LinkedIn is probably one of the best platforms to conduct surveys because most of the users are professionals. Their opinion and feedback are regarded very highly due to their professionalism in that particular area.
I have done several surveys on topics ranging from the Internet of Things and IR 4.0. Below are some of the results after 7 days of polling.
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Domain Authority is a good measure of whether your Blog attracts visitors or followers and becomes a reference site for many people.
Below is the Domain Authority of two of my main websites which I maintained (updated) regularly – (1) mazlanabbas.com and (2) iotworld.co
It was measured using the Semrush website. Of course, the IoT World blog (ranked 23) which has been in existence for many years can be ranked better than my less than a year-old personal Mazlan Abbas Blog (ranked 9).
However, after listening to the Blog Millionaire podcast, I have some ideas of how to increase the Domain Authority and get some of the posts into the first page of Google search.
To rank website domain authority.
(Source: “What is a Good Domain Authority? Find Out How it Benefits your SEO Strategies“):
After checking through semrush, it was discovered that my IoT World blog traffic dropped tremendously since Oct. 2020. I am not really sure what happened – something which is worth to be investigated.
The IoT Blog is mainly information in nature, topics that covered the various aspects of the Internet of Things, IR 4.0, and Digital Transformation.
My Company website, FAVORIOT, has a higher domain even though it was launched in 2017. Probably it was because the backlinks that it received from various websites.
How do we gain traction and what do we learn from our early mistakes?
When I was with MIMOS, an R&D Agency under MOSTI, my role was developing wireless technologies, one of which was the Internet of Things, especially in developing new 6LoWPAN standards.
Later, we created new IoT applications but did not think about selling the applications. What are the business models, and who will be the paying customers?
However, when I left the organization and ventured into the telco world, the IoT business became challenging. We cannot apply all theories to the real world.
In the early days of Favoriot, we were very optimistic about the IoT market, and we thought customers were ready to jump into this as soon as they got the opportunity. But nothing is as easy as we thought! We were mesmerized by the number of IoT devices by 2020 and how the organizations will adopt Iot applications.
Here’re our 7 early mistakes and things that we overlooked:
It has been very challenging to promote the usage of our Favoriot IoT because we are new to the market, and most people are aware of other alternatives.
Thus, we set up a strategy to create awareness by promoting the Generation-IoT community to quickly help users start their IoT journey. We take this opportunity to create IoT training courses using the Favoriot IoT platform and bundling with an IoT ecosystem package to the educational institutions.
We went back to the Universities, Colleges, and Polytechnics and help them to refresh their IoT syllabus which suits the industry needs.
Since then, we have managed to groom many trainers, lecturers, and individuals with IoT knowledge and hands-on using Favoriot IoT platform.
It has become the beginning of our traction from education to the platform’s commercialization. The platform proves to become a better alternative to the existing IoT platforms in the market. We have gained the trust of the industry to become one of the IoT platforms of choice.
The local support and expertise give us a massive advantage to enter into IoT projects. We also teach them how to select the best IoT platform without evaluating hundreds of products in the market.
We regret not taking the education path 3 to 4 years earlier. Otherwise, the IoT landscape would be very different today.
But then, no one expects to connect the dots this way without learning the mistakes we are going through.
Dr. Mazlan Abbas
“Mistakes have the power to turn you into something better than you were before.”
Anonymous
This is part of the real stories about IoT entrepreneurship. Subscribe to IoT Adventure book when it’s available in the future. Read the archive here.
It has been almost 2 years since I have last traveled overseas and that was to India just around the time before Malaysia closed down her borders. I was lucky enough not to be stuck in India during that travel restriction.
This time I have been fortunate to be invited by LEAP to be one of their speakers at the conference which is to be held 1-3 Feb. 2022. All traveling (including Visa) and accommodation expenses are borne by them.
However, due to many new procedures for travel due to Covid-19, I will share the preparation needed for my travel to Saudi Arabia.
I will update the traveling experience in my next post and probably need to update further update any arrangements for the RT-PCR test when arriving at Airport KLIA and using the digital bracelet (for people arriving from Saudi and some other high-risk countries) during quarantine for 5 days.
If you’re passionate about your field and know how to stand out, then you can quickly become a thought leader.
You’re passionate about your field, and you know how to stand out. You’ve built a portfolio of work in that area that you’re proud of. Now, you have the chance to show the world how awesome you are. With a little bit of dedication and focus, you can quickly become a thought leader—a person who people look up to and trust for advice.
3 Ways to Become a Thought Leader Click To TweetHere are three (3) ways to become a thought leader:
If you want to become a thought leader on social media, the first thing to do is build a strong following.
There are many ways of doing this, but the most effective ones are:
Get involved with other people’s content and respond to it as well. You can also build your community. Create a group that shares similar interests and join others’ groups. Build relationships – your followers will become your friends, and your friends will become your followers. The more you interact with them, the more likely they will follow you. You may think that you are not good at building relationships, but that is a mistake.
The best way to do this is to have a blog that focuses on the same subject as your podcast. For example, if your podcast is about technology, create a blog about technology-related topics. Then, you can link your podcast to your blog and vice versa. If people read your blog and listen to your podcast, they’re likely to click through and visit your website. I’ve been asked by many newbie bloggers what the difference is between their blogs and my podcasts. And honestly, there isn’t much of a difference.
The third thing to do is to share quality content regularly. To stay consistent and build credibility, you should make sure that the majority of the content you share falls within one category or theme.
If your blog is a mix of many categories, you’re probably going to end up being just another “generic” blog that nobody will read. That said, I suggest that you focus on only one category in your content sharing. You might even want to limit it to two or three. The more categories you add, the less effective your content sharing will be.
The next step is to develop your brand voice, which will be unique to you.
This is a combination of your logo and how you speak about yourself. If you’re a business coach, your brand voice will be different from an entrepreneur’s. The same goes for the voice of your employees. Brand voice can include:
Social media tools allow you to share your content across multiple platforms easily. They can help you create a brand and a reputation that people will trust. This is why it’s so crucial that you have a unique voice and can connect with people. Be authentic to build a reputation for yourself.
This means that you should be willing to share your life experiences, as well as your opinions. You should also be open about your struggles, fears, failures, and successes. You should never make excuses, but you should always be willing to talk about the things that you’ve been through. This is because these things will help you to connect with other people. When people can relate to your experiences, they will be more likely to read your blog and other social media channels.
Related: How to Become a Thought Leader (And Win)
The first way to become a thought leader is to understand that people will follow you if they believe you know something they don’t. The second way to become a thought leader is to use content marketing to spread your thoughts, ideas, and expertise to others. Third, it’s essential to have a voice. Your opinion matters and your voice counts. You may not be able to persuade others to agree with you. However, you can influence them by influencing your audience. People are always listening to their customers, and they’re always looking for new insights into their industry. Be part of the conversation, and people will follow you.
Related article: How to Become a Thought Leader – The Beginning
