Understanding the True Value of Recognition for Entrepreneurs

Photo by Uwe Conrad on Unsplash

As a Startup founder, do you chase for awards?

Do you think it’s important to hang all those awards and give impressions of your success?

Will it bring more customers?

The Chase for Accolades

Entrepreneurs work tirelessly and often seek acknowledgment through awards and certificates.

While it’s nice to win and be recognized, it’s important to ask if these awards really help our businesses grow.

Do Awards Really Help?

We might enter competitions and win titles like “Best Startup in IoT,” which feel great at the moment.

We can hang certificates on the wall, but do they actually attract more customers or help our business thrive?

The truth is, their impact is often short-lived.

The Fleeting Spotlight

When we win awards, we might get to appear on radio shows or podcasts.

This exposure is exciting and can spark interest in our startup, but it’s usually temporary.

The buzz from winning an award doesn’t last long.

Questionable Awards

There are countless online magazines handing out titles easily, without much scrutiny.

As entrepreneurs, we start to wonder if these awards are even real or just a way to flatter us into parting with our money.

Paying for Prestige

Sometimes, you can buy awards at fancy dinners. But for those of us who value real achievement, buying awards feels wrong.

We want to earn our recognition honestly.

Building Authentic Recognition

True success comes from being recognized organically.

Achievements, hard work, and making a real difference are what earn respect.

Being known for our merits creates trust and a genuine reputation.

Real Recognition Lasts

Being mentioned in the news, featured in the media, and recommended by others are signs of true acknowledgment.

A good reputation and a history of real achievements are what establish us as leaders in our field.

Conclusion: The Substance Over Symbols

Accolades can temporarily boost our visibility, but they aren’t what ultimately define our success.

It’s our relentless pursuit of excellence, our commitment to our vision, and our tangible contributions that make the real difference.


As entrepreneurs, we should focus on:

  1. Delivering real value to our customers.
  2. Building meaningful relationships.
  3. Leaving a lasting impact in our industry.

In the end, it’s not the trophies and titles that count, but the legacy we build and the change we create through our entrepreneurial journey.


Photo by krakenimages on Unsplash

Remember to Subscribe to receive email updates on every post I publish.


Discover more from Dr. Mazlan Abbas

Subscribe to get the latest posts sent to your email.

Unknown's avatar

Author: Mazlan Abbas

IOT Evangelist

Leave a Reply