Countries that are overly dependent on foreign technologies risk sudden disruptions in essential services and infrastructure.

Take AI chips, for example. The US-China tech war has shown us how a simple export restriction can paralyze entire industries. If Malaysia or any other country wants to future-proof its technological capabilities, it must invest in developing its own AI chips, cloud services, and IoT ecosystems.

A Self-Reliant Digital Economy

A nation’s strength is measured by its ability to stand independently. AI and IoT empower countries to build a self-reliant digital economy not easily shaken by external forces. By controlling our own cloud platforms, AI models, and IoT networks, we reduce our vulnerability to external trade wars and policy shifts.

Final Thoughts: The Road to True Digital Independence

The future belongs to those who control their own technology. AI and IoT are not just tools but the foundation of a nation’s economic, security, and governance infrastructure.

If Malaysia continues on this path—investing in local AI research, securing its IoT infrastructure, and building sovereign digital policies—we will not only compete in the global tech race but also lead it.

We are at a crossroads. Should we take charge of our future or allow others to dictate our technological destiny? The choice is ours.

The Story Behind Favoriot – Part 2: Turning Failures into Milestones

The Journey Before Favoriot

If you’ve been following my journey, you already know that the Favoriot IoT Platform wasn’t our first attempt in the IoT world. Before we arrived at this point, my team and I worked tirelessly on two earlier products: Raqib and Favorsense. Despite our best intentions and efforts, neither venture has gained traction in the market.

The Launch of Raqib

I still vividly remember the day we launched Raqib. I looked at my team and said, “This is going to be a game-changer!” The enthusiasm in the room was electric. But reality had its own plans. We faced unexpected technical challenges, and our marketing efforts fell short. It was a tough pill to swallow, but we kept pushing forward.

Lessons from Favorsense

Then came Favorsense, a product built on a promising idea. This time, I thought, “Surely, we’ve learned from our mistakes.” And while the concept was strong, it struggled to capture user interest. I’d often sit at my desk late at night, reflecting on what went wrong. “Where did we falter? What could we have done differently?” I asked myself over and over again. Two products, two failures—it was a sobering experience.

A Silver Lining

But even amidst these setbacks, there was a silver lining. One element stood firm throughout the ups and downs: the Favoriot IoT Platform. I began to realize its potential. “This could be a tool for anyone wanting to build their own IoT solutions,” I told my team. With renewed determination, we made a bold decision—to pivot. We offered the Favoriot IoT Platform for free, hoping this move would attract a broader audience.

The Challenges of Adoption

However, even that wasn’t the end of our challenges. Offering the platform at no cost didn’t automatically translate into widespread adoption. I often asked, “Why aren’t people using it?” Despite creating tutorials and sharing resources, the uptake remained slow. It was frustrating and disheartening.

Bridging the Gap

But giving up wasn’t an option. I knew we had to dig deeper to address the gap. “We need to guide them more effectively,” I told my team. That’s when the idea of offering IoT courses took shape. These courses weren’t just about teaching theory; they were designed to provide hands-on experience with the Favoriot IoT Platform.

A Breakthrough in Education

And it worked. Today, over 16 universities and polytechnics in Malaysia use the Favoriot IoT Platform for their students’ final-year projects. I still remember the pride I felt when we hit that milestone. “This is a significant achievement for us,” I said to my team, filled with gratitude. Seeing students learning about IoT and applying it to real-world projects has been incredibly fulfilling.

Inspiring the Next Generation

I’m blown away by the students’ creativity whenever I visit these universities. I’ll ask them, “How are you integrating Favoriot into your project?” Their passion and excitement remind me why we started this journey in the first place. These moments make all the struggles worth it.

Expanding Beyond Malaysia

Looking ahead, our vision is to take the Favoriot IoT Platform beyond Malaysia. “The global stage is where we’re heading next,” I shared with my team. We’re already in talks with international institutions, and I’m hopeful that students worldwide will soon have access to our platform.

Innovating for the Future

Of course, the path forward won’t be without its challenges. I often ask myself, “How can we continue to innovate and improve?” In the fast-paced world of technology, standing still is not an option. Every evening, as I reflect on the day’s work, I remind myself, “We’ve come this far because of the lessons we learned from failure.”

