My journey as a content creator has mirrored these changes, adapting and growing with each new turn.
Before TikTok captured the zeitgeist of our times, YouTube was my canvas, a space where I painted my creative expressions.
This adventure took off with the creation of several YouTube channels, each linked to a unique Gmail account and dedicated to a distinct theme, like vibrant colors in a kaleidoscope.
These channels spanned a wide array of subjects, from the cutting-edge buzz of the latest tech gadgets to the wanderlust of travel adventures, intimate personal vlogs, and deep dives into the world of entrepreneurship and technology.
This variety in content was an exploration of my multiple interests and a bridge to connect with a diverse audience, each with their unique tastes and preferences.
Remarkably, most of these channels are still thriving, standing as monuments to their continued relevance and my dedication to keeping them alive — a stark contrast to the ephemeral nature of digital content we often saw a decade ago.
More recently, I’ve poured my heart into one personal YouTube channel while simultaneously steering the ship for other business-related media ventures, stories of which I’m eager to unfold soon.
One channel, in particular, resonates with me deeply. Launched 13 years ago, it was a labor of love from my fascination with electronic gadgets.
‘My Gadget’ became a beacon in the tech world, offering the latest news, how-to guides, and insights, particularly for Android and iOS users.
It was an exciting time, coinciding with significant technological breakthroughs in smartphones and tablets.
As the world welcomed iPhones and Android devices, I immersed myself and shared every discovery and insight with my audience.
My engagement went beyond mere reviews; I plunged into the heart of these devices. Jailbreaking iPhones to explore new apps became a staple on my channel, captivating my tech-hungry viewers.
As my journey expanded, so did the scope of my content.
Travel soon wove its way into my narrative, allowing me to share the world’s beauty through my lens, adding a rich, vibrant layer to my digital collection.
The birth of my startup, called Favoriot, marked a new era in my life and, consequently, in my content journey.
This venture opened doors to opportunities like interviews and TV appearances, enriching my content with tech talks and adding a new depth to my digital storytelling.
Juggling content creation across various platforms was a colossal task, demanding time, meticulous editing, and a never-ending flow of creative ideas.
Eventually, I embraced a more natural, spontaneous approach to video posting, lightening the editing burden and bringing a genuine, relatable touch to my work.
As the digital landscape continued to transform, so did my methods of connecting with my audience.
Podcasting emerged as the new frontier, and I set sail in this exciting direction, eager to open another chapter of connection with my audience.
I look forward to sharing this new journey, filled with unique stories and experiences, soon.
Reflecting on this digital odyssey, I’m awed by the incredible transformation of technology and social media and how they’ve reshaped our ways of creating, consuming, and sharing content.
From the early days of YouTube to the dynamic world of TikTok and the emerging realm of podcasting, my journey has been a testament to learning, adaptability, and a relentless pursuit of passion.
As we welcome the New Year, I extend my warmest wishes to all. Happy reading, and a joyous New Year! I invite you to join me as we continue to navigate and share in this ever-changing world of digital content creation.
https://www.youtube.com/@MazlanAbbasMyGadget
I am also an author of several books, which you can check out here.
And also my blog here.
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Dr. Mazlan Abbas 