Author: Mazlan Abbas

IOT Evangelist

The Power of Direct Customer Outreach: Why Mailing Lists Trump Social Media Followers in Startups

In the early stages of a startup, it’s easy to get enamored with the idea of building a massive social media following. Don’t get me wrong; a strong social media presence is important. However, the thrill of seeing your follower count rise can distract from a more intimate and arguably more effective form of communication: the mailing list.

The Social Media Dilemma

While it’s true that social media platforms offer incredible reach, the dynamic is inherently different. The audience is far less captive; your posts are just one among hundreds or thousands that your followers scroll through each day. There’s also the taxing task of growing your follower base organically, which requires consistent posting, engagement, and time—a daunting endeavor for a startup hustling to get off the ground.

The Mailing List Advantage

Emails offer a direct line of communication to your audience. When someone opts to subscribe to your newsletter or leaves their email to download an eBook, they’re expressing an explicit interest in what you have to say. For my startup, Favoriot, this direct approach led to a more global audience. By offering free eBooks filled with tips, tutorials, and articles on IoT (Internet of Things), we not only gained an audience but also provided value upfront. This strategy led to a global following, including overseas customers who subscribed to our platform.

Value Before Selling

One key to successful mailing lists is providing genuine value before ever making a sales pitch. People are savvy; they know when they’re being sold to and can easily be put off by overt sales tactics. On my LinkedIn, for instance, my newsletter isn’t just about Favoriot. It’s about my journey in entrepreneurship and my general insights into IoT. This balanced approach helps establish trust, rapport, and credibility—all crucial for a startup looking to build a loyal customer base.

Cutting Out the Middleman

What’s more, once you’ve built a substantial mailing list, you gain independence. Unlike social media platforms, where algorithms and policies dictate your reach, your mailing list is yours to control. In my experience, I no longer need third-party mailing software to send out thousands of newsletters.

A Global Objective

My objective is clear: to gain more followers and customers, particularly from overseas markets. The key is to strike a balance, sharing valuable information without making the reader feel like they’re merely a potential sale. People want to know who you are, what you stand for, and how you can add value to their lives or businesses.

In Conclusion

While it’s tempting to pour all your efforts into building a social media following, remember that emails offer a more direct, intimate line of communication with your audience. Done right, a mailing list can be a powerful tool for customer acquisition, retention, and global reach—all while adding genuine value to your subscribers’ lives.

So if you’re in the early stages of your startup, or even if you’re more established but haven’t yet explored the power of mailing lists, now is the time to start. Trust me, your future self—and your growing customer base—will thank you.

Why You Need ChatGPT Assistance in Blog Writing

The Early Days: Relying Solely on AI

When ChatGPT was first introduced, it was easy to get carried away by the allure of automated content generation.

With just a one-liner prompt, the tool could churn out a full-length blog article in a matter of seconds. This was particularly tempting for technical blogs, where generating informative and fact-based content is often time-consuming.

However, the shortcut came at a cost.

The articles often lacked authenticity and felt “too AI-generated,” with similar wordings appearing across multiple posts.

The promise of an AI-powered blog seemed to undermine the originality that readers seek.

The Pitfall: Loss of Authenticity

The issue of authenticity is no small matter.

In an age where readers are flooded with information, standing out requires delivering not just facts, but a unique voice and perspective.

Using AI to generate articles compromised this very essence, making the content feel artificial and less engaging.

The Turning Point: Changing Strategy

However, this doesn’t mean that ChatGPT lacks utility.

The turning point came with a shift in approach.

Instead of using ChatGPT to generate articles from scratch, why not use it as a supplement to enhance original content?

The New Approach: AI as a Copywriter

By writing the initial draft manually, the core of the article remains authentic, original, and true to the author’s voice.

Points are laid out based on one’s own understanding and interpretation of the subject, without obsessing over grammar or nuances. Then comes ChatGPT, serving as a virtual copywriter.

Using prompts like “Write a blog about…” or “Rewrite the blog in a more human manner,” ChatGPT refines the article.

It corrects grammatical errors, enhances vocabulary, and structures the content better.

The result?

A well-written article that maintains its originality while benefitting from the finesse that AI can offer.

Why This Matters: Best of Both Worlds

With this new strategy, ChatGPT becomes a tool for enhancement rather than a shortcut for content creation.

