Tag: Entrepreneurship

The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around

The Beginning of a Daunting Journey

In 2019, we officially launched our self-developed IoT services with high hopes. The FAVORIOT IoT platform was our pride and joy—a product we believed could transform how data is collected, processed, and visualized. Yet, reality hit us hard. No one wanted to use it.

I still remember the sting of those early days. We offered our platform for free to the first ten customers to gain traction, but even that didn’t work. “Why doesn’t anyone want to use our platform?” I would ask myself almost every night.

It wasn’t just a passing thought but an all-consuming question that kept me awake. Was our product flawed? Did we miss something crucial?

The truth was more complicated to accept than I imagined. The issue wasn’t with our product’s functionality or potential—it was the lack of understanding about IoT itself. People didn’t know how to use an IoT platform because they didn’t know what IoT could do for them. This was not just a technical problem but a knowledge gap that needed bridging.

Planting Seeds of IoT Awareness in Universities

I’ve always believed that education is the foundation of progress. As an Industry Advisory Panel member at several universities, I saw an opportunity to address this knowledge gap. In meetings with lecturers and deans, I passionately advocated for curriculum changes.

“We need to teach students how to use IoT technology more systematically,” I said repeatedly. “It’s not just about theory; it’s about hands-on experience.”

Slowly, my efforts began to bear fruit. Universities started incorporating IoT-focused courses into their programs, and students were introduced to connected devices. Knowing that a new generation of tech-savvy individuals was emerging was a proud moment for me.

But just when I thought the tides were turning, I encountered another challenge.

Why Not Favoriot?

Despite the growing interest in IoT, many students opted for platforms like Blynk and ThingSpeak for their final-year projects. It was disheartening to see them bypass Favoriot. I couldn’t help but wonder, “Why aren’t they choosing us? What does our platform lack compared to these alternatives?”

It wasn’t just about competition—it was about understanding what made those platforms more appealing. I realized that we needed to work harder to showcase Favoriot’s value, unique features, and potential to become the preferred IoT platform for students and professionals.

Introducing Favoriot to the World

Determined to make a change, I began organizing seminars and workshops to introduce the Favoriot IoT Platform to the public. Each event allowed me to share my vision and educate participants about the platform’s capabilities.

I would stand in front of the audience, often a mix of students, lecturers, and industry professionals, and speak with passion:

“This platform is not just for students. It’s for professionals and large companies, too. It’s designed to support larger R&D projects and commercial applications.”

The road wasn’t easy, but gradually, people started paying attention. They saw the potential in Favoriot—not just as another IoT platform but as a solution tailored to meet diverse needs.

The Turning Point

By 2024, our persistence began to pay off. Favoriot was no longer an unknown name in the IoT landscape. Out of 9,375 users (as of January 27, 2025), 80% came from our own country—a milestone that filled me with pride.

“We did it,” I told my team with a sense of accomplishment. “We’ve proven that we can compete with global platforms and carve out our own space.”

The Favoriot IoT Platform is now widely used for collecting data in larger R&D projects and commercial applications. It has become a trusted tool for those who see the power of IoT in solving real-world challenges.

Reflections and Looking Ahead

As I reflect on this journey, I can’t help but feel grateful for the challenges we faced. They taught us resilience, creativity, and the importance of education in driving technological adoption.

But our story doesn’t end here. Favoriot is still evolving, and we’re just scratching the surface of what’s possible. We aim to expand beyond Malaysia, reach users worldwide, and continue empowering individuals and organizations with IoT solutions.

This journey is a testament to the power of perseverance and the impact of believing in your vision. I say to anyone facing challenges in their entrepreneurial journey, don’t give up.

Every obstacle is an opportunity to learn, grow, and return stronger.

Stay tuned for the next chapter of our story, where I’ll share how Favoriot continues to innovate and expand its reach.

More Stories About Entrepreneurship

  1. The Story Behind Favoriot – Part 6: Expanding The Business Models
  2. The Story Behind Favoriot – Part 5: Finding the Right Fit
  3. The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform
  4. The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around
  5. The Story Behind Favoriot – Part 2: Turning Failures into Milestones
  6. The Story Behind Favoriot – Part I: The Humble Beginnings of Favoriot
  7. Building My Personal Brand: The Stepping Stone to Favoriot’s Success
  8. From Research Lab Critiques to Startup Pitches: My Slide Story
  9. The Illusion of RFPs in the IoT World: Managing Expectations as a Startup
  10. Favoriot’s Odyssey: Navigating the Rough Waters of Early Revenue

About Favoriot — Part 14: The Acquisition Journey as a Startup Founder

ABOUT FAVORIOT SERIES

Creating Synergy: How Startups Can Prepare for the Perfect Acquisition

As a startup founder, one of the most intriguing questions that constantly lurks in my mind is: “Should we exit through an acquisition?” This question carries with it not just the weight of financial considerations but also the emotional and strategic implications for the company’s future.

As the CEO of Favoriot, I’ve been through this mental tug-of-war many times. I often find myself contemplating our embarked journey and where it might lead.

Guess what? As a startup founder, you either expand your business through investors, or you might want to find a strategic merger or acquisition. And trust me, the decision isn’t as straightforward as it might seem.

When I co-founded Favoriot, our primary goal was to create an IoT platform that could help businesses and communities integrate IoT solutions seamlessly. We were passionate about the possibilities, potential impact, and innovation that we could bring to the market.

But as we grew, so did the challenges, and the question of whether to exit through an acquisition became more pertinent.

Understanding the Potential Acquirers

One of the first steps in considering an acquisition is to understand who your potential acquirers might be. This isn’t just about identifying companies with the financial capability to buy you out. It’s about understanding their business models, strategies, and focus areas.

I remember a time when a large telecommunications company showed interest in Favoriot. Our platform seemed perfect because they were looking to expand their IoT services. However, as I dug deeper, I realized their primary focus was consumer IoT solutions, while we were more geared towards industrial applications.

“Does this align with our vision?” I asked myself.

Ensuring that the acquiring company’s strategy aligns with yours is crucial. Although the financial offer was tempting, the strategic misalignment was too significant to ignore. We decided to walk away, knowing that while it might have been a lucrative exit, it wasn’t suitable for us.

