A Deeper Dive into My Journey

If we were sitting down for coffee, I’d probably tell you that my story isn’t linear. It’s full of shifts, experiments, and surprises—each decision shapes who I’ve become. It’s not just about IoT, entrepreneurship, or blogging; it’s about finding my voice and figuring out where it belongs.

Let me take you back to the beginning, where curiosity sparked everything.

My First Affair with Technology

It all started long before technology became mainstream. I was that kid who loved tinkering with radios and gadgets, often dismantling them to see how they worked. Sometimes I managed to put them back together successfully—other times… not so much. But the thrill of discovery always kept me going.

Then came the blogging era. I stumbled upon Blogspot in the early 2000s, and it became my playground. Back then, I blogged about technology and gadgets, sharing tips and experiences with anyone willing to read. It was simple, but it gave me a voice.

“Imagine if YouTube had been around,” I often muse. My tech reviews would’ve been so much more engaging on video.

Beyond Tech Reviews: A New Perspective

Over time, my interests began to shift. I wanted to write about more than just gadgets. So, I expanded the topics—some posts were written in English, others in Malay, reflecting my bilingual journey. I found joy in writing about life experiences, challenges, and even personal reflections.

Each post was a piece of my evolving identity. Writing wasn’t just about sharing knowledge anymore—it became a way to connect, reflect, and grow.

The Birth of the IoT World

By the mid-2010s, IoT (Internet of Things) captured my attention like no other. This is the future, I thought. I launched IoT World, a focused platform dedicated to exploring and discussing IoT’s endless possibilities.

It became my canvas for explaining complex IoT concepts in simple terms, sharing case studies, and inspiring others to join this exciting field. I wrote with passion, knowing that IoT was more than just a trend—it was a revolution.

But, as always, my curiosity nudged me to broaden my horizons again. My inner voice said there’s more to share beyond IoT. Why not explore it?

Embracing Medium

In 2016, I discovered Medium—a place that felt like home for writers, thinkers, and storytellers. It was where creativity met community, and I knew I had to be a part of it.

Still, I was hesitant at first. I posted sporadically but was unsure if my content fit the platform’s audience. That all changed in September 2023 when I joined the Medium Partner Program. Suddenly, writing became a serious business. I decided to commit fully and see where it would take me.

On Medium, I explored different niches—IoT, entrepreneurship, social media strategies, poetry, and book reviews. Surprisingly, the candid posts about writing on Medium resonated the most. They taught me the value of niche-focused content while leaving room for exploration.

I began to love Medium’s dynamic energy. I constantly experimented with different formats and topics, learning what worked and what didn’t.

The Big Move: Back to WordPress in 2025

But then, in January 2025, something changed again. Medium felt crowded, I thought. I missed the creative freedom of building something that felt uniquely mine.

So, I decided to return to WordPress (which is this Mazlan Abbas Blog that you are reading). It felt like returning to my roots with a fresh perspective. This time, it wasn’t just about personal blogs or tech reviews. I wanted to create a digital space that combined all aspects of my journey—IoT, entrepreneurship, personal stories, and writing tips—all under one roof.

It was more than just a platform change. It was a symbolic return to independence and creativity. WordPress allowed me to build my site exactly how I wanted, without style, structure, or content restrictions.

It felt like home again.

My Professional Odyssey

Outside of blogging and writing, my professional journey has been equally dynamic. I’ve worn many hats over the years:

  • Associate Professor at Universiti Teknologi Malaysia, where I discovered the joy of teaching and mentoring young minds.
  • Senior Director at MIMOS Berhad, where I delved deep into technology research.
  • CEO of REDtone IoT, leading projects that transformed businesses through IoT solutions.
  • Co-Founder and CEO of FAVORIOT, a startup that’s been a rollercoaster ride of challenges, breakthroughs, and growth.

Each role added new dimensions to my story, giving me unique insights into technology, leadership, and the startup ecosystem. It’s been quite the journey.

The Magic of Storytelling

One of the unexpected joys of this journey has been the opportunity to speak at global conferences and share my experiences with others. Whether discussing smart cities, IoT, or entrepreneurship, I’ve learned that storytelling is the secret ingredient.

It’s not just about data or facts—it’s about making a connection. Sharing real stories—about successes, failures, and lessons learned—resonates more deeply than any PowerPoint slide ever could.

Looking Forward: The Unwritten Chapters

So, what’s next?

The truth is, I’m not entirely sure—and that’s exciting. Life has a funny way of surprising you. Maybe I’ll write a book, start a new podcast, or create more TikTok videos about IoT. Perhaps I’ll discover an entirely new passion and dive headfirst into it.

For now, I’m focusing on building mazlanabbas.com into a platform that reflects every facet of my journey. A space where I can share knowledge, connect with others, and continue to evolve as a writer and storyteller.

This journey is far from over.

The unwritten chapters are waiting, and I’m ready to explore them.

Lessons from My eBooks Sales

Someone asked me whether downloadable guides are a good lead generator for your business.

I never expected my eBooks to reach thousands of readers, let alone generate meaningful engagement. But looking at the numbers on my Payhip dashboard, I realise that writing and sharing knowledge can have a far-reaching impact.

The Journey of Sharing Knowledge

When I started publishing eBooks, my goal was simple: to document my experiences in IoT, entrepreneurship, and emerging technologies. I wanted to provide insights, guides, and frameworks that others could use, whether beginners or seasoned professionals.

Some books were offered for free to encourage accessibility, while others were priced modestly to reflect the value they provided. The result? A mix of high engagement and steady sales across different topics.

What the Numbers Reveal

Here’s a quick breakdown of how my eBooks have performed:

  • Most Popular Titles:

These two books clearly stand out. They focus on IoT, a topic I’ve been deeply involved with for years. It confirms that readers are eager to learn about IoT from a practical perspective. (Note: Initially, I sold these eBooks but now have made it for free)

These free resources were downloaded hundreds of times, proving that people appreciate concise and visual learning materials. Even though they didn’t generate direct revenue, they helped establish credibility and expand my reach.

These books didn’t attract huge numbers, but those who did purchase them found value in the content. It shows that niche topics may have a smaller audience but can still be monetised effectively. However, I have significantly reduced the prices of these eBooks.

Lessons from This Experience

  1. Free Resources Create Awareness
    Many downloads came from free materials, proving that giving knowledge away can be a powerful strategy. It builds trust and increases the likelihood of people exploring paid content later.
  2. IoT is a Strong Niche
    Books related to IoT consistently performed well. This reinforces that IoT remains a hot topic, and people actively seek structured knowledge.
  3. Engagement Doesn’t Always Mean Revenue
    Some books had high views but few orders, while others had lower views but better conversion rates. Pricing, perceived value, and the topic’s urgency significantly influence an eBook’s performance.
  4. Presentation Matters
    The success of IoT Notes and Your IoT Journey suggests that readers appreciate structured, well-organised content with clear takeaways.

What’s Next?

Seeing these numbers has given me new ideas. I plan to refine my offerings, update content, and possibly bundle resources to increase value. I’m also considering interactive formats like video courses based on my books.

Publishing these eBooks has been a rewarding experience—not just in sales but in the connections and conversations they have sparked. If you’re thinking of writing your own eBook, go for it. You never know who might find value in your words.

Check out my eBooks here: Payhip Store.

What do you think makes an eBook successful? Let’s discuss it!