Building a Stronger Ecosystem: Entrepreneurs Supporting Entrepreneurs

“Why look elsewhere when we have everything we need right here?” This thought often crosses my mind when I see local entrepreneurs opting for foreign solutions instead of tapping into the innovation happening in their own backyard.

Entrepreneurship isn’t just about building a business—it’s about contributing to a thriving ecosystem where companies grow together. Shouldn’t we start by supporting each other if we expect others to help our ventures?

1. The Foundation of a Thriving Ecosystem

Entrepreneurship education should teach students not just how to start businesses but also how to sustain them within a supportive ecosystem. Every successful startup is part of a larger network—whether they realise it or not.

If we continue to rely on foreign products and solutions while expecting our businesses to thrive, we are working against ourselves. We need to shift the mindset from competition to collaboration.

2. Why Not Build on Local Strengths?

If we build a local product, why not use supporting tools or technology developed by our innovators? The biggest irony is when a startup seeks government funding to create a product but then spends that money on foreign services.

Take IoT projects, for example—why use a foreign IoT platform when Favoriot offers a local alternative? Whenever we choose a local solution, we strengthen the foundation for future entrepreneurs, creating more opportunities within our ecosystem.

3. Overcoming Challenges Together

Starting a business is tough. Every entrepreneur struggles to find the right tools, market, and funding. But these challenges become easier when we work together.

Universities, startups, and industry leaders must collaborate to create an environment where new businesses can succeed. Education should go beyond just theories—it should teach students how to leverage local resources and networks. No entrepreneur succeeds alone.

4. Choosing Local: More Than Just Patriotism

Supporting local businesses isn’t just about national pride but sustainability. If we don’t create demand for our own products, who will? Entrepreneurs need customers to survive, and the best place to start is within our ecosystem.

The tech industry, in particular, is an area where local startups can and should work together. From software to hardware, we have the talent and expertise—what we need is trust in our own capabilities.

5. Building for the Future

An ecosystem doesn’t thrive by accident. It requires conscious effort, continuous collaboration, and a willingness to support one another. Universities need to instil this mindset early—teaching students to be entrepreneurs and ecosystem builders.

When startups work together, share resources, and choose local solutions, they create a self-sustaining environment that benefits everyone.

Final Thoughts

We must start by supporting our own ecosystem to see our startups succeed. That means choosing local technology, forming partnerships with local businesses, and believing in our capabilities.

A thriving ecosystem doesn’t just help today’s entrepreneurs—it lays the groundwork for future generations. So the next time you build something, ask yourself: “Am I helping the ecosystem grow, or am I just taking from it?”

The Illusion of Support: When So-Called Friends Disappear After the First Meeting

“Wah! Your company is doing great things! We should collaborate.”

“I love your work! Let’s find a way to work together.”

“This is amazing. We should set up a meeting and explore synergies.”

Sounds familiar? Suppose you’ve been in business long enough. In that case, you’ve probably encountered these so-called friends—people who seem enthusiastic about your work, promise collaborations, and show support on social media but never follow through. They say all the right things, but when the time comes for real action, they are nowhere to be found.

I’ve had my fair share of these experiences, and if you’re reading this, chances are you have, too. The question is, how do we deal with them?

The False Promises and Vanishing Acts

I can’t count the number of times people have approached me, full of excitement, praising my work and proposing collaborations.

“We should do something together! Let’s schedule a meeting.”

We meet. The discussion is excellent. Ideas flow. There is a sense of excitement as if something big is about to happen.

“Let’s catch up again over teh tarik next week!”

Next week? Nothing.

The week after? Silence.

I follow up—no reply.

Then, I saw them making moves and giving presentations where they should have mentioned our partnership. But they don’t. I see them securing deals and projects that align with what we discussed. Do they call me? No.

But wait—on social media, they are my biggest cheerleaders.

“Congratulations! Keep it up!”

“Awesome work! Proud of you!”

Likes, comments, claps, emojis. But that’s where their support ends.

Why Do People Behave This Way?

I used to ask myself, Why do people do this? Why show so much interest but never act on it?

1. They Love the Idea of Association

Some people like to associate themselves with successful projects and companies. Being seen as connected to an industry leader or an innovative startup makes them look good.

They enjoyed the first meeting and maybe even took a photo to post online (“Great discussion with XYZ company today! Exciting things ahead!”), but they were never serious about working together.

2. They Want to Keep the Door Open—Just in Case

They may not need your business today, but they don’t want to completely burn the bridge. So, they keep engaging, liking, and commenting—just enough to maintain the connection.

If they ever need something from you in the future, they want to be able to reach out without feeling awkward.

3. They Are Just Buying Time

Some individuals make promises without knowing how to execute them. They might not have the decision-making power or are waiting to see if something better comes along.

Meanwhile, you’re waiting, thinking something will materialize—until you realize they were never serious in the first place.

4. They Are Just Looking for Attention

Many people engage with businesses not to support them but to boost their own visibility. They comment and congratulate you not because they genuinely care but because they want to be seen as part of your network.

It’s a branding strategy for them.

Recognizing the Patterns

Over time, I started recognizing the patterns.

  1. The Over-Enthusiastic Starters
    • They hype you up but disappear after the first meeting.
    • You never hear from them again unless you chase them.
  2. The Serial Promisers
    • They say, “We must work together!” whenever they meet you.
    • Nothing ever materializes.
  3. The Silent Opportunists
    • They borrow ideas from your discussions and execute them elsewhere.
    • They never credit you or include you in the project.
  4. The Social Media Supporters
    • They engage with your posts, leaving congratulatory comments.
    • But when they have opportunities, they never involve you.

How to Overcome This Challenge?

It took me a while to figure out how to navigate these situations. Here’s what I’ve learned:

1. Filter Out the Noise

Not everyone who says they want to collaborate actually means it. Learn to differentiate between real potential partners and those who just like the idea of working with you.

Look for actions, not words.

If someone repeatedly makes promises but never follows through, stop wasting time waiting for them.

2. Set Clear Expectations from the Start

When someone approaches you with an opportunity, be direct.

“That sounds great. What’s the next step?”

If they are serious, they will have an answer. If they hesitate or keep it vague, take it as a sign.

3. Limit Follow-Ups

I used to chase people, sending reminders and follow-ups. Not anymore.

A simple message like, “Hey, just checking in on our discussion. Let me know if you’re still keen.”

If they don’t respond, move on. Don’t waste your energy.

4. Protect Your Ideas

Be mindful of what you share in meetings. Some people just want to extract valuable insights and apply them elsewhere.

Be cautious if you sense that someone is fishing for ideas rather than genuinely wanting to collaborate.

5. Build a Stronger Network of Genuine Supporters

It’s easy to focus on the people who let us down, but the truth is—there are real supporters out there.

Find and nurture relationships with people who genuinely believe in your work and are willing to take action.

6. Focus on Those Who Show Up

Rather than worrying about those who never follow through, give your time and energy to those who do.

The best partnerships happen with people who:
✔ Keep their commitments.
✔ Follow up without being chased.
✔ Include you in opportunities without hesitation.

Final Thoughts: It’s Just Part of the Game

It’s easy to get frustrated with these so-called friends, but the reality is—it’s just part of the game.

People will always say things they don’t mean. They will engage with you for their own reasons, and not all will be genuine.

But that’s okay.

Because once you recognize these patterns, you stop expecting too much. You learn to focus on real opportunities and avoid unnecessary disappointments.

So, the next time someone says, “Let’s work together!”—just smile and think to yourself:

“Let’s see if you mean it.”