You get to keep your unique voice and viewpoints, while the AI takes care of making the content more polished and professional.

It’s like having an on-demand copywriter, but without the risk of diluting your originality.

In Conclusion

ChatGPT has proven to be an invaluable asset when used thoughtfully.

It may not replace the creative spark that only a human can provide, but it certainly can refine it.

By changing how we use this powerful tool, we can reconcile the drive for efficiency with the need for authenticity, giving our readers the best of both worlds.

Note: The blog above was written with the help of AI ChatGPT-4. The prompt as shown below: “Write a blog why I need to get the assistance of ChatGPT in my blog writing. When ChatGPT was early introduced, I used the AI tool blindly by using simple one liner prompt to generate the full contents of my blogs especially my technical blog. Although I have written or get AI to generate many articles, but the authenticity of the articles feel so fake or too AI-generated. Similar wordings appear multiple times in different articles. However, lately I have changed my strategy of using the prompt but depend very much on my original content. I must admit that my English and the comprehension was not so great. I will write the full content by myself with all the important points without focusing too much on the grammar and nuances. Then, I will use ChatGPT prompt such as “Write a blog about …. “ or regenerate the blog with another prompt such as “Rewrite the blog in a more human manner: (copy and paste the previous blog)”. I no longer felt cheating my readers because I know the contents of my blog are original except like I am using AI as my copywriter to help my English and convey in a better structured manner.”

Originally published at https://mazlanabbas.com on September 2, 2023.

Why You Need ChatGPT Assistance in Blog Writing: A Journey from AI-Generated to Authentic Content

The Early Days: Relying Solely on AI

When ChatGPT was first introduced, it was easy to get carried away by the allure of automated content generation. With just a one-liner prompt, the tool could churn out a full-length blog article in a matter of seconds. This was particularly tempting for technical blogs, where generating informative and fact-based content is often time-consuming. However, the shortcut came at a cost. The articles often lacked authenticity and felt “too AI-generated,” with similar wordings appearing across multiple posts. The promise of an AI-powered blog seemed to undermine the originality that readers seek.

The Pitfall: Loss of Authenticity

The issue of authenticity is no small matter. In an age where readers are flooded with information, standing out requires delivering not just facts, but a unique voice and perspective. Using AI to generate articles compromised this very essence, making the content feel artificial and less engaging.

The Turning Point: Changing Strategy

However, this doesn’t mean that ChatGPT lacks utility. The turning point came with a shift in approach. Instead of using ChatGPT to generate articles from scratch, why not use it as a supplement to enhance original content?

The New Approach: AI as a Copywriter

By writing the initial draft manually, the core of the article remains authentic, original, and true to the author’s voice. Points are laid out based on one’s own understanding and interpretation of the subject, without obsessing over grammar or nuances. Then comes ChatGPT, serving as a virtual copywriter.

Using prompts like “Write a blog about…” or “Rewrite the blog in a more human manner,” ChatGPT refines the article. It corrects grammatical errors, enhances vocabulary, and structures the content better. The result? A well-written article that maintains its originality while benefitting from the finesse that AI can offer.

Why This Matters: Best of Both Worlds

With this new strategy, ChatGPT becomes a tool for enhancement rather than a shortcut for content creation. You get to keep your unique voice and viewpoints, while the AI takes care of making the content more polished and professional. It’s like having an on-demand copywriter, but without the risk of diluting your originality.

In Conclusion

ChatGPT has proven to be an invaluable asset when used thoughtfully. It may not replace the creative spark that only a human can provide, but it certainly can refine it. By changing how we use this powerful tool, we can reconcile the drive for efficiency with the need for authenticity, giving our readers the best of both worlds.

Continue reading “Why You Need ChatGPT Assistance in Blog Writing: A Journey from AI-Generated to Authentic Content”

Don’t Ignore Strangers: The Untold Secret of Our Startup’s Early Customer Base

In the embryonic stages of a startup, every founder’s vision is filled with the friends and family they imagine using their products.

The mindset is that those who already know and trust us will likely be our first customers.

But what if I told you that’s not always the case? For us, our earliest and most loyal customers were not people we knew.

They were not the ones showering us with praises or feedback. Strangely enough, they were complete strangers.

