The Art of Engagement
Rebuilding a Community Around New Passions
The Unexpected Turn of March
March arrived with its usual unpredictability, but this time, it had a few extra tricks up its sleeve.
As I tried to reshape my content creation focus toward travelogue and poetry, the thrill of embarking on a new adventure was palpable.
Little did I know, this transition would serve up some unexpected lessons in content engagement and audience dynamics.
Why March Became a Desert in My Content Oasis
My previous content, centered on Medium insights and earnings, resonated well with my audience, creating a reliable stream of engagement and income.
The shift to travelogues and poetry, driven by a desire for fresh creativity and exploration, was a stark departure from the norm.
This new direction, while exciting for me, didn’t strike the same chord with my established audience, leading to a notable dip in engagement and earnings.
Understanding Audience Disengagement
The decision to leap into new thematic territories was met with silence and dwindling numbers.
It became clear that the audience I had cultivated was more attuned to my analytical pieces on Medium and earnings rather than the artistic nuance of travel tales or the rhythmic beauty of poetry.
The stark decrease in interaction was a loud and clear message: my audience’s preferences were not aligning with my new content direction.
Embracing Change and Community Engagement
Recognizing the disconnect, I acknowledged the necessity of fostering a new community aligned with my current interests.
Engaging with fellow travel and poetry enthusiasts became my new focus, marking the beginning of planting seeds in a garden I hoped would flourish.
Through active participation, sharing, and interaction within these new niches, I aimed to cultivate a dedicated audience who shared my passion for these genres.
Growth and Optimism Ahead
Despite the challenges, the latter part of March showed glimmers of engagement, suggesting that with persistence and genuine interaction, growth is possible.
While the journey through March was more humbling than celebratory, it underscored the value of adaptability and perseverance in content creation.
Lessons Learned and the Path Forward
This experience taught me that change, while necessary for growth, comes with its own set of challenges.
Audience engagement is not just about content creation but also about nurturing a community that resonates with your message.
As I look to the future, I remain committed to my new path, knowing that with time, effort, and engagement, I can rebuild a connected and supportive audience base.
In conclusion, March was a month of unexpected lessons and reflection, reminding me that the journey of content creation is ever-evolving.
Despite the initial setbacks, the experience has only fueled my resolve to pursue my passions and foster a community that shares them.
Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away?
To write within your niche, check this Audible Audiobook from Amazon “Become Known for a Niche You Own: Why Legendary Writers Use Languaging to Design New & Different Categories”.
Dr. Mazlan Abbas 