Aligning Your Product/Service

Aligning your products or services with their needs is essential to making your startup attractive to potential acquirers. This doesn’t mean you should change your core offerings; rather, develop them to complement the potential acquirer’s portfolio.

At Favoriot, we started focusing on creating modular solutions within our platform that could be easily integrated with other systems.

This approach made our platform more versatile and appealing to larger companies looking for quick and seamless integration.

“What if our platform could fill a gap in their product line?” I pondered during one of our strategy sessions.

This led to a shift in our development strategy. We began focusing on compatibility and complementarity rather than just innovating for the sake of innovation.

Targeting the Same Customer Base

Another critical consideration is whether your startup serves the same customer base as a potential acquirer. This can significantly increase your strategic fit, allowing the acquiring company to cross-sell or upsell their services to your customers and vice versa.

For us, this meant expanding our market reach into sectors that were already being served by potential acquirers.

We examined the industries that were most active in adopting IoT solutions and tailored our marketing efforts to those sectors.

“Could our customers benefit from the additional services a larger company offers?” I often wondered.

By targeting the same customer base, we increased our value proposition and made ourselves more attractive to companies looking to expand their market share.

Adapting to Their Technology

In today’s tech-driven world, ensuring your technology is compatible with potential acquirers is crucial. This can significantly reduce the cost and complexity of integration post-acquisition, making your startup a more attractive proposition.

At Favoriot, we invested heavily in ensuring that our platform was built on open standards, making it easier for other systems to integrate with ours.

This wasn’t just about making our platform more versatile but about positioning ourselves as a strategic acquisition target.

“What if we could make the integration process as smooth as possible?” This thought guided many of our technical decisions, from the choice of programming languages to the design of our APIs.

Focusing on Shared Values and Culture

One aspect of acquisitions that is often overlooked is cultural fit.

I’ve seen acquisitions fail not because the financials didn’t add up but because the merging companies had fundamentally different values and corporate cultures.

At Favoriot, we prided ourselves on our innovative and collaborative culture. We knew that any potential acquirer would need to share these values for the acquisition to be successful.

“Can we thrive in a different corporate culture?” I asked myself during one particularly challenging negotiation.

The answer was no, and we walked away from the deal.

It’s important to remember that being acquired shouldn’t mean losing your identity as a company. Instead, it should be about aligning your unique strengths with the needs and strategy of a potential acquirer.

Addressing Market Gaps

One of the most effective ways to position your startup for acquisition is to address a market gap that a potential acquirer cannot currently fill. This could be anything from a specific technology to a niche market segment.

For Favoriot, this meant focusing on the industrial IoT sector, where we saw a significant gap in the market.

By developing solutions that specifically addressed the needs of this sector, we made ourselves an attractive target for companies looking to expand into this space.

“What if we could offer something that no one else could?” This question drove much of our product development and market strategy.

Providing Strategic Advantages

Finally, to make your startup a strategic fit for acquisition, you need to offer something that gives the acquiring company a strategic advantage.

This could be unique intellectual property, a strong market presence, key partnerships, or anything else that could give them a competitive edge.

At Favoriot, we focused on building solid partnerships with key players in the IoT ecosystem.

These partnerships helped us grow our business and made us more attractive to potential acquirers.

“How can we position ourselves as a must-have in their portfolio?” I kept asking myself this question as we expanded our network of partners and collaborators.

The Transformative Possibilities of Acquisition

In the end, the actual value of an acquisition lies not in the transaction itself but in the transformative possibilities it creates.

A great acquisition isn’t just about combining businesses but about igniting new possibilities and empowering both companies to reach their full potential.

“Can we create something bigger than ourselves?” This is the ultimate question that every startup founder should ask when considering an acquisition.

It’s not just about the financials or immediate benefits but about the long-term vision and the combined entity’s impact on the market.

For Favoriot, the journey is still ongoing.

We’ve had our fair share of offers, and while none have been the right fit so far, I know that the day will come when the stars align and we find a partner who shares our vision and values.

Until then, we continue to build, innovate, and position ourselves for that perfect opportunity.

In the end, being a strategic fit isn’t about losing your identity as a business but instead aligning your unique strengths with the needs and strategy of a potential acquirer.

Acquiring a startup isn’t about taking over another company; it’s about empowering it to reach its full potential.

And that, to me, is the ultimate goal of any acquisition.

About Favoriot — Part IX: Leaving the Comfort Zone

How Leaving a 30-Year Career to Build FAVORIOT Taught Me the True Meaning of Resilience, Adaptability, and Personal Growth.

I never thought the day would come when I’d leave behind the comfort of a stable paycheck and a corporate career spanned over three decades. For over 30 years, I climbed the ladder, navigating the structured world of management, cushioned by the perks that came with it.

It was a good life.

I had the luxury of business-class flights, expensive hotel stays, and the security of a regular, sizeable income. Yet, despite the success, something gnawed at me.

For years, I had nurtured a vision, an idea to revolutionize industries with the Internet of Things (IoT). FAVORIOT was the manifestation of that dream.

But, like many dreams, the reality of turning it into a viable business came with sacrifices that I hadn’t fully anticipated.

And boy, there have been plenty of those.

The Financial Rollercoaster

The first thing that hits you when you leap into entrepreneurship after decades in the corporate world is the financial shock. Imagine trading in the safety of a consistent income for the erratic, unpredictable rollercoaster of a startup’s finances.

One month, you might have some cash flow; the next, you’re staring at empty accounts, unsure how you’ll cover basic expenses.

It wasn’t long before the reality of the situation sunk in. I wasn’t drawing a salary. The reliable, monthly inflow I had been accustomed to was replaced by uncertainty.

This wasn’t the life I had envisioned. “What have I done?” I’d mutter to myself, looking at the financial spreadsheets in disbelief.

There were days I wondered if I had made the right decision if I had underestimated the financial challenges of running a startup.

But it was too late to turn back.

FAVORIOT had become my mission.

I was no longer just Mazlan Abbas, the corporate executive. I was now Mazlan Abbas, the entrepreneur responsible for my team and the vision we had set out to achieve.