From Strangers to Stakeholders

When we launched our Internet of Things (IoT) offerings, our instincts told us that our first customers would come from our immediate circles.

But the opposite happened.

The majority were people we had never met, who learned about us from someone else or stumbled upon our social media posts.

Without a single request for a product demo or a questionnaire, these individuals took a chance on us.

They were willing to pay for our solutions, no questions asked.

The Value of the Unknown Customer

The phenomenon of strangers becoming early adopters is not just surprising; it’s enlightening.

These are individuals who don’t have any preconceived notions about us or our capabilities.

Yet, they believe in the solution we offer enough to invest in it. These early adopters give us something invaluable: proof of concept.

With them on board, we have tangible evidence that our solutions have market value, a powerful tool to attract more customers.

Trust, But Verify

While we are grateful to have these strangers believe in us without solicitation, it’s also a double-edged sword.

The absence of initial feedback means we have to be extra cautious, constantly iterating and improving to ensure we meet the expectations that these customers have implicitly set by trusting us.

Why Strangers Matter

The power of these unknown first customers lies in their organic discovery of your product.

There is no bias, no friendship obligations, just a straightforward transaction based on perceived value.

The chances are high that if a stranger finds value in your solution, so will others.

Conclusion: Don’t Ignore the Unknown

While it’s natural to expect friends and family to be your first customers, don’t overlook the potential in strangers.

These are the people who can give you an unbiased evaluation of your market value.

They can be your best advocates, and they bring in an added layer of credibility when pitching to future prospects.

We owe a lot to the strangers who became our early customers; they gave us proof, validation, and most importantly, the momentum to move forward.

So, don’t ignore strangers; they might just become your most trusted customers.

Originally published at https://mazlanabbas.com on August 30, 2023.

From Spiritual GPS to Emotional Outlet: How Blogging Became My Second Sanctuary

Life’s a whirlwind, right? We’re all hustling between family commitments, work obligations, and for me, religious practices. Praying five times a day is my constant, my spiritual anchor. But there’s another habit that has surprisingly become just as meaningful: blogging. So let me pull back the curtain and share how this daily ritual has become more than just keystrokes and screens.

A Sanctuary for the Soul and Mind

Okay, so we all have stuff that messes with our heads, right? Worries about work, family stuff, life’s curveballs. For me, my daily prayers offer a spiritual cleanse, but blogging? It’s like my mental spa day. I jot down thoughts, make sense of my day, and get to put my emotions on the screen. And when I hit publish and someone messages me to say, “Hey, that really resonated with me,” it’s like a high-five for the soul.

It’s Not Just About Code and Business Hacks

The word ‘blog’ might conjure up images of long tech manuals or ’10 Ways to Boost Your Sales.’ Sure, I dive into tech topics — gotta put my geek cap on sometimes! But I also get real and talk about my journey in setting up a business. It’s not just about celebrating the highs; I’m equally honest about the facepalms and screw-ups. These posts become my entrepreneurial diary, and it’s kind of amazing to flip back through the ‘pages’ and see my own evolution.

Sharing is Soul-Warming

Remember when we were kids and we were taught that sharing is caring? Well, that lesson is alive and well in the blogging world. Each time I share, whether it’s a valuable life lesson from a business blunder or a moment of joy, I feel like I’m sitting down for coffee with friends — a virtual community that’s as real to me as my next-door neighbors.

A Blog: More Than Just a Diary, It’s My Stage

Think of my blog as a Swiss Army knife: It’s a diary, a confessional, and also a stage where I get to spotlight the issues and topics that I’m passionate about. I can talk about the importance of faith in my life, share a crazy new business idea, or discuss how to balance spirituality and ambition. It gives me the freedom to be me and to broadcast that to the world.

Emotional Fitness Check-In

Blogging has become more than a daily to-do; it’s like my emotional gym session. The same way you’d work out your muscles, each blog post helps me work through emotions, find clarity, and leave with a sense of mental refreshment. It’s like an exercise routine for my emotional well-being.

What’s the Big Deal?

If you’re bogged down by the daily grind and looking for something to enrich your life, consider the small but mighty power of daily habits. Blogging became an unexpected yet crucial part of my everyday life. It’s not only made my days better but has also brightened someone else’s screen (and maybe even their day). So whether you’re looking to connect with your spiritual side, share your entrepreneurial escapades, or just yearn for a space to be heard, give blogging a shot. Take it from me: It’s way more than just words on a screen.