Turning Failure into Success

Those early failures with Raqib and Favorsense weren’t the end of our story—they were the beginning of something greater. The Favoriot IoT Platform has become the cornerstone of IoT education in Malaysia, and it’s all thanks to the unwavering dedication of my team. I always make it a point to say, “Thank you,” because this success is as much theirs as it is mine.

The Journey Ahead

This journey is far from over. “This is just the beginning,” I tell my team. We’ll keep pushing boundaries, overcoming challenges, and reaching new heights together. Our story proves that failure isn’t the end—it’s an opportunity to rise stronger.

The Favoriot IoT Platform stands as a testament to perseverance and the belief that with hard work, even the most challenging setbacks can lead to incredible success.

More Stories

My Startup Journey

The Secret to Faster, More Scalable IoT Deployments for System Integrators

IOT WORLD

Why System Integrators Should Embrace the Favoriot Platform for IoT Solutions

Businesses increasingly leverage the Internet of Things (IoT) to enhance efficiency and unlock new revenue opportunities.

At the heart of these initiatives are system integrators (SIs), whose expertise in connecting diverse devices, protocols, and systems is vital to the success of IoT deployments.

Despite their pivotal role, SIs often face challenges that hinder their progress and complicate projects.

Challenges in Building IoT Solutions

Developing IoT solutions is far from straightforward.

System integrators must juggle various device protocols, manage massive volumes of real-time data, ensure robust security, and scale projects as they grow.

These complexities can lead to prolonged development cycles, labour-intensive custom coding, and fragmented implementations.

As a result, SIs often find it challenging to innovate and meet evolving customer demands.

The Need for Streamlined IoT Deployments

How can system integrators overcome these hurdles and deliver reliable, scalable IoT solutions more efficiently?

Adopting a platform that simplifies and accelerates IoT project development and management is the answer.

Introducing the Favoriot Platform

Favoriot offers a comprehensive solution tailored to the needs of system integrators.

Its secure, scalable cloud environment supports multiple communication protocols, enabling seamless connectivity for diverse IoT devices.

With real-time data ingestion and analytics capabilities, the platform reduces the complexity of managing large-scale deployments.

Favoriot also provides customisable dashboards and API integrations, allowing SIs to effortlessly transform raw data into actionable insights.

Security and Scalability for Confidence

Security and scalability are at the core of the Favoriot platform.

System integrators can confidently deploy solutions that meet industry standards while ensuring their projects can grow alongside their customers’ needs.

By minimising the need for time-consuming custom integrations, Favoriot frees up SIs to focus on delivering value-added services that differentiate them in the market.

Faster Time-to-Market with Favoriot

By leveraging Favoriot, system integrators can significantly reduce project timelines.

The platform’s unified approach eliminates many technical challenges, enabling SIs to bring solutions to market faster.

This efficiency enhances productivity and strengthens customer relationships by delivering reliable results.

Empowering Innovation in IoT

Favoriot equips system integrators with the tools to excel in a competitive IoT landscape.

By simplifying the complexities of IoT projects, the platform allows SIs to concentrate on driving innovation and meeting customer expectations.

With Favoriot, system integrators can unlock the full potential of IoT, creating scalable solutions that deliver lasting impact.

How Enablers, Engagers, and Enhancers Drive the IoT Journey

IOT WORLD

The IoT Revolution: Shaping the Future with Enablers, Engagers, and Enhancers

The Internet of Things (IoT) has always been a fascinating space for me.

It’s incredible how a concept that seemed futuristic not too long ago has become a driving force in the tech industry.

IoT has opened up a world of opportunities, with market projections ranging from $2 trillion to $14 trillion. That’s mind-boggling! But here’s the thing – jumping into IoT without understanding your role in the ecosystem is like trying to build a house without knowing which part you’re responsible for.

Let me walk you through this ecosystem as I see it, breaking it into three leading roles: Enablers, Engagers, and Enhancers.

Enablers: The Builders of IoT

Think of Enablers as the architects and construction workers of the IoT world.

They’re laying the groundwork – developing the technologies, hardware, and infrastructure that make IoT possible. Without them, there’s no IoT, period.

When I worked at MIMOS Berhad, Malaysia’s national R&D centre, I saw how challenging this role can be. You’re not just building products; you’re creating the tools others will use to develop their solutions.