Adjusting to New Realities

With the financial uncertainty came a drastic shift in my lifestyle. Gone were the days of business-class flights and luxury hotels. My new reality involved budgeting carefully, stretching every ringgit, and reconsidering what I once deemed essential.

I vividly remember a moment when I was about to upgrade my laptop. It was something I wouldn’t have thought twice about before.

But now, standing in the store, I had to pause. “Do I need this?” I asked myself.

The answer was no.

I could make do with the one I had for a little longer. Every ringgit saved could go back into the business.

Vacations became a thing of the past, too.

We scaled back overseas trips and made do with local getaways when possible. I had to remind myself that these sacrifices were temporary, all part of the bigger picture.

But that didn’t make it any easier.

When you’ve spent years living a certain way, adjusting to a more frugal lifestyle can be difficult.

Cutting Back on Personal Luxuries

Starting a business from scratch means cutting back on personal luxuries. I had to say goodbye to spontaneous upgrades of gadgets like phones and computers.

The days of regularly splurging on the latest tech were behind me. Instead, I evaluated every potential purchase, asking, “Is this essential?” more times than I could count.

I missed the freedom I once had to spend money on what I wanted when I wanted. But there is something humbling about scaling back. It teaches you discipline and forces you to focus on what truly matters.

My priorities shifted.

Gadgets and luxuries became less important as I poured my energy, time, and resources into growing FAVORIOT.

It wasn’t easy. I won’t lie.

There were moments of frustration when I wanted to throw my hands in the air and shout, “Why am I doing this?” But deep down, I knew why. I believe in FAVORIOT and its potential to make a significant impact.

And that belief was enough to keep me going.

Navigating Uncertainty and Isolation

The sacrifices weren’t just financial or material. Entrepreneurship has an emotional toll, one that I hadn’t fully anticipated.

You’re constantly navigating uncertainty, making decisions with no guarantees of success. Every day felt like a tightrope, and you were unsure if the next step would bring progress or disaster.

And then there’s the isolation.

Running a startup can be a lonely endeavor. Sure, I had a team, but responsibility was mine to carry. There were moments when I felt utterly alone, questioning whether the sacrifices were worth it.

“Is this what I want?” I’d ask myself during sleepless nights, staring at the ceiling. The answer wasn’t always straightforward.

But in those moments of doubt, you learn the most about yourself.

You discover your resilience, your ability to push through even when the path ahead seems uncertain. I slowly realized that this journey wasn’t just about building a business. It was about building myself, too.

Perseverance and Growth

Over time, I started to see the challenges not as obstacles but as opportunities for growth. Each setback, every moment of doubt, taught me something.

I learned to adapt, persevere, and trust in the process.

I remember one particular instance when we struggled to secure a deal that could have made a vast difference for FAVORIOT. Days turned into weeks, and the uncertainty weighed heavily on me.

I was frustrated and anxious and started to second-guess everything. But then, a colleague said something that stuck with me: “Mazlan, every ‘no’ gets us one step closer to the right ‘yes.’”

That shifted my perspective.

I stopped seeing rejections and setbacks as failures and started seeing them as part of the journey.

They were lessons in disguise, pushing me to refine our approach, strengthen our offerings, and grow as a leader.

Reflecting on the Sacrifices

So, is it worth it? The financial uncertainty, the lifestyle changes, the emotional toll — is the entrepreneurial journey worth the sacrifices?

For me, the answer is yes.

But it’s a profoundly personal question every entrepreneur must answer for themselves.

I’ve had to give up more than I ever anticipated.

But in return, I’ve gained something far more valuable. I’ve learned resilience, adaptability, and the importance of perseverance. I’ve experienced personal growth in ways I never imagined possible. And I’ve had the privilege of building something from the ground up, watching FAVORIOT evolve from an idea into a reality.

But more than that, I’ve realized entrepreneurship isn’t just about financial success or personal achievement. It’s about impacting, creating something that matters, and leaving a legacy beyond yourself.

FAVORIOT is more than just a business to me.

It’s a mission, a purpose, and a testament to what’s possible when you’re willing to take risks and make sacrifices.

The Entrepreneur’s Mindset

One of the most important lessons I’ve learned on this journey is the importance of embracing uncertainty.

As an entrepreneur, you step into a world where nothing is guaranteed. Success is not promised, and failure is always lurking around the corner.

But that’s what makes it so exciting.

Every day is a new challenge and opportunity to grow, learn, and adapt. It’s not always easy, but it’s gratifying. And if there’s one thing I’ve learned, resilience is the backbone of entrepreneurship.

You must pick yourself up after every setback, learn from your mistakes, and keep moving forward.

The Power of Community and Support

On this journey, I’ve come to deeply appreciate the importance of community and support. Entrepreneurship can be isolating, but it doesn’t have to be.

Surrounding yourself with mentors, fellow entrepreneurs, friends, and family who believe in your vision is crucial.

They provide not only emotional support but also fresh perspectives and opportunities.

I’ve been fortunate to have a robust support system, and it’s made all the difference.

They’ve been there to celebrate the victories, no matter how small, and to offer a listening ear during the tough times.

It’s a reminder that while entrepreneurship can feel like a solo journey, it’s a collective effort.

The Entrepreneurial Journey is Yours to Define

As I reflect on my journey with FAVORIOT, I recognize the sacrifices I’ve made and the immense growth I’ve experienced. It’s been a rollercoaster of highs and lows, but I wouldn’t change a thing.

The challenges, the setbacks, and the sacrifices have all shaped me into the entrepreneur I am today.

For those considering this path, know that it’s not easy.

The sacrifices are real, and the journey is fraught with uncertainty.

But if you’re willing to embrace the challenges, learn from every experience, and keep pushing forward, the personal and professional rewards are worth it.

Entrepreneurship is more than just a career choice.

It’s a mindset, a way of life, and a journey of self-discovery.

Despite all the sacrifices, it’s been one of the most fulfilling experiences of my life.

