Mazlan Abbas Blog

  • If We Face Another COVID-19 Pandemic in 2024, Use the T.O.U.G.H Strategy to Survive.

    The image was created using Midjourney by the Author of Startup Journey. The number of COVID-19 cases is rising as we approach the end of 2023. Are we going to face another pandemic? I don’t think any country or business can survive another lockdown. The price of a lockdown is very high, as we have faced…

  • As a Writer — Steer Away From These W.H.I.N.I.N.G Mistakes

    The image was created using Midjourney by the Author of Startup Journey. Have you ever wondered why some articles grab your attention like a magnet while others float away in the sea of digital content? What makes you click, read, and stay engaged with a piece of writing? Could secret traps lurk in the shadows, waiting…

  • Why Book Titles Are Important and Why I Changed Twice

    Book Cover by Author. I wrote this book with little thought about the title. Later, I regretted it – I changed the book title twice. Understanding the Digital Marketplace The title of a book is a critical component of its success. This was a lesson I learned by renaming my eBook, initially titled “IoT Adventure.” My…

  • My Top 10 Earner Medium Articles in 2023

    The image was created using Midjourney by the Author of Startup Journey. It’s good to analyze what works and what doesn’t. Looking back in 2023, I noticed a common theme that attracted more people to read, and finally, the articles became the top 10 earners. They are: (1) How I Managed to Get 6,000% Audience Growth…

  • I Changed My Book Title Twice – Here’s Why It Happened

    Why I Changed the Title of My eBook: From “IoT Adventure” to “IoT Frontier” and Finally to “IoT: A Beginner’s Guide”? A Reflection on the Power of SEO and Keywords in Book Titles When I first launched my eBook on the intriguing world of the Internet of Things (IoT), I titled it “IoT Adventure.” It…

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