As a newbie content creator, I’ve faced a dilemma that’s probably familiar to many: picking the right platform that truly resonates with my creative spirit and connects with my audience.
My journey, straddling the worlds of TikTok and Medium, has been nothing short of an eye-opener.
Let’s dive into the numbers first.
On TikTok, where I’m known as iotman2030, I’ve managed to gather a cool 5,783 followers.

Over on Medium, things are a bit more humble with 685 followers. But here’s where it gets interesting: my TikTok videos reel in hundreds, sometimes thousands of views, while my Medium articles?
They’re scraping by with just about ten reads daily.
So, why do I keep pouring my heart into Medium when TikTok is clearly the winning horse in terms of engagement?
It’s a tough nut to crack, and it really made me think about the diverse nature of creating content for different platforms.
TikTok: The Fast Lane
On TikTok, everything moves at lightning speed. Crafting a video is super quick, sometimes taking less than a minute.
This platform loves snappy, visually catchy content, and boy, does it deliver instant gratification!
Seeing those views and likes pile up almost instantly is a real rush.
But, trying to make some cash on TikTok? That’s a whole different ball game. The ways to monetize aren’t as clear-cut as you’d think.
Medium: Digging Deeper
Now, Medium is a different beast altogether.
I spend hours, sometimes days, writing articles, engaging with readers, and fostering a sense of community.
It’s not about churning out content. It’s about crafting pieces that resonate with depth and insight.
Medium’s crowd craves quality over quick fixes. The real reward here isn’t in big numbers, but in the meaningful conversations and connections that bloom from each article.
Different Strokes for Different Folks
The audiences on TikTok and Medium couldn’t be more different.
TikTok is like a buzzing beehive of younger folks who dig my IoT edutainment clips.
Medium, on the other hand, attracts a more mature crowd who appreciate a well-thought-out article that offers more than just surface-level insights.
It’s like catering to two different worlds, each satisfying in its own unique way.
Embracing Both Worlds
After much pondering, I decided why choose one when I can juggle both?
Each platform has its perks. TikTok gets my creative juices flowing with its fast-paced vibe, while Medium allows me to connect on a deeper level with my readers.
This dual approach has become my game plan in the diverse landscape of content creation.
The Adventure Continues…
But wait, there’s more!
My journey doesn’t stop at TikTok and Medium.
I’ve also dipped my toes into podcasting and YouTube, exploring different formats and reaching out to varied audiences.
Podcasting lets me dive into lengthy discussions, while YouTube merges TikTok’s visual charm with more substantial content.
It’s all about mixing and matching to see what resonates best.
Nuggets of Wisdom for Budding Medium Writers
If you’re thinking of taking the plunge into Medium, here are some lessons I’ve picked up along the way:
- Know Your Battlefield: Medium is all about depth and quality. Make your articles insightful and valuable.
- Connect and Converse: Medium thrives on interaction. Engage with your readers and build that community vibe.
- Quality is King: Unlike TikTok’s quantity game, Medium values well-crafted pieces. Put in the time to make your articles stand out.
- Carve Your Niche: Medium readers love expertise. Find your special corner and own it.
- Patience Pays Off: Growing a following on Medium is a marathon, not a sprint. Build trust and credibility steadily.
- Spread Your Wings: Don’t put all your eggs in one basket. Explore different platforms to broaden your reach.
- Money Matters: Get to know Medium’s monetization tricks, like the Partner Program, and plan your content strategy around it.
- Stay Sharp: Keep up with the latest trends in content creation and evolve your approach accordingly.
- Be True to You: Pick topics that you’re passionate about. Authenticity is a magnet for readers.
- Diversify Your Portfolio: Treat your social media presence like an investment portfolio. Mix it up for the best overall returns.
In wrapping up, my escapade across TikTok and Medium has been a masterclass in understanding the diverse world of social media.
By embracing the unique flavor of each platform, I’ve learned to navigate the digital realm effectively, striking a balance between reaching out to my audience, engaging them meaningfully, and finding personal fulfillment in the content I create.
Discover more from Dr. Mazlan Abbas
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