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About Favoriot — Part VIII: Missed Opportunities

How Overcoming the Frustration of Unanswered Emails and Missed Opportunities Shaped My Entrepreneurial Journey

Regenerated using Glam

In the early days of building FAVORIOT, I would wake up every morning excitedly. I was fuelled by the vision of what we could achieve with the Internet of Things (IoT).

The endless possibilities of how IoT could revolutionize industries danced in my mind, and I was eager to bring these visions to life. It was an exhilarating time filled with the hope and energy of starting something new.

I remember those initial days vividly.

Every meeting felt like an opportunity to make a difference. I would sit across from potential customers and partners, passionately sharing FAVORIOT’s vision.

Their faces lit up with interest, and I could see the wheels turning in their heads. They nodded along, asked insightful questions, and expressed genuine enthusiasm for what we were doing. I would leave those meetings on a high, thinking, “This is it. They see the potential just like I do.”

Regenerated using Glam

But my excitement waned as the days turned weeks and weeks into months. I checked my inbox repeatedly, waiting for that follow-up email that never seemed to come. The silence was deafening. It wasn’t just disappointing; it was maddening.

I had poured my heart into those presentations and shared our vision with all the enthusiasm I could muster, and yet, I was still waiting for a response.

“Why can’t they just say no?” I would grumble to myself, pacing the floor of my office.

It seemed so simple.

A clear rejection would be far better than this agonizing uncertainty. I could move on, refocus my efforts, and find other opportunities. But this silence? It was like being stuck in limbo, unsure whether to wait or to move on.

Regenerated using Glam

I wasn’t just sitting idly by, though. I made countless follow-up calls, sent numerous emails, and tried every way I knew to reignite the interest we had once shared.

But more often than not, these efforts were met with continued silence. It felt like I was shouting into a void, hoping for an echo that never came. The optimism that had fuelled me initially was slowly replaced by frustration and doubt.

The worst was when the silence was eventually broken, not by a response to my follow-ups but by news that stung even more. I would discover that the same potential partners or customers who had once shown interest in FAVORIOT had partnered with someone else. It wasn’t just a professional setback; it felt like a personal betrayal.

“How could they?” I would mutter, shaking my head in disbelief. “We had something good here. Why didn’t they give us a chance?”

Regenerated using Glam

This cycle of initial excitement, followed by prolonged silence and eventual rejection, was a bitter pill to swallow. Each instance reminded me of the unpredictable nature of business and the often-unspoken dynamics that influence decisions.

It was tough, really tough.

There were days when I questioned everything. Was it me? Was it the product? Was it something I said or didn’t say? Self-doubt crept in, gnawing away at my confidence.

Amidst these frustrations, I sought advice from other entrepreneurs who had walked this path before me.

One conversation stands out.

I was speaking with a seasoned business owner who had faced similar challenges in his early days.

“Mazlan,” he said, looking me straight in the eye, “this is part of the game. You’ll face many who won’t have the courtesy to say no outright. It’s not about you or your product; sometimes, they’re just not ready, or they’ve found something that fits their immediate needs better.”

His words were both comforting and sobering. On one hand, it was a relief to know that I wasn’t alone in this experience. On the other hand, it reinforced the harsh reality of the business world — people won’t always be upfront, and not every opportunity will pan out.

Regenerated using Glam

It was a harsh lesson, but one that I needed to learn.

Reflecting on those early experiences, I realized how much I had grown since then. The frustrations that once seemed overwhelming were now seen in a different light. Each rejection and moment of silence taught me valuable lessons in patience and perseverance.

During these quiet times, I learned to refine our offerings, improve our pitch, and, most importantly, never take rejections personally.

I began to change my approach. Instead of waiting passively for responses, I became more proactive during initial meetings.

“What are your primary concerns?” I would ask. How can we better meet your needs?” This shift in strategy not only helped gauge genuine interest but also provided valuable insights into potential customers’ minds.

Regenerated using Glam

I learned to identify the signals of genuine interest versus polite engagement, allowing me to focus my efforts more effectively.

This new approach paid off. Instead of chasing every opportunity, I focused on building a more robust network of reliable partners who understood and appreciated our vision.

These partnerships, while fewer in number, were far more fruitful. They led to significant breakthroughs for FAVORIOT, and we began to collaborate on projects showcasing IoT’s real potential.

Gradually, we started building our reputation and credibility in the industry.

One particularly memorable project was collaborating with a city council on a smart city initiative. It was a long shot, but our persistence paid off. The project was a resounding success and was proof of concept for many who doubted us.

Regenerated using Glam

It was a turning point, not just for FAVORIOT, but for me. It validated the sleepless nights, the endless follow-ups, and the resilience required to get us to that point.

Looking back, I realize that those early frustrations were a necessary part of the journey. They tested my commitment to FAVORIOT’s vision and forced me to develop a thicker skin.

More importantly, they taught me the value of perseverance and the importance of learning from every positive or negative experience.

Today, as I stand on the other side of those challenges, I often share these lessons with budding entrepreneurs. I tell them that the path to success is rarely straightforward.

It’s filled with unexpected twists and turns, moments of doubt, and frustration.

But each challenge is an opportunity to grow, learn, and improve.

“If I could give you one piece of advice,” I often say, “it’s never to let silence discourage you. Use it to reflect, improve, and prepare for the next opportunity. Because, trust me, there will always be another opportunity.”

Regenerated using Glam

Ultimately, the journey of building FAVORIOT has been as much about personal growth as it has been about professional achievement.

The early frustrations, the silent rejections, and the moments of doubt have all shaped me into the entrepreneur I am today.

And for that, I am grateful.

The road ahead remains challenging, but with each step, I carry the lessons of the past, ready to face whatever comes next.

I now approach each new opportunity cautiously and optimistically, knowing that the silence that once frustrated me is another part of the process.

This process has made me stronger, more resilient, and more determined than ever to see FAVORIOT succeed.

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About Favoriot — Part III: The Growing Pains

The Story Behind Favoriot IoT Platform — Part III

In 2019, we began offering our self-developed IoT services. However, no one wanted to use it. I still remember how hard it was to get our first customers. We offered it for free to the first ten customers, but that wasn’t easy.

“Why doesn’t anyone want to use our platform?” I asked myself almost every night. “Is there something wrong with our product, or is there something we missed?”