Companies like Cisco and Intel are perfect examples. They design the chips, the communication protocols, and the platforms that allow data to flow between devices.

At FAVORIOT, our platform plays a similar role.

It’s a foundation for developers to connect devices and scale their applications. Being an Enabler means thinking about scalability, security, and reliability ahead of time.

It’s demanding but also incredibly rewarding because you’re shaping the future of IoT.

Engagers: Bringing IoT to Life

If Enablers are the builders, Engagers are the storytellers.

They take the raw capabilities provided by Enablers and turn them into solutions that make sense to the everyday user. This is where IoT comes alive for people.

I love this role because it’s all about creativity and problem-solving.

Engagers design and deliver IoT services that address real-world needs. For instance, Nest’s smart thermostats made IoT relatable and accessible to millions of households.

While leading REDtone IOT, I saw how challenging it is to balance innovation with practicality.

You have to create solutions that are not only cutting-edge but also easy to use and affordable.

Whether it’s developing intelligent farming systems, health monitoring devices, or city-wide solutions, Engagers connect IoT to its audience.

At FAVORIOT, we stepped into this role with projects like RAQIB, a health monitoring system for Hajj pilgrims.

The idea was simple: make it easier for caregivers to monitor pilgrims’ health remotely. It’s about identifying and meeting a need with IoT tools.

Enhancers: Turning Data into Action

Here’s where things get exciting.

Enhancers take all the data IoT devices collect and turn it into something meaningful.

They’re the analysts, the data scientists, and the visionaries who uncover patterns and insights that help people make better decisions.

This role is close to my heart because it’s where IoT’s actual value is unlocked.

For example, RAQIB isn’t just about collecting health data – it’s about analysing it to predict potential issues and alert caregivers. Without that intelligence layer, the data would be numbers on a screen.

Enhancers rely on AI and machine learning technologies to transform raw data into actionable insights.

Companies like Palantir and Splunk are masters at this.

They build platforms that help businesses make sense of complex data. It’s a challenging role but incredibly impactful, especially as IoT continues to generate more and more data daily.

At Favoriot, we are now enhancing our IoT platform with Agentic AI, making it an “AIoT”.

Where Do You Fit In?

So, how do you decide where you belong in this ecosystem?

Should you build the infrastructure as an Enabler, create applications as an Engager, or analyse the data as an Enhancer?

Here’s my advice: start with what you’re good at.

If you’re a tech wizard with a hardware and software development knack, the Enabler role might be for you.

If you understand market needs and enjoy creating user-centric solutions, focus on being an Engager. And if data is your thing, Enhancers have plenty of opportunities for innovation.

At FAVORIOT, we started as Enablers, building our IoT platform. Over time, we expanded into the Engager and Enhancer roles by creating solutions like Favorsense, a crowdsensing platform, RAQIB and now become AIoT platform.

It’s a natural progression, but it all began with identifying and focusing on our strengths.

The Real Power of IoT

At its core, IoT isn’t just about connecting devices; it’s about connecting insights.

The more devices you have collecting data, the more opportunities there are to make meaningful discoveries. But here’s the catch – you need the right tools and expertise to turn that data into something valuable.

That’s why Enhancers are so crucial.

With advanced analytics, they can predict equipment failures, improve operational efficiency, or even save lives.

It’s about more than just technology; it’s about creating solutions that make a difference.

Let’s Shape the Future Together

The IoT landscape is vast, and the opportunities are endless.

But success comes down to understanding your role – whether you’re an Enabler, an Engager, or an Enhancer – and playing to your strengths.

Don’t try to do everything.

Focus on where to add the most value, and the rest will follow.

For me, IoT is more than just a field of work – it’s a mission to create smarter, more connected communities.

Whether you’re building the infrastructure, designing the applications, or analysing the data, you’re contributing to something bigger: a future where technology works seamlessly to improve lives.

So, let’s get out there and make it happen.

The IoT revolution is just starting, and there’s plenty of room for us to make our mark.

Where will you begin?

The Startup Playbook: 12 Essential Lessons from Favoriot’s Rise in IoT

IOT STARTUP JOURNEY

Building an IoT Dream: What Favoriot Taught Me About Startups and Success

It’s a rollercoaster ride — that’s how it feels.

