How Medium Publications Managed My Niche Contents

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I am new to Medium Partner. Thus, I need to learn how Publication works.

I tried sending it to some Publications but did not get any response.

Either the Editor is busy, or my article needs to meet the acceptance requirements (which I don’t).

However, I noticed that Publications can help me in two things:

1 — Managing my niche contents

2 — Allow my Followers to focus on a specific niche

I have created 4 Publications. Below are their statistics:

(1) IoT World

I created this publication because, for many years, I have had a blog called IoT World.

However, I need help engaging and giving notifications to my readers and followers except for publishing them on my Social Media channels whenever I have a new post.

By having this Publication, I will encourage them to start reading here, and I will finally stop investing my time in IoT World Blog.

View at Medium.com

IoT World Publication

The average number of daily visitors to IoT World is 4.

(2) Startup Survival Journey

I have been writing my entrepreneurship journey in my Mazlan Abbas blog. Instead of managing similar articles in Medium, I will focus my energy on Medium. Thus, I migrated my custom domain to Medium early this year.

View at Medium.com

The average number of daily visitors to Startup Survival is 7.

(3) Influencer’s Journey

This is a niche topic which is my hobby and my passion. Since I have been in social media and speaking engagement for many years, I wanted to share my journey and experience as a Social Media Influencer and a Thought Leader.

View at Medium.com

The average number of daily visitors to Influencer’s Journey is 7.

(4) Aspiring Writer’s Journey

Of course, with all the experience writing blogs and articles online, I would like to share the challenges and tips of my journey to making money online.

By journaling the journey, I can learn what works and what doesn’t.

It will also serve as my diary as I put my effort in Medium.

View at Medium.com

Aspiring Writer’s Journey

The average number of daily visitors to Aspiring Writer’s Journey is 20.


What’s the Results So Far?

I noticed that the IoT World publication has the lowest number of reads, views, and visitors, even though I have put much effort into creating content for it.

IoT World doesn’t have a Paywall compared to the rest of the Publications. I will typically publish and send a link to my email subscribers.

However, as mentioned in my article here, the number of views or reach is very high.

View at Medium.com

I suspected that my readers on the mailing list would just read from the email rather than visit Medium to read the whole article.

This is suitable for me.

Furthermore, IoT World Publication is now leveraging Medium-high Domain Authority; these articles will get ranked on Google sooner or later.


Note: This is my 300th article!

I have never imagined I could write this many articles, especially last year and this year.

If you want to know about my entrepreneurial journey, check out my latest eBook, “Startup Survival”.

View at Medium.com


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Author: Mazlan Abbas

IOT Evangelist

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