It turned out the problem wasn’t with our product. The real issue was that most people didn’t know how to use an IoT platform. They lacked knowledge about IoT. It was a hard truth to accept, but I knew we had to do something.

As an Industry Advisory Panel member at several universities, I started suggesting changes in their curriculum. “We need to teach students how to use IoT technology more systematically,” I said in meetings with lecturers and deans. I hoped these changes would help increase students’ understanding of IoT.

Slowly, I saw changes happening. Many universities have started offering more systematic IoT courses. However, I faced a significant challenge when I saw many students choosing Blynk and ThingSpeak as their primary choices for their final-year projects.

“Why aren’t they using Favoriot?” I wondered again. “What does our platform lack?”

I knew I couldn’t give up. I had to keep working hard to introduce the Favoriot IoT Platform to the public. I began organizing many seminars and workshops to introduce this platform. I would stand in front of the participants each time and passionately explain the advantages of using Favoriot.

“This platform is not just for students but also for professionals and large companies,” I always said. “It can be used for larger R&D projects and other commercial projects.”

The Favoriot IoT Platform started to become well-known slowly. Users began to see the potential and benefits offered by our platform.

Finally, in 2024, we managed to get 80% of Favoriot platform users from Malaysia. Out of 8,800 users, the majority were from our own country.

I felt proud of this achievement. “We did it,” I told my team. “We have proven that we can compete with other platforms.”

The Favoriot IoT Platform is now used to collect data for larger R&D projects and other commercial projects. Our journey is still long, but this success gives me confidence that we are on the right track.

(This story will continue in Part IV)

Want to read Part I & II?

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About Favoriot – Part I: The Beginning

ABOUT FAVORIOT SERIES

The Story Behind Favoriot IoT Platform – Part I

I still remember when we started developing the Favoriot IoT Platform back in 2017. At that time, we were in a small room with only a handful of dedicated staff.

The original idea came from the need to create a platform that could support our first IoT product, called Raqib.

“Can we really compete with giants like AWS and Azure?” I often asked myself.

We knew the challenge wasn’t small. Many outsiders didn’t know us and doubted the capabilities of this newly developed platform. However, we remained determined. We were confident in our technology’s potential and capabilities.

In 2019, we decided to offer the Favoriot IoT Platform to the public for free. “Perhaps this is the best way to attract attention and build an early user base,” I thought. However, the response we received was very disappointing. Only a handful showed interest.

“We need to do something more than this,” I discussed with the team. “We must find a way to introduce this platform to more people.”

At that time, the idea of offering IoT courses emerged. We realized that one of the best ways to attract users was by teaching them about IoT’s importance and utility while introducing our platform. These courses not only allowed participants to learn about IoT but also to try out the Favoriot IoT Platform themselves.

“Will they be interested? What if no one registers?” Many questions played out in my mind.

Alhamdulillah, this step bore fruit. Through the IoT courses, we introduced the Favoriot IoT Platform to more users. The response we received was very encouraging. We saw a significant increase in the number of users of our platform. Today, the Favoriot IoT Platform has over 8800 users from 120 countries.

“I can’t believe we’ve come this far,” I shared my joy with the team. “This is just the beginning. We still have a lot to achieve.”

Now, we aspire to expand to neighboring countries. I am confident that the Favoriot IoT Platform can achieve even greater success with effort and dedication.

“Ready for the next phase?” I asked the team. Their answer was clear – we are ready to conquer the IoT world.

This is a glimpse of the story behind the development of the Favoriot IoT Platform. Each step was taken with great care and a high fighting spirit. We believe that with hard work and determination, nothing is impossible.

Stay tuned for our journey in Part II, where I will share more challenges and successes we’ve experienced along the way.

How a Badminton Court Can Become A Training Ground for Entrepreneurship

FOUNDER’S STORIES

What Badminton Taught Me About Entrepreneurship

Photo by 炫铭 on Unsplash

I still remember the first time I picked up a badminton racket. I was a young boy, brimming with energy and curiosity, eager to master the sport that had captured the hearts of so many around me. Little did I know that my passion for badminton would bring me joy and camaraderie and teach me invaluable lessons about entrepreneurship.

As I step onto the court, the familiar sound of shuttles being hit and sneakers squeaking on the polished floor brings a sense of nostalgia. I glance at my opponent, another eager player, and I can’t help but draw parallels between this game and the business world I navigate every day.

Starting with a Serve

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In badminton, the serve sets the tone for the game.

It’s when you take control, dictate the pace, and pressure your opponent.

In entrepreneurship, the serve represents the initial step – the idea, the decision to start a business, the first move.

“Mazlan, remember when you started FAVORIOT?” I often remind myself. “You had an idea, a vision, and you took the initiative to bring it to life. Like in badminton, where a well-placed serve can give you an early advantage, your proactive approach set the stage for your entrepreneurial journey.”

Taking the initiative is crucial.

Whether reaching out to potential clients, launching a new product, or entering a new market, the willingness to take that first step often determines success.

Hesitation can lead to missed opportunities, just as a weak serve can give your opponent an easy point.

Footwork and Agility

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Badminton requires quick reflexes and the ability to move swiftly around the court.

Your footwork needs to be impeccable; you must be ready to change direction at a moment’s notice.

This agility is mirrored in the world of business.

“Mazlan, think about how many times you’ve had to pivot in your career,” I told myself. “From transitioning from academia to the corporate world, then moving from telecommunications to IoT, and eventually founding FAVORIOT. Each step required adaptability and a willingness to change direction when needed.”

In entrepreneurship, the market is constantly evolving.

Consumer preferences shift, new competitors emerge, and technological advancements disrupt the status quo.

Just as badminton players adjust their position to return a shot, an entrepreneur must remain flexible and responsive to stay ahead.

Outthinking Your Opponent

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Winning a badminton match isn’t just about physical prowess; it’s also about strategy.

You must study your opponent, anticipate their moves, and plan your shots accordingly.

The same principle applies to entrepreneurship.

“Every time we plan a new business strategy at FAVORIOT, it’s like preparing for a crucial match,” I think. “We analyze the market, understand our competitors, and devise a plan to offer unique value to our customers.”

