Tag: Vidéo

Should I Become a TikToker Instead of a Medium Writer

The image was created using Midjourney by Author of Startup Journey.

There’s an exciting twist to my social media followers.

I have only 685 Medium Followers as compared to 5,777 TikTok Followers.

I have less than ten views or Reads daily on Medium compared to hundreds or thousands of views on TikTok.

Here’s my TikTok account – iotman2030

But I have spent hours writing and engaging on Medium daily compared to a couple of minutes (sometimes just under one minute) to create my TikTok content.

And yet, my TikTok has better engagement. However, I still need to monetize it.

So, why the heck am I focusing on Medium?

It took me some time to realize that I still stay at Medium because the content is not the same, and the kind of satisfaction is also different.

Although my TikTok channel can be a form of edutainment, it targets different audiences.

I will never get the same followers or demographics from TikTok as my Medium.

Two different markets and two different kinds of satisfaction.

My followers from TikTok are specific to younger audiences attracted to my IoT edutainment content.

Finally, I decided to maintain both accounts.

And hey! Did I also mention that I am also active on Podcast and YouTube?

That will be another story to tell. Cheers!