I never planned for Favoriot to be more than just an internal tool.
Back when we first started developing the platform, it was purely out of necessity. We weren’t thinking about commercializing it. We just needed a reliable way to manage IoT data, and the existing platforms? They just didn’t cut it. Too rigid, too limited, and definitely not built with our specific needs in mind.
So, we decided to build our own.
I still remember that moment vividly—one of those late-night discussions with my team, fueled by frustration and too much coffee.
“Why are we wasting time forcing a square peg into a round hole?” I said. “Let’s just create something that actually works for us.”
And just like that, Favoriot was born.
At first, it was just for us—a solution to our own headaches. We never imagined it would one day be used by universities, students, or businesses. That wasn’t even on our radar. But then, something kept bothering me.
The Eye-Opener: Why Are We Using Foreign Platforms?
Every time I gave an IoT lecture at a university, I saw the same thing. Students were using foreign platforms like ThingSpeak and Blynk.
At first, I brushed it off. But then, it hit me—why were we relying so much on platforms from outside Malaysia? Didn’t we have something just as good, if not better?
That thought gnawed at me for weeks.
“We have this amazing platform,” I told my team. “Why aren’t we making it available to students and researchers here?”
The more I thought about it, the more sense it made. If we could offer Favoriot as a local alternative, students wouldn’t have to rely on foreign tools. So, I started introducing it in my lectures, offering free access to encourage students to use it in their projects.
I was optimistic. Maybe a little too optimistic.
The Harsh Reality: No One Was Interested
Despite our efforts, students weren’t biting. They continued using ThingSpeak and Blynk. I couldn’t figure it out.
“What are we doing wrong?” I asked myself.
Then it hit me—content.
Those platforms had an overwhelming amount of learning resources. Tutorials, YouTube videos, step-by-step guides. Everything a beginner needed was right at their fingertips.
Favoriot? Not so much.
It wasn’t that students didn’t want to use our platform; they just didn’t know how. Without accessible tutorials, they naturally gravitated toward platforms with a smoother learning curve.
That realization stung.
Taking Matters Into My Own Hands
At first, I thought, Maybe I can get students to create tutorial videos.
Wrong.
Most weren’t comfortable putting themselves out there as content creators. And honestly, I understood. It’s not easy to create educational content, especially when you’re just starting.
So, I made a decision.
“If no one else is going to do it, then I will.”
We started producing our own YouTube tutorials, pushing Favoriot on TikTok, and making the platform more accessible. It wasn’t easy, and it took time, but I knew it was the only way forward.
At first, progress was slow.
I had my doubts.
Is this even worth it? Are we just shouting into the void?
But I held on. If I’ve learned anything from this journey, it’s that persistence pays off.
The Turning Point: From Struggle to Recognition
Bit by bit, Favoriot started gaining traction. More students began using it, and word started to spread. But the real breakthrough? That came when external organizations started noticing us.
Suddenly, Favoriot wasn’t just an educational tool—it was being used in agriculture, industry, smart cities, and security systems.
I remember watching it all unfold, feeling both humbled and proud.
“Alhamdulillah,” I whispered. But deep down, I knew—this was just the beginning.
We didn’t stop there. We worked on differentiating Favoriot, adding unique features that platforms like ThingSpeak and Blynk didn’t offer. We weren’t just another IoT platform anymore. We were a better IoT platform.
What’s Next?
The journey hasn’t been easy. We’ve faced rejection, setbacks, and moments of self-doubt. But every challenge has taught us something valuable.
And this story? It’s far from over.
In Part 5, I’ll dive deeper into the specific challenges we faced, the roadblocks we overcame, and the key moments that shaped Favoriot into what it is today.
The best is yet to come.
More Stories About Entrepreneurship
- The Story Behind Favoriot – Part 6: Expanding The Business Models
- The Story Behind Favoriot – Part 5: Finding the Right Fit
- The Story Behind Favoriot – Part 4: How Favoriot Became More Than Just an IoT Platform
- The Story Behind Favoriot – Part 3: Why No One Wanted Our IoT Platform—And How We Turned It Around
- The Story Behind Favoriot – Part 2: Turning Failures into Milestones
- The Story Behind Favoriot – Part I: The Humble Beginnings of Favoriot
- Building My Personal Brand: The Stepping Stone to Favoriot’s Success
- From Research Lab Critiques to Startup Pitches: My Slide Story
- The Illusion of RFPs in the IoT World: Managing Expectations as a Startup
- Favoriot’s Odyssey: Navigating the Rough Waters of Early Revenue
Discover more from Dr. Mazlan Abbas
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