As a founder, I’ve lived through every peak, valley, triumph, and stumble.

These experiences have taught us invaluable lessons that resonate with many other startup founders navigating their challenges.

I’ll share some of these insights, weaving in our story and the principles that guided us.

Building a Unique Value Proposition

When we started Favoriot, we knew we couldn’t compete head-to-head with giants like AWS and Azure. But that didn’t deter us.

Instead, we asked ourselves: What can we do differently?

We decided to focus on building a niche — a platform specifically tailored for developers, businesses, and educational institutions.

We saw an opportunity to simplify IoT development and make it accessible to a broader audience.

While others were targeting massive enterprise solutions, we aimed at creating something for the everyday innovator.

This focus allowed us to create a unique space in a crowded market.

Lesson: Find your niche and double down on it. Differentiation is not just a strategy; it’s survival in a world dominated by giants.

Global Expansion through Partnerships

Scaling globally was a dream we dared to chase.

But how could a small Malaysian startup make waves internationally?

The answer was partnerships. We launched the Favoriot Global Partner Program with local experts in Canada, Indonesia, the Philippines, and India.

These partnerships were more than business deals; they were collaborations built on trust and shared vision.

Our partners brought invaluable local insights, helping us tailor our offerings to meet market needs.

Lesson: Don’t try to do it all yourself. Collaborate with local partners who understand the nuances of their markets. Their expertise can be your gateway to scaling internationally.

Community Building

One of the most fulfilling parts of this journey has been building the Favoriot developer community.

Early on, we realized that an engaged community isn’t just a nice-to-have; it’s a cornerstone of growth.

We invested time and resources in listening to our developers, organizing webinars, and creating value-added content.

Their feedback not only improved our platform but also fostered loyalty and advocacy.

Lesson: A strong community can amplify your impact. Engage with your users, listen to their needs, and make them part of your journey.

Solving Real-World Problems

RAQIB, our IoT solution for elderly care, is among our proudest achievements.

The idea was born from a personal need — caring for ageing family members.

This wasn’t just about technology; it was about solving a real-world problem that resonated with many others.

The emotional connection to this project fueled our determination.

It reminded us why we started Favoriot in the first place: to use technology to make lives better.

Lesson: Align your product development with real-world challenges. When you solve meaningful problems, your work becomes more than just a business; it becomes a mission.

Overcoming Resource Constraints

Running a startup often feels like a constant juggling act, especially when resources are limited.

Unlike tech giants, we didn’t have deep pockets. But what we lacked in resources, we made up for with creativity and focus.

We prioritized initiatives with the highest ROI, embraced lean methodologies, and made every dollar count. It wasn’t easy, but it taught us to be resourceful and resilient.

Lesson: Constraints can be a blessing in disguise. They force you to innovate and focus on what truly matters.

Leveraging Education and Training

From the beginning, we saw education as a powerful way to drive IoT adoption.

We partnered with universities, offering our platform as a tool for hands-on learning.

The response was overwhelming. Students and educators alike appreciated having access to a real-world IoT platform.

This initiative boosted Favoriot’s visibility and nurtured the next generation of IoT innovators.

Lesson: Educational partnerships can be a win-win. They expand your reach while contributing to the growth of your industry.

Persistence and Long-Term Vision

Competing in a saturated market requires grit.

There were moments of doubt, times when progress felt excruciatingly slow. But we stayed the course, driven by a clear vision: to enable IoT solutions for everyone.

Persistence paid off. Every small win added up, and over time, we built momentum.

Lesson: Success doesn’t happen overnight. Stay committed to your vision and trust the process.

Adapting to Market Feedback

Feedback has been our most excellent teacher.

Developers, businesses, and even critics have shaped the evolution of the Favoriot platform. Listening to their needs and acting on their suggestions helped us stay relevant and competitive.

Lesson: Feedback isn’t a criticism; it’s an opportunity to grow. Embrace it and use it to refine your offerings.

Focus on Localization

When entering international markets, one size doesn’t fit all.

Our partners were crucial in localizing the Favoriot platform, ensuring it met each region’s cultural and regulatory requirements.

Lesson: Understand the local context. Tailor your solutions to align with the specific needs of each market.