Don’t Ignore Strangers: The Untold Secret of Our Startup’s Early Customer Base

In the embryonic stages of a startup, every founder’s vision is filled with the friends and family they imagine using their products. The mindset is that those who already know and trust us will likely be our first customers. But what if I told you that’s not always the case? For us, our earliest and most loyal customers were not people we knew. They were not the ones showering us with praises or feedback. Strangely enough, they were complete strangers.

From Strangers to Stakeholders

When we launched our Internet of Things (IoT) offerings, our instincts told us that our first customers would come from our immediate circles. But the opposite happened. The majority were people we had never met, who learned about us from someone else or stumbled upon our social media posts. Without a single request for a product demo or a questionnaire, these individuals took a chance on us. They were willing to pay for our solutions, no questions asked.

The Value of the Unknown Customer

The phenomenon of strangers becoming early adopters is not just surprising; it’s enlightening. These are individuals who don’t have any preconceived notions about us or our capabilities. Yet, they believe in the solution we offer enough to invest in it. These early adopters give us something invaluable: proof of concept. With them on board, we have tangible evidence that our solutions have market value, a powerful tool to attract more customers.

Trust, But Verify

While we are grateful to have these strangers believe in us without solicitation, it’s also a double-edged sword. The absence of initial feedback means we have to be extra cautious, constantly iterating and improving to ensure we meet the expectations that these customers have implicitly set by trusting us.

Why Strangers Matter

The power of these unknown first customers lies in their organic discovery of your product. There is no bias, no friendship obligations, just a straightforward transaction based on perceived value. The chances are high that if a stranger finds value in your solution, so will others.

Conclusion: Don’t Ignore the Unknown

While it’s natural to expect friends and family to be your first customers, don’t overlook the potential in strangers. These are the people who can give you an unbiased evaluation of your market value. They can be your best advocates, and they bring in an added layer of credibility when pitching to future prospects. We owe a lot to the strangers who became our early customers; they gave us proof, validation, and most importantly, the momentum to move forward. So, don’t ignore strangers; they might just become your most trusted customers.

Ensuring Safety in Poultry Processing: How Favoriot’s Smart Gas Monitoring Detects Ammonia…

Introduction

The poultry processing industry faces the critical task of balancing efficiency with safety. Ammonia, commonly used in these plants for refrigeration purposes, presents both an asset and a liability. While effective in cooling poultry quickly to inhibit bacterial growth, ammonia is a hazardous substance that can pose health risks to workers if not properly managed. Enter Favoriot’s smart gas monitoring technology, a groundbreaking solution designed to help poultry processors maintain safe working conditions.

The Role of Ammonia in Poultry Processing

Ammonia serves as a vital refrigerant in many poultry processing plants. It helps to quickly lower the temperature of the poultry products, effectively limiting the risk of bacterial contamination. However, ammonia’s hazardous properties cannot be ignored. Exposure to high concentrations of this gas can result in respiratory issues, eye irritation, and even fatalities in extreme cases.

The Challenge: Monitoring Ammonia Emissions

Traditional methods for monitoring ammonia levels have often involved manual checks, which can be both labor-intensive and susceptible to error. Moreover, manual monitoring can put workers at increased risk, as they must come into close proximity with potentially dangerous levels of the gas.

The Solution: Favoriot’s Smart Gas Monitoring

Favoriot has developed a state-of-the-art smart gas monitoring system specifically designed for hazardous gases like ammonia. Using advanced sensor technology combined with Internet of Things (IoT) capabilities, the system offers real-time monitoring and alerts.

Features

  1. Real-time Monitoring: This system continuously measures ammonia levels, reducing the risks associated with periodic manual checks.
  2. Remote Access: Supervisors and safety officers can monitor gas levels remotely, thus reducing the need for personnel to be in hazardous areas.
  3. Automated Alerts: When ammonia levels cross predefined safe parameters, the system sends immediate warnings through email or SMS, enabling prompt corrective action.
  4. Data Logging: The system keeps a record of historical data, aiding in trend analysis and future preventive measures.