A successful entrepreneur must have a clear vision and a well-thought-out plan.

This involves market research, understanding customer needs, and developing a unique selling proposition.

Just as a badminton player aims to outthink their opponent, a business leader strives to stay ahead of the competition.

Bouncing Back from Defeat

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In badminton, losing a point can be disheartening, especially after a long rally.

However, the key to winning is resilience – the ability to bounce back and stay focused on the next point.

This resilience is equally essential in entrepreneurship.

“Mazlan, remember the setbacks you faced when FAVORIOT was still in its infancy?” I recall. “There were times when funding was scarce, partnerships fell through, and growth seemed slow. But each setback was a learning experience, and resilience kept you moving forward.”

Failure and rejection are part and parcel of the entrepreneurial journey.

What distinguishes successful entrepreneurs is their ability to learn from these experiences, adapt, and keep pushing forward.

Just as a badminton player shakes off a lost point and prepares for the next rally, an entrepreneur must remain focused on the long-term goal despite short-term setbacks.

Building a Strong Support System

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While badminton is often played as a singles game, doubles matches emphasize the importance of teamwork and collaboration.

Effective communication, trust, and understanding between partners are crucial for success.

This lesson is directly applicable to entrepreneurship.

“Mazlan, think about the team you’ve built at FAVORIOT,” I remind myself. “Each member brings unique strengths and perspectives, and the collaborative effort drives the company forward.”

In business, no one achieves success alone.

Building a solid team, fostering a collaborative culture, and leveraging diverse skills are vital.

Just as a doubles pair in badminton coordinates their movements and supports each other, an entrepreneur must cultivate a supportive and synergistic team environment.

The Pursuit of Excellence

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Badminton players constantly work to improve their skills, whether refining their technique, enhancing their fitness, or developing new strategies.

This commitment to continuous improvement is a cornerstone of entrepreneurship.

“Mazlan, your journey with FAVORIOT has been marked by continuous learning and growth,” I reflect. “From staying updated with the latest IoT trends to attending industry conferences and seeking customer feedback, the pursuit of excellence is ongoing.”

Entrepreneurs must embrace lifelong learning and a growth mindset.

The business landscape is dynamic, and staying ahead requires a commitment to personal and professional development.

Just as badminton players hone their craft, an entrepreneur must constantly seek ways to innovate and improve.

The Thrill of Competition

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There’s an undeniable thrill in competition, whether on the badminton court or in the business arena.

The challenges, intensity, and drive to win are exhilarating.

Embracing this competitive spirit is essential for entrepreneurial success.

“Mazlan, remember the excitement you felt when FAVORIOT secured its first major contract?” I smile at the memory. “The competition was fierce, but the sense of achievement was worth every effort.”

Competition pushes us to strive for excellence, innovate, and perform at our best. It’s the challenges that make the journey rewarding.

Just as a badminton match is won a point by point, entrepreneurial success is achieved by overcoming one challenge at a time.

The Final Rally

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As the final rally of the game unfolds, I’m reminded of the entrepreneurial journey – a series of strategic moves, moments of agility, resilience, and the thrill of competition.

Each point, each decision, contributes to the overall outcome.

“Similar principles have marked Mazlan, your journey in badminton and entrepreneurship,” I conclude. “The court has taught you lessons that transcend the game and have shaped your approach to business.”

Badminton, with its demands for initiative, adaptability, strategic thinking, resilience, teamwork, continuous improvement, and competitive spirit, mirrors the world of entrepreneurship in many ways.

The lessons I’ve learned on the court have made me a better player and equipped me with the skills and mindset needed to navigate the complex and dynamic world of business.

As I leave the court, I am grateful for the sport that has been both a passion and a teacher.

The next time I face a challenge in my entrepreneurial journey, I’ll remember the lessons from the badminton court and approach it with the same determination and enthusiasm.

In the Game and Beyond

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The echoes of the game linger as I walk away, my mind buzzing with the parallels between badminton and entrepreneurship.

With its fast-paced rallies and strategic plays, the court has been a microcosm of the business world.

The lessons learned here are invaluable and extend far beyond the boundaries of the game.

“Mazlan, you’ve always believed in the power of sports to teach life lessons,” I remind myself. “Badminton has been a constant companion, shaping your approach to challenges, both on and off the court.”

As I reflect on my journey, I realize that the principles of badminton – initiative, agility, strategy, resilience, teamwork, continuous improvement, and competitive spirit – have been the guiding stars in my entrepreneurial endeavors.

They have helped me navigate the complexities of the business world and instilled in me a sense of discipline and purpose.

In badminton and entrepreneurship, success is not just about winning; it’s about the journey, the growth, and the lessons learned along the way.

The court has been my training ground, and the skills honed here continue to propel me forward in my entrepreneurial pursuits.

So, the next time you pick up a racket or embark on a new business venture, remember the lessons from the badminton court.

Embrace the challenges, stay agile, strategize wisely, and most importantly, enjoy the journey.

Whether in the game or in life, the pursuit of excellence and the joy of continuous learning truly define success.

Flying the Skies of Entrepreneurship

FOUNDER’S STORIES

Parallels Between a Pilot and an Entrepreneur

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When I first stepped into the world of entrepreneur, I never anticipated how much it would resemble the experiences of a pilot navigating through the skies. As someone who has spent years immersed in technology and innovation, the parallels between these two seemingly distinct fields are increasingly evident.

Both roles require a unique blend of vision, precision, and adaptability.

I’ll share my reflections on the striking similarities between piloting an airplane and steering a startup, drawing from my own experiences and insights.

The Pre-Flight Check: Preparation is Key

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A meticulous pre-flight check is essential before a pilot even sets foot in the cockpit. This process involves inspecting the aircraft, reviewing weather conditions, and ensuring all systems function correctly.

Similarly, in entrepreneurship, thorough preparation is crucial.

When I co-founded FAVORIOT, the initial phase was akin to performing a pre-flight check. We meticulously researched the market, analyzed potential challenges, and developed a comprehensive business plan.