Strong Branding and Storytelling

Sharing our journey — the highs, the lows, and everything in between — has been a powerful way to connect with our audience.

Authentic storytelling helped build Favoriot’s brand and credibility.

Lesson: People connect with stories, not just products. Be authentic and share your journey openly.

Strategic Technology Integration

We’ve always strived to stay ahead of the curve, integrating emerging technologies like AI and data analytics into our platform.

This adaptability kept us relevant and opened new opportunities.

Lesson: Don’t just follow trends; integrate them strategically to enhance your offerings.

Importance of Patience in IoT Projects

IoT adoption, especially in industries like smart cities, often takes time.

Long sales cycles and bureaucratic hurdles can be frustrating, but they’re part of the process.

Lesson: Patience is more than a virtue; it’s a necessity. Build strong relationships and stay the course.

Looking back, Favoriot’s journey has been a combination of challenges, lessons, and growth.

Each step taught us something valuable, shaping who we are today.

To my fellow startup founders, I hope these lessons inspire and guide you on your paths.

Remember, the journey is just as important as the destination.

Transforming IoT Labs: A Personal Look at Solving the Biggest Challenges in IoT Education

FAVORIOT STORIES

Solving IoT Education Problems

When I started exploring the world of IoT, one of the first things I noticed was how fragmented the ecosystem seemed.

Every project required a different set of tools, and connecting the dots — devices, platforms, and data — felt like piecing together a jigsaw puzzle without knowing what the final picture would look like.

That’s when the idea behind FAVORIOT — an IoT ecosystem — truly clicked for me.

I didn’t want to create just another IoT platform; I tried to solve real problems that educators, students, and developers face daily.

Let me take you through it in my own words.

The Real Problem with IoT Education

During one of my visits to a university, I candidly chatted with an educator who shared their frustrations about their IoT lab.

We have the hardware,” they said, pointing at a table full of Arduino boards and sensors. “But the students never get the complete picture. They build projects, but these projects live in isolation, never really demonstrating what IoT is capable of in the real world.” That conversation stayed with me.

I started asking others in the field; the story was the same everywhere. Students spend more time figuring out middleware and less time learning how IoT could transform industries.

And worse, most of their projects died after submission — no data continuity, no way to scale, and no means to manage the work if they wanted to revisit it later.

That’s when I realised we needed to bridge this gap.

Enter FAVORIOT: Built with Real Challenges in Mind

When we designed the FAVORIOT IoT Ecosystem, we didn’t start with features — we started with problems.

Could we make it effortless for students and developers to integrate their devices into an IoT platform? What if educators could easily create a complete IoT lab experience without assembling a dozen tools? These questions drove our design.

I remember thinking, “It’s not about cramming features into a platform; it’s about solving headaches.”

Take, for example, the issue of middleware. I’ve seen students spend weeks deciding which middleware to use, only to hit a wall regarding implementation.

FAVORIOT eliminates this by offering a ready-to-use IoT platform that handles device management, data ingestion, and visualisation — all in one place.

What Does This Mean for Educators and Students?

Let’s go back to that IoT lab I visited.

Imagine if those Arduino boards and sensors were connected to FAVORIOT. Suddenly, students wouldn’t just be building isolated projects; they’d be building scalable IoT solutions.

They’d learn how to send real-time data from their devices to the cloud, process and analyse it, and visualise it for meaningful insights. Isn’t that what IoT is all about?

And for educators, the value is clear. “How do I make IoT exciting for my students?” an instructor asked me. FAVORIOT gives them the tools to answer that question.

Providing a complete ecosystem lets them focus on teaching concepts rather than troubleshooting technical hurdles.

Students get hands-on experience with a real-world IoT platform, and educators see their students’ potential fully realised.

Solving the Continuity Problem

One of the most significant pain points I’ve heard is the lack of project continuity. Students build something impressive, present it, and then… it’s gone.

There’s no scalable database to store the data, no device management to maintain the system, and no way to build upon the project later. FAVORIOT changes that.

Features like data storage and device scalability ensure that every project has a future. “What if your final-year project could become the foundation for your startup?” I often ask students, and their eyes light up at the possibility.

Real Impact, Not Just Buzzwords

Sometimes, I ask, “What’s the difference with FAVORIOT?