Life-Saving Benefits and Health Assurance

Favoriot’s smart gas monitoring system serves as an early warning mechanism. When ammonia levels start to approach unsafe limits, immediate interventions can be taken-be it venting the gas, adjusting machinery, or even evacuating the area. This not only saves lives but also contributes to the long-term health and well-being of the employees, making it an essential tool for any poultry processing facility.

Conclusion

The poultry processing industry can greatly benefit from adopting Favoriot’s smart gas monitoring technology. By providing real-time, accurate data on ammonia emissions, the system helps plants to maintain a safer working environment, thereby protecting their most valuable asset: their workforce.

Originally published at https://iotworld.co on August 30, 2023.

The Complete Guide to Learning and Teaching IoT with Favoriot

Image created using Canva by Author

As Malaysia propels forward with its ambitious IR 4.0 agenda, there’s a resounding emphasis on the pivotal role of the Internet of Things (IoT).

In the vast expanse of Smart Solutions, it’s evident that IoT is the cornerstone that facilitates critical data collection from the environment and assets we oversee.

This data is the linchpin for deriving profound insights that are transformative for industries. Yet, the journey of embracing IoT seems daunting to many.

The Current IoT Puzzle

Many entrepreneurs, organizational leaders, and students find themselves grappling with the intricacies of IoT.

The difficulty extends to our esteemed institutions.

While universities may touch on IoT, there is a palpable disconnect between academic teachings and industry expectations.

Students might be immersed in theoretical knowledge, but the practical, hands-on experience, indispensable in the real world, often needs to be explored.

Enter Favoriot: Bridging the Gap

Favoriot emerges as the beacon of hope in this landscape. It doesn’t merely offer a platform but a holistic experience.

With its hands-on approach, participants become active doers, not just passive learners.

From conceptualizing an IoT project to witnessing data come alive on a dashboard, the entire journey unfolds on the Favoriot platform.

Here’s what sets Favoriot apart:

  1. End-to-End Learning: Favoriot ensures that participants aren’t left in the lurch at any stage. They are guided from the initiation to the culmination of their IoT project, providing a robust understanding of every nuance.
  2. Professional Certification: In a world where validation matters, Favoriot offers professional certificates, ensuring that learners have a recognized testimony of their prowess.
  3. Universality: The Favoriot platform isn’t confined to a niche. It’s versatile, making it an impeccable fit for universities, polytechnics, colleges, and beyond. It can seamlessly integrate into IoT labs, setting a gold standard for practical IoT education.

Call for Help

The digital transformation that Malaysia envisions demands a workforce adept in IoT.

Favoriot doesn’t just answer this call-it amplifies it.

By democratizing IoT education and ensuring it’s in sync with industry needs, Favoriot is shaping the future IoT project at a time.

If you’re eager to be a part of this revolution, to comprehend the limitless possibilities of IoT, and to transcend the barriers of traditional education, Favoriot awaits. Reach out and embark on an enlightening journey.

For more insights and to initiate your IoT voyage, visit the Favoriot website or mail info@favoriot.com for a personalized appointment.

The future beckons; embrace it with Favoriot.

The image was created using Midjourney by the Author of Startup Journey

View at Medium.com

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How Favoriot Accelerates IoT Solution Deployment (Without a Big Headache)

Image created using Canva by Author

The Internet of Things (IoT) is a transformative technology that promises to revolutionize how we live, work, and play.

However, implementing IoT solutions is no small task; it requires a unique blend of hardware expertise, connectivity knowledge, platform proficiency, and application development skills.

Few companies possess this diverse expertise in-house, emphasizing the pivotal role of robust IoT platforms like Favoriot.

1. The Multifaceted Challenge of Building an IoT Solution

Delivering a successful IoT solution involves a multi-layered approach:

  • Hardware: This is the backbone, the physical devices and sensors that gather data.
  • Connectivity: This is the lifeline, ensuring devices communicate seamlessly.
  • Platform: This is the brain, where data is aggregated, analyzed, and acted upon.
  • Applications: This is the interface where users can interact with the IoT solution.

For many organizations, particularly newer entrants in the IoT landscape, mastering all these layers is a tall order.

Example: Ammonia Gas Sensor

2. Favoriot: The Go-To Platform for Diverse IoT Stakeholders

Favoriot emerges as a beacon of hope for various IoT stakeholders, from hardware players to application developers and system integrators.