“Every successful venture starts with a solid foundation,” I often remind myself. “Skipping the preparation phase can lead to unforeseen complications.”

The importance of preparation cannot be overstated in both aviation and entrepreneurship.

Just as a pilot would never take off without a thorough check, an entrepreneur should never launch a business without a well-thought-out strategy.

The Takeoff: The Thrill of the Launch

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Taking off is one of the most exhilarating phases of a flight. The moment the plane leaves the ground, excitement and apprehension are mixed. The same can be said for launching a startup.

When FAVORIOT was officially launched, the adrenaline rush was palpable.

There’s nothing quite like seeing months, or even years, of hard work finally take flight.

“This is it,” I told myself during our launch. “We’re finally airborne.”

However, just as a pilot must maintain control and ensure a smooth ascent, an entrepreneur must manage the initial stages of the business carefully.

The thrill of the launch must be balanced with a keen eye on the instruments and the venture’s trajectory.

Navigating Turbulence: Dealing with Challenges

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No flight is without turbulence.

Pilots are trained to handle unexpected challenges, whether sudden weather changes or technical issues. Turbulence comes in many forms in entrepreneurship: market fluctuations, competitive pressures, or internal company struggles.

During FAVORIOT’s early years, we faced numerous obstacles.

There were moments when it felt like we were flying through a storm.

One particular instance (Covid-19 period) is a sudden market shift that threatened our business model.

“We need to stay calm and adjust our course,” I remember thinking. “Panic won’t help us. We have to navigate through this carefully.”

In these moments, remaining composed and making informed decisions is critical. Just as pilots trust their training and instincts, entrepreneurs must rely on their knowledge and experience to steer the company through rough patches.

The Crew: Building and Leading a Team

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An airplane pilot doesn’t operate alone. They rely on a co-pilot and a crew to ensure a successful flight. Similarly, an entrepreneur needs a strong team to build a successful business.

At FAVORIOT, assembling a team of skilled and dedicated individuals was one of my top priorities.

Leadership in both contexts involves clear communication, trust, and collaboration.

“We’re all in this together,” I often tell my team. “Our success depends on our ability to work as a cohesive unit.”

Just as a pilot must lead their crew through the flight, an entrepreneur must inspire and guide their team through the business journey.

The synergy between team members can make or break the mission.

The Flight Plan: Strategic Vision

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Every flight begins with a flight plan—a detailed outline of the route, altitude, and timing that provides a clear path to the destination. In entrepreneurship, having a strategic vision is akin to having a flight plan.

It’s about knowing where you want to go and how you plan to get there.

When we started FAVORIOT, our vision was clear: to become a leading IoT solutions provider.

This vision guided our decisions and strategies like a flight plan guides a pilot’s course.

“Stay focused on the destination,” I remind myself during challenging times. “The journey may be unpredictable, but our end goal remains the same.”

A well-defined vision helps navigate the business through uncertainties and keeps the team aligned and motivated.

Mid-Flight Adjustments: Flexibility and Adaptability

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Pilots often need to make mid-flight adjustments even with a solid flight plan due to changing conditions. Entrepreneurship requires a similar level of flexibility.

The business landscape is dynamic, and the ability to pivot and adapt is crucial.

There was a time when FAVORIOT had to pivot our approach due to emerging technologies and changing market demands.

Initially, this was daunting, but it proved to be a turning point for our company’s growth.

“We need to adapt or risk falling behind,” I realized. “Flexibility is not a sign of weakness, but a strength.”

Being open to change and willing to adjust strategies can lead to new opportunities and innovations.

The Landing: Successful Execution

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A smooth landing is the culmination of a successful flight. It requires precision, skill, and careful execution. In entrepreneurship, bringing a project or a business to a successful conclusion mirrors the landing process.

It’s about delivering on promises, achieving goals, and ensuring customer satisfaction.

When FAVORIOT completed its first major project, it felt like a successful landing.

The sense of accomplishment and the positive feedback from clients were gratifying.

“We did it,” I thought. “All the hard work has paid off.”

Just as a pilot takes pride in a smooth landing, an entrepreneur finds fulfillment in successful execution and positive outcomes.

The Journey Never Ends

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Both pilots and entrepreneurs understand that the journey of learning never truly ends. Pilots undergo continuous training and simulations to stay sharp and prepared for any situation.

Similarly, entrepreneurs must continually educate themselves, stay updated with industry trends, and learn from their experiences.

I’ve always believed in the power of continuous learning.

Whether attending conferences, reading industry publications, or engaging with other thought leaders, staying informed and adaptable is critical to sustained success.

“Never stop learning,” I tell myself. “Every day brings new opportunities to grow and improve.”

The parallels between being an airplane pilot and an entrepreneur are profound.

Both roles demand preparation, adaptability, leadership, and a clear vision.

My journey with FAVORIOT has been a testament to these similarities.

As I continue flying the skies of entrepreneurship, I carry the lessons learned from both worlds.

Each day is an opportunity to soar to new heights, face challenges head-on, and embrace the thrill of the journey.

“Keep flying, keep striving,” I remind myself. “The sky is not the limit; it’s just the beginning.”

Building a Successful Startup

STARTUP STORIES

The Unseen Element Every Entrepreneur Should Know

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I vividly remember the early days of FAVORIOT. It was a time of excitement, sleepless nights, and relentless hustle.

My team and I were driven by the dream of creating a revolutionary IoT platform that would bridge the gap between technology and practical applications.

However, as we navigated the tumultuous waters of the startup world, I realized that there was one critical factor for success that many entrepreneurs, including myself, often overlooked.

Understanding the Importance of Timing

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In the early stages of FAVORIOT, I was deeply immersed in product development.

My team and I were convinced that building the best IoT platform would guarantee our success.

We spent countless hours perfecting the features, ensuring robustness, and creating a seamless user experience. But despite our best efforts, the market response was lukewarm.

It was perplexing and disheartening.

“Why aren’t people flocking to our platform?” I asked myself repeatedly.

That’s when I stumbled upon an insightful advice: timing is crucial for startup success.

It wasn’t just about having the best product but about launching it at the right time.

Reflecting on this, I realized that our initial launch coincided with a period when the IoT market was still nascent.