For me, it’s the focus on solving practical problems. It’s not just another IoT platform; it’s a tool designed to empower users.

One educator shared how FAVORIOT transformed their teaching approach. “Before this, our IoT projects were disconnected. We have a complete ecosystem that lets students see the bigger picture,” they told me.

Hearing that kind of feedback reinforces why we do what we do.

Preparing Students for the 4IR

As we move deeper into the Fourth Industrial Revolution (4IR), IoT skills are no longer optional but essential.

FAVORIOT helps students develop these skills in a meaningful way.

They learn not just how to connect devices but also how to create solutions that can scale and adapt.

And because the platform is affordable, it’s accessible to institutions that might otherwise struggle to provide such opportunities.

A Personal Vision

Creating FAVORIOT wasn’t just about building a product and making an impact.

I often reflect on how my technological journey began with curiosity and access to the right tools.

I wanted to give today’s students the same chance to explore, innovate, and excel. FAVORIOT is more than an IoT ecosystem; it bridges education and industry, ideas and implementation.

Wrapping Up

If there’s one thing I’ve learned, technology is only as good as the problems it solves.

FAVORIOT solves real problems in IoT education and development, empowering users to build solutions that matter.

And for me, that’s what makes all the effort worthwhile.

So, the next time you think about IoT, ask yourself: Are you just building devices, or are you building solutions?

FAVORIOT is here to help you do the latter.

Scaling IoT Globally: Favoriot’s Journey to Connect the World

The Right Time for Favoriot to Go Global with Its Global Partner Program

Since its inception in 2017, Favoriot has tried empowering IoT developers with a seamless and user-friendly platform.

The Favoriot platform, offered as a B2C solution, has steadily gained traction among developers worldwide, enabling individuals from around the globe to subscribe easily.

By the end of December 2024, the platform had reached an impressive milestone — 111 countries and over 9,200 developers actively leveraging its capabilities.

However, as the IoT ecosystem grew and diversified, it became evident that this was only scratching the surface of Favoriot’s potential.

The question was no longer about whether Favoriot could expand globally but how to scale effectively and make a more significant impact.

While the numbers reflect an inspiring reach, the challenge lies in converting these individual users into broader enterprise implementations. This realisation set the stage for a transformative strategy to take Favoriot’s vision to the next level.

Understanding the Challenges of Going Global

Reaching users overseas is no simple task.

It’s not just about having a great product; it’s about ensuring that the product resonates with the specific needs, regulations, and challenges of different markets.

While the Favoriot platform has always been accessible worldwide, making a lasting impact in foreign markets requires a consistent and relentless marketing effort.

Each country has its complexities, ranging from language barriers to cultural differences and even unique technological and regulatory requirements.

For instance, many countries prioritise data sovereignty, insisting that sensitive data remain within their borders to comply with local policies.

This was a significant hurdle for Favoriot’s initial B2C model, which was designed to operate primarily on a global cloud infrastructure.

The Birth of the Favoriot Enterprise Platform

Recognising these challenges, the team began rethinking its approach.

The solution wasn’t just about increasing subscriptions — it was about localising the platform to better cater to the needs of enterprise clients and government institutions.

This was where the Favoriot Enterprise Platform was born.

Introduced in 2024, the Enterprise Platform was a game-changer for Favoriot. Unlike the traditional model, the Enterprise version was designed to support localised implementations, allowing the platform to be hosted within a country’s borders.

This directly addressed concerns about data sovereignty and compliance with customer policies, making it a more attractive option for large-scale deployments in industries like healthcare, transportation, agriculture, and smart cities.

The platform offers unlimited APIs, with no restrictions on the number of devices connected or APIs utilised, bundled with a perpetual license.

This flexibility and scalability made it a compelling choice for enterprises looking to invest in IoT solutions without worrying about a subscription-based model’s hidden costs or constraints.

The Strategic Role of Global Partners

Launching the Favoriot Enterprise Platform opened up new opportunities and brought a new challenge — how to market and deploy this enterprise-grade solution globally.

The solution is forming partnerships with system integrators and distributors in different countries.

In 2024, Favoriot introduced the Favoriot Global Partner Program, which intends to build a network of trusted partners who could act as system integrators and distributors.

