SELF PUBLICATION
Why did I make this drastic decision?
Not a paid member? Click here to read the full story for free.
It has been a Yo-Yo decision. Back and forth, back and forth.
I have created a blog called “IoT World” and hosted at WordPress since 2016.
It focused on my Internet of Things (IoT) journey and my passion for blogging on this topic for many years.
It covers the basics of the Internet of Things, challenges, issues, applications, trends, tips, smart cities, IR 4.0, and digital transformation.
I have put a lot of effort into it, and it has gained quite traction in the early years.
However, I must consistently post and share my articles on different social media channels to maintain their traction.
Thus, I did a lot of hard work and sometimes got burnt out. I need to find a way to make it easier.
This IoT World blog has maintained a low Domain Authority of 12 for almost eight years. I need to do something to improve.
Initially, I republished all my IoT World articles on Medium, but it did not gain any traction.
I am unsure what went wrong, but I lack engagement with the Medium community. Maybe that’s the main reason.
I created an “IoT World” publication on Medium sometime early this year to replace my IoT World blog hosted on WordPress.
I read comments saying that if we hosted our publications on Medium, we could leverage the high Domain Authority of Medium at 96.
Thus, I stopped or reduced my posting on my IoT World website and focused on IoT World publication on Medium.
It received some traction, as shown below.
Visitors and views are lower than on my IoT World website.
It keeps decreasing because I have made all the articles behind the paywall. This might be why non-members don’t prefer to click to read the full article.
I have a decision: Should I monetize my IoT articles or allow anyone to read them?
Finally, I decided to focus back on posting to my old IoT World website and republish the article on Medium (and hopefully monetize them).
This way, I can put less effort into maintaining two different contents, which is tiring.
In the next few months, let’s see how this strategy will help me gain better eyeballs on my website.
What do you think? Will this strategy work?
But for those who might need clarification about why my domain (mazlanabbas.com) is now hosted on Medium from WordPress.
This is a different story. I am separating two domains (personal and business) hosted at two different places.
I prefer to host my domain on Medium because I prefer the UI/UX and the friendly community of writers.
The readers in my personal domain are mainly from Medium, whereas those in my business domain are external (non-members).
Quite confusing, eh?
(Note: Furthermore, I recently renewed the hosting subscription of IoT World at WordPress at the end of last year. )
Discover more from Dr. Mazlan Abbas
Subscribe to get the latest posts sent to your email.
Dr. Mazlan Abbas 