Businesses and consumers were not yet ready to fully embrace IoT solutions.

Learning from Mistakes

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Our initial struggle was a tough pill to swallow but also a valuable learning experience.

I started paying more attention to market trends and the readiness of our target audience.

Instead of aggressively promoting our product, we focused on educating the market about IoT’s potential.

We conducted workshops and webinars and participated in industry conferences to raise awareness.

“Maybe we were too early,” I thought. “But that doesn’t mean we can’t create the demand.”

This strategic pivot proved to be a game-changer.

Slowly but surely, we saw a shift in the market’s perception.

Companies began to see the value in IoT, and our efforts to position FAVORIOT as a thought leader in the space started to pay off.

The Role of Flexibility

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Another key lesson I learned was the importance of flexibility.

Startups are often associated with innovation and disruption, but this should also extend to their business strategies.

Sticking rigidly to a plan can be detrimental, especially when the market dynamics constantly evolve.

I recall a specific instance where we had to pivot our approach.

We had developed a solution tailored for smart cities, but the adoption rate was slower than anticipated. Instead of abandoning the project, we adapted the solution for a different sector — agriculture.

This flexibility allowed us to find a more receptive audience and build a case study showcasing our platform’s versatility.

“Adapt or perish,” I reminded myself constantly.

The ability to pivot without losing sight of the overarching vision was crucial in navigating the uncertainties of the startup world.

Building the Right Team

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As an entrepreneur, it’s easy to fall into the trap of believing you can do everything.

I certainly did at the beginning.

However, I soon realized that building a successful startup requires a diverse team with complementary skills.

I remember the day I met Zura Huzali, our Business Development Director. Her enthusiasm for integrating IoT into various businesses was contagious.

Her insights and efforts were instrumental in driving our business development strategy.

I often told my colleagues, “Having the right people in the right roles can make all the difference.”

A team that shares the vision but brings different strengths can propel a startup forward in ways one person alone cannot.

Customer-Centric Approach

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One overlooked aspect of startup success is understanding and prioritizing customer needs.

In the initial phase, I was so engrossed in what we thought was the perfect product that I should have sought sufficient customer feedback.

A turning point for us was when we decided to engage more closely with our early adopters.

We conducted surveys, sought feedback, and, most importantly, listened.

This direct interaction with users provided invaluable insights that helped us refine our product and address pain points we hadn’t initially considered.

“Our customers are our best teachers,” I realized.

By adopting a customer-centric approach, we built a product that truly resonated with the market.

Persistence Pays Off

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The journey of a startup is fraught with challenges.

There were moments when the future seemed uncertain, and the weight of setbacks felt overwhelming.

But one thing that kept me going was my belief in our vision and my persistence in seeing it through.

I often drew inspiration from my experiences in the telecom industry and my lifelong fascination with technology.

The dream of creating a platform to transform industries kept the flame of perseverance burning bright.

“Success doesn’t come overnight,” I reminded myself and my team.

It results from relentless effort, learning from failures, and constantly evolving.

The Impact of Networking

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Networking is another crucial factor that many entrepreneurs overlook. Building relationships within the industry can open doors to opportunities that might otherwise remain closed.

I connected with thought leaders, potential partners, and investors through conferences and industry events.

These connections not only provided valuable insights but also helped in building credibility for FAVORIOT.

A strong network can act as a support system, providing guidance, mentorship, and even collaborations that can accelerate growth.

Final Thoughts

Reflecting on my journey with FAVORIOT, I realize that the path to success is multifaceted.

While having a great product is essential, understanding the market, being flexible, building the right team, prioritizing customers, staying persistent, and networking are equally crucial.

Entrepreneurs often overlook the most important indicator of startup success, which is not a single factor but a combination of these elements working in harmony.

It’s about being attuned to the market, ready to adapt, and constantly learning and evolving.

The lessons have shaped FAVORIOT into what it is today and will continue to guide us as we strive to make a lasting impact in the IoT space.

“Success is a journey, not a destination,” I remind myself. And with each step, we move closer to realizing our vision of a connected world.

From Ashes to Hope

POEM OF HOPE

Rising Again

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In the twilight of my years, I dared to dream, 
A venture born from passion’s gleam. 
With pockets light, but heart so bold, 
I stepped into a business world untold.

Experience scant, but vision clear, 
Building IoT for elders dear. 
Bootstrapping from my savings slight, 
Each day a battle, every night a fight.

Then came the storm, unseen, untamed, 
A virus cruel that shook the frame. 
Covid’s wrath brought plans to dust, 
Dreams on hold, survive we must.

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Staff stood strong, though pay was thin, 
Sacrifices made, from within. 
Together we faced the darkest nights, 
In unity, we found our lights.

Efforts seemed to waste away, 
As months turned bleak, then years to gray. 
Yet from the ashes, hope arose, 
In every challenge, we found new prose.

A product pivot, market’s turn, 
Lessons hard, from losses learn. 
Customers wary, traction slow, 
Yet through it all, we let them know.

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Our IoT solutions, we still believe, 
With every pitch, new dreams we weave. 
Investors’ doors often closed, 
But perseverance never froze.

Slowly, traction’s gentle tread, 
Opportunities where once we bled. 
New strategies, markets wide, 
Hopes rekindled, spirits tied.

Overseas, we seek new shores, 
In foreign lands, to open doors. 
Partnerships to build anew, 
Dreams of gold, skies of blue.

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Each day a climb, each step unsure, 
Yet through it all, our hearts endure. 
Survival’s song, we hum and sing, 
In every challenge, hope we bring.

Years may pass, the future dim, 
Yet faith remains, in every limb. 
For in this struggle, strength is found, 
With every setback, we rebound.

As entrepreneurs, our path is tough, 
But grit and grace will be enough. 
For dreams deferred, but never lost, 
We strive, we rise, despite the cost.

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Hope, a beacon in the night, 
Guides us through, to morning light. 
With faith and fire, we forge ahead, 
Toward brighter days, where dreams are fed.

And as we stand, at journey’s end, 
With lessons learned and hearts to mend. 
We’ll look back on the struggles faced, 
And see them as the steps we traced.