These partners would bring invaluable local expertise, enabling the platform to be tailored to the specific needs of their markets.

The idea was simple but powerful: work with partners who share the same IoT vision and empower them to take Favoriot to new heights in their respective regions.

By becoming the face of Favoriot in their countries, these partners could engage directly with customers, implement the platform, and provide ongoing support.

The partnership model is not just about distribution — it’s about collaboration. Partners can leverage each other’s strengths, engage in cross-selling and cross-marketing activities, and grow their businesses alongside Favoriot.

This creates a win-win situation, fostering mutual growth and ensuring the platform’s success in diverse markets.

Setting Ambitious Goals for 2025

The Favoriot Global Partner Program is not just a short-term strategy; it’s a long-term vision.

For 2025, Favoriot has set an ambitious but achievable goal: to establish partnerships in 25 countries. This means onboarding 25 partners to champion the platform, drive its adoption, and integrate it into their local ecosystems.

Why 25 countries?

This number reflects a strategic focus on markets with high growth potential for IoT.

The program can maximise its impact by carefully selecting partners aligned with Favoriot’s vision and with strong local networks and market knowledge.

Through these partnerships, Favoriot can overcome the barriers of entering foreign markets, such as regulatory hurdles and cultural nuances, while expanding its reach and influence.

The program also enables partners to innovate by combining their local expertise with the technical capabilities of the Favoriot platform.

A Win-Win Strategy for a Global IoT Ecosystem

The Global Partner Program is built on the principle of shared success. For partners, it provides an opportunity to offer a proven IoT platform to their clients, backed by Favoriot’s support and expertise.

For Favoriot, it allows the company to scale its operations without being bogged down by the intricacies of directly managing local markets.

By working with partners, Favoriot can focus on its core mission — empowering IoT developers and enterprises to build smarter, more connected solutions — while its partners drive localisation and implementation.

This synergy is key to the program’s success.

Why Now Is the Right Time

Timing is everything in business, and the decision to go global with the Favoriot Global Partner Program in 2024 couldn’t have been more opportune.

The platform’s footprint in 111 countries and over 9,200 developers demonstrates its global appeal.

However, this traction needs to be converted into tangible enterprise adoption, which the Enterprise Platform and the Global Partner Program are uniquely positioned to achieve.

Furthermore, as IoT continues to gain momentum globally, the demand for localised, scalable, and flexible solutions is growing.

Enterprises are looking for partners who can provide technology and the expertise to implement it effectively.

Favoriot, with its platform and partner-centric strategy, is perfectly poised to meet this demand.

The journey ahead is challenging, but Favoriot is ready to make its mark on the global IoT landscape with the right partners and a clear vision.

The time to go global is now, and Favoriot is stepping forward with confidence, determination, and a strategy that promises growth for everyone involved.

Building a Startup and Writing on Medium: An Unlikely Analogy

Writing vs Startup

When I first started writing on Medium, I never imagined that it would remind me of the journey I embarked on when I co-founded FAVORIOT.

At first glance, writing and building a startup seem worlds apart.

One is solitary, often involving long hours in front of a screen, while the other demands collaboration, strategic planning, and execution. Y

et, the more I immersed myself in both, the more I realised how strikingly similar the two are.

Allow me to take you through this journey, using my personal experience as both a writer and an entrepreneur.

The Beginning: An Empty Page and a Blank Canvas

Starting a Medium blog is like looking at a blank page.

It’s intimidating.

You have no audience, no reputation, and no guarantee that your words will resonate with anyone. Similarly, building a startup begins with a blank canvas.

You have an idea – a vision – but no customers, no revenue, and no market presence.

I remember the early days of FAVORIOT.

We had a big dream: to help businesses and cities integrate IoT into their operations.

But dreams are just dreams without action.

Writing my first article on Medium felt the same.

I had thoughts swirling in my mind, but translating them into coherent words that others would find valuable was daunting.

Defining Your “Why”

One of the first lessons I learned was the importance of having a clear purpose.

Why was I building FAVORIOT? Why was I writing on Medium?

For FAVORIOT, the purpose was clear: to simplify IoT adoption and empower organisations with data-driven insights.

For Medium, my goal was to share knowledge, inspire others, and document my journey in IoT and entrepreneurship.