  • For New Hardware Players: These companies often prefer to focus on their core strength, innovative hardware. Favoriot enables them to sidestep the complexities of platform development, offering a ready-made, efficient platform where they can aggregate sensor data. Instead of navigating the intricacies of creating their own IoT platform, they can quickly deploy products with Favoriot, either on a project basis or by bundling the Favoriot subscription with their hardware.
  • For System Integrators: An end-to-end IoT solution requires an integrative approach. System Integrators tasked with connecting multiple products can lean on Favoriot, a developer-friendly IoT platform, especially for intricate projects like Smart Cities. Favoriot’s adaptability and robustness have been proven in diverse applications, from Smart Gas Monitoring projects and Warehouse monitoring to collaborations with MyIOTA Sensor Hub.
Example: Using Favoriot with IoT Devices

3. Why Choose Favoriot?

The versatility of Favoriot isn’t its only thing.

The platform simplifies IoT deployment, ensuring solutions are rapidly and efficiently commercialized.

Its successful deployment in varied projects underscores its reliability and adaptability, ensuring stakeholders- hardware experts, developers, or integrators- can deliver top-notch IoT solutions to their customers.

Conclusion

In a world where time-to-market and efficiency are crucial, platforms like Favoriot are game-changers.

They simplify the IoT solution deployment process and ensure stakeholders can focus on their core strengths, leading to superior outcomes.

For a deeper dive into what Favoriot offers, visit their website.

And if you want to transform your IoT aspirations into reality, don’t hesitate to get in touch. Please schedule an appointment ( info@favoriot.com ), and let’s embark on the IoT journey together!

MyIoTA IoT Hub

View at Medium.com

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Breaking Data Barriers: How Favoriot Unifies Smart City Technologies

Smart Cities are all the buzz! Imagine cities where everything communicates seamlessly, where traffic flows smoothly, and where the quality of lakes and rivers is always top-notch. All over the world, cities are turning to tech for solutions to age-old problems, like traffic jams or conserving water. We’ve seen cool stuff like high-tech traffic signals, weather predictors, and even gadgets that keep an eye on the quality of our waters.

But here’s a bump on this high-tech road: too much data, and from too many places! Each smart gadget or system we add comes with its own ‘data language’, making it tough to get a clear picture of the entire city. Think of it as trying to understand a room full of people speaking in different languages at the same time.

The Hurdles in Our High-Tech Highway

  • Lost in Translation: With so much data, it’s tough to piece together the bigger picture. This means we might miss out on spotting trends or important links between data.
  • Dashboard Drama: Imagine looking at multiple screens showing different pieces of information. Overwhelming, right? It’s tricky to figure out which screen to look at first.
  • Too Many Cooks: When there are too many systems sharing different sets of data, it’s confusing for the everyday person just trying to get info about their city.

Meet Favoriot: Your City’s Best Tech Buddy

Favoriot jumps in to save the day! It’s like a magical tech hub, bringing together all the different smart city data so it speaks the same ‘language’.

  • All in One Place: With Favoriot, everything is integrated. This means cities can get insights from one spot, making decisions faster and smarter.
  • Personalized Viewing: Each city gets to design its own dashboard. This makes it user-friendly, and offers a consistent look for the public.
  • Sticking to No One: The beauty of Favoriot? Cities aren’t stuck with just one tech provider. It can mix and match, ensuring the tech stays fresh and up-to-date.
  • Save Those Coins: Cities can add new tech solutions without spending tons on new equipment or different cloud services. Just connect to Favoriot, and it’s all simpler and cheaper.
  • Smart Gets Smarter: With all data in one place, it’s easier to use fancy tech like Machine Learning or AI. This gives deeper insights and makes the control center super smart.
  • Sharing is Caring: Favoriot believes in open data. This means anyone, including startups, can use this data to create innovative apps, giving a boost to the whole Smart City vibe.

Spotlight: Putrajaya’s Tech Glow-Up

Take Putrajaya, one of Malaysia’s shining examples of a smart city. With Favoriot’s touch, they’ve managed to combine data on their lake quality, weather forecasts, and water levels, all in one neat dashboard. They’re paving the way for even cooler tech in the future!

Keen to give your city a tech makeover or want to know more about what Favoriot does? Drop a line at info@favoriot.com. Dive into the next-gen city life today!

Originally published at https://iotworld.co on August 26, 2023.