Both endeavours required me to articulate my “why” because this became the guiding light when things got tough.

And believe me, things did get tough.

The MVP (Minimum Viable Product)

Every startup begins with an MVP. It’s not perfect – it’s far from it – but it’s functional enough to solve a specific problem for early adopters.

My early articles on Medium were my MVPs.

They weren’t polished masterpieces.

Some were just 500 words, hastily written but filled with genuine insights.

I wrote about IoT trends, startup life, and even personal reflections.

Just as FAVORIOT’s first IoT platform had limited features but solved a critical problem for a niche audience, my initial articles aimed to deliver value to a small group of readers.

The goal wasn’t perfection but progression.

Building an Audience is Like Acquiring Customers

In the startup world, your product is nothing without customers.

Similarly, in writing, your articles mean little without an audience.

Both require a strategy to attract, engage, and retain people.

At FAVORIOT, we identified our target customers – companies and cities that needed IoT solutions – and worked relentlessly to reach them.

On Medium, I did the same. I identified my niche – IoT, smart cities, and entrepreneurship – and wrote consistently within those themes.

But the journey didn’t stop there. Just as a startup founder needs to pitch, network, and build relationships, I had to engage with my readers.

Responding to comments, sharing articles on social media, and participating in discussions were all crucial in growing my Medium audience.

The Grind: Consistency Over Time

Building a startup and writing regularly both demand one thing above all: consistency.

There were days when it felt like no one cared about what I was building at FAVORIOT.

Months would go by with no significant sales or partnerships.

Similarly, there were weeks when my articles on Medium received little to no views.

It’s disheartening.

But success doesn’t happen overnight. I learned to embrace the grind.

At FAVORIOT, we kept refining our platform, reaching out to potential clients, and showcasing our value proposition.

On Medium, I kept writing, experimenting with different formats and topics, and learning what resonated with my readers.

Consistency builds momentum. And momentum is what drives growth.

Feedback is Gold

In both ventures, feedback is invaluable.

For FAVORIOT, customer feedback shaped our product development.

It told us what features to add, what to fix, and what to prioritise.

For my Medium writing, reader feedback was equally crucial.

When readers left comments or shared my articles, it gave me insights into what worked and what didn’t.

Some feedback was critical, but I welcomed it. Just as a startup must listen to its customers, a writer must listen to their audience.

Scaling Up

Once you’ve found your footing, the next challenge is scaling.

For FAVORIOT, scaling meant expanding our platform’s capabilities, entering new markets, and forming global partnerships.

For my Medium writing, scaling meant increasing my output, diversifying my topics, and reaching a broader audience.

But scaling comes with its own challenges.

In a startup, you risk losing focus as you try to do too much too quickly. The same is true for writing.

At one point, I tried writing about topics outside my expertise, thinking it would attract more readers. It backfired.

I learned that scaling isn’t just about doing more; it’s about doing more of what you do best.

The Role of Passion

Both writing and building a startup require passion.

Without it, you’ll struggle to persevere through the inevitable challenges.

I’m deeply passionate about IoT and its potential to transform industries and improve lives.

This passion drives my work at FAVORIOT. It’s the same passion that fuels my writing on Medium.

When you’re passionate, it shows. Customers sense it. Readers sense it.

Passion isn’t something you can fake – it’s either there, or it isn’t.

The Payoff

After years of hard work, FAVORIOT is now recognised globally, with partners in multiple countries.

Similarly, my writing on Medium has garnered a loyal following, with some articles reaching thousands of readers.

The payoff isn’t just financial or numerical.

It’s the satisfaction of knowing you’ve built something meaningful.

For FAVORIOT, it’s the impact we’ve had on businesses and cities.

For my writing, it’s the messages I receive from readers who say my articles inspired them.

Final Thoughts

Writing on Medium and building a startup are both about creating value.

They require courage, resilience, and a willingness to learn.

If you’re considering starting a blog or launching a business, remember this: start small, be consistent, and never lose sight of your purpose.

The journey may be challenging, but the rewards are worth it.

Looking back, I’m grateful for both experiences.

They’ve taught me invaluable lessons, shaped my perspective, and allowed me to connect with amazing people.

And who knows?

Maybe your journey as a writer or entrepreneur will inspire others, just as